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Erik Matlick

๐Ÿ‘ค Speaker
183 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

We didn't have a complicated cash structure with preferred shares, all common shares.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

There was no VC or private equity or anything like that involved.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

So I was able to do that and prove that it would make sense to spin it out as a separate entity.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

And at the time, by the way, we had no revenue.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

you know, we're really, it was in its infancy.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

It was a little bit more than an idea at that point.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

No, no, they're doing great actually.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

So we, I hired a CEO at the time.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

I said, that was part of the plan was we're going to spin it out.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

I'm going to hire a CEO who's,

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

Probably better than me at the current phase of the company to drive it to the next phase.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

I feel that I'm really good at the idea of a startup, bringing product to market phase.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

So I brought him in to be the CEO.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

He then went on to run it for about two and a half years and then sold the whole business.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

Oh, great.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

And the whole business was sold.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

What did it sell for?

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

Is it public?

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

It's not public, and I can't disclose the price, but there are articles.

SaaS Interviews with CEOs, Startups, Founders
895 $10m+ Balancing Act Between SaaS and Variable CPM Revenue

I believe there's one in Fortune that talks about this.