Doug Boughton

And...

I just looked the other day, I'm like, wow, $24,000 in commissions from just putting an affiliate link below a video in a course.

So it's like integration marketing.

This is how your offers can sell other people's stuff that can support them.

And it's not about, oh, they're going to Russell, and now they're gone forever.

No, they come back, they're like, yo, that was so good.

What else do you have?

It's a neat thing.

So it's not this scarcity thing.

It's this abundance, and it all works really well together.

All right, army of affiliates.

Army of Affiliates.

This is about turning your customers and your clients and even your audience members into your biggest supporters and sending you a ton of traffic.

And this is something I've done.

At a very, I could do better, I'll say that.

But the problem is all these platforms I've tried create a whole, I almost have to hire a full-time affiliate manager and like tax team to manage it.

So it's really why I haven't gone all in on it, but I'm about to.

And I'm so, so excited for this because they always ask, hey, Doug, I want to promote, I want to promote this.

And I'm like, yeah, you technically can, but I don't push it because it's more work for me.

So now, Army of Affiliates.