Gabriel Mizrahi

I founded Ornot in 2013.

I think the best thing about Shopify is that we can practice business without technical skills.

We can manage the company's background systems and front-end and sell online.

If Shopify was a bicycle equipment, it would be a bicycle itself.

That way things are handled and our business is handled in Shopify.

Start a free trial at shopify.com.

I founded Ornot in 2013.

I think the best thing about Shopify is that we can practice business without technical skills.

We can manage the company's background systems and front-end and sell online.

If Shopify was a bicycle, it would be a bicycle itself.

That way things are handled and our business is handled in Shopify.

Start a free trial at shopify.com.

I actually talk a lot about the origins of the influencer economy and where it came from.

Influencer marketing continues to grow.

We're seeing this broad shift towards personality-driven media.

Brands want to be part of everyone's life.

They want to monetize every brand moment as well.

They monetize the moments in these children's lives, in the family's lives.

If the family's moving, if the daughter has her first period.

Some people are only making a few hundred dollars a month on TikTok maybe, but some are making millions.