Gil Allouche

And then previously, SilverSpotfire, it's a business unit within Demcubal.

PotFast was acquired by Tipco and now it's acquired by Hedge Fund.

Right before Metadata, I was an interim VP marketing consultant.

So I would join B2B companies as a consultant for anything from one to three months.

set up their marketing, demand generation, create a few content for them, start their marketing automation, help them with, you know, with the analysis of persona, and then help them hire their first marketing hire.

So kind of help them start up their marketing.

So I'm a software engineer at heart, a big kind of computer geek.

PHP?

No, not PHP specifically.

I've started with GW Basic, Pascal.

I went into .NET.

I did a little bit of web development, etc.

I specifically concentrated a lot around artificial intelligence and robotics.

And then essentially post-MBA days, I did my MBA at Babson College back in Boston.

And after my MBA, I did a little bit of management consulting, hated it.

And then moved right into marketing, where I took the niche of digital marketing and data-driven marketing, which is a piece that I liked a lot.

I'm not really the Don Draper kind of marketing person.

And so doing technical marketing and growth hacking seemed something that I was good at and something that became kind of a big niche.

In February 2016, we are at 35K monthly recurring revenue with around 85% margin.

It's a tough question.