Duane Forrester
speaker
918 appearances
5 recordings
1 series
first heard Sep 2025
last heard Sep 2025
Duane Forrester’s voice in public audio — every appearance, attributed to the second.
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Um I I wrote an article, uh I created a product, it's a quadrant chart.
That compares
I think 34 or 35.
I've got another four or five products I need to add to it.
These are all AI SEO tool sets.
And I rank them on a quadrant map to, you know, against 36 points on each scale.
And how do they score on this?
Right.
One scale is largely about trustability and the other is about utility.
So features and, you know, is it reasonable that they're going to do what they claim they're going to?
Do and off you go.
It's a starting point for people to look at tools and say, well, you know.
Like if I want to narrow it down to a half a dozen to put my time into, like, where do I start?
You know?
And my advice wholeheartedly to every single person is you start with everything that's above the halfway mark and higher, because that's a signal of
More along the concept of trustworthiness, the horizontal is just uh features.
So if you're high on trust and low on features, you're gonna be in the top left quadrant.
But if you want to score higher and your product plan shows you're gonna put another half a dozen features out, you're suddenly gonna jump closer to the top right quadrant because you have more features.
And you have to execute on them, they have to be good, like they have to be real and all that kind of thing.
But the point behind all this is there are a bunch of tools out there, and there are lists of these tools, and you need to start digging in.
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