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Gary Brecka

πŸ‘€ Speaker
See mentions of this person in podcasts
29251 total appearances

Appearances Over Time

Podcast Appearances

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

So what's the, you know, for people that are watching this, and I've got a very strong base of entrepreneurs, they're obviously also health and wellness focused, but what are some of the secrets to scaling a business, maintaining a culture?

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

Because there's zero chance that you go from 18 locations to over a thousand locations.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

I mean, you think about a thousand locations, that's like

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

20 locations in every state in America.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

You know, that is a massive undertaking.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

I at one time had three clinic locations in my previous clinic.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

We were acquired, we had one, we were at a three or four.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

And just the infinite complexity of...

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

four versus one.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

And what I noticed was as we added clinics, we made more money overall, but less money per clinic because there was this dilution, right?

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

And when we originally started, we thought, well, if you have one clinic and it's earning a certain amount of money and you have another one, you'll double your revenue.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

And then what happens is this one drops by 30% and this one only does 70% of your first one.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

It's like having children.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

Yeah, exactly.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

It doesn't work like that.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

I crept my way to four, you know.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

I had three wait about the 10 years and then picked another one up.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

And I had them three years apart, which was great spacing.

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

But what is the secret to scale education?

The Ultimate Human with Gary Brecka
273. Anthony Geisler: UFC, Pilates, $8T Longevity & ULC

Yeah.