Greg Eisenberg
speaker
631 appearances
8 recordings
1 series
first heard May 2024
last heard 11 Feb
Greg Eisenberg’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Feb 2026 with 1.
Appearances
The Startup Ideas Podcast · Peace of mind business ideas (and why they print cash) · 24 Jun 2024
podcast
Dozens of people have taken ideas over the last couple of months and built them. Some are creating, you know, generating revenue. And it's really, really cool quitting their jobs and everything. But the vast majority of people listen and they're just like listening to they they're just they find it fun to to get their creative juices flowing. And it also might spark something in their own life.
You know, it might be like, well, I never heard about Johanna. I'm going to go and use that.
Natalie, where could people learn more about you and get to know you better?
Cool. Yeah. Check it out. I listen to episodes and it's you're good. You're good at what you do. So I highly recommend it.
Later.
The Startup Ideas Podcast · Startup ideas brainstorm (steal this $100k/month idea) · 10 Jun 2024
podcast
So how would I do this? How would I actually go and create something like this if I wanted to go build a startup? Step one, you use AI to create content. Step two is that just creates this SEO juice. Then step three is you monetize initially by affiliate. And that's the playbook. That's the idea. I hope someone takes it. It's a no-brainer.
Oh, and by the way, I think that this is easily $100,000 a month business. Hello, everybody. It's me, Greg Eisenberg. I'm doing a solo podcast today from my home in the mountains of Canada. And I've got a lot of ideas today, but there's one in particular I want to share. And I hope someone takes this idea.
And then towards the end of the episode, I will share four or five ideas that people have sent to me And hopefully it'll get your creative juices flowing. So let's get right into it. I came across an article about microplastics recently. I didn't know this, but tea bags have billions of microplastics in them. So it's not just water bottles and stuff like that.
And this whole microplastics thing is... Everyone's talking about it. And apparently they found that some huge percentage of men have microplastics in their testicles. So it went viral after that. In this article, I saw a link to one of the scientific journals, Nature or Science or just one of them. And I started reading one of the scientific papers and it was just so dense.
I mean, it's written for scientists. So hence my idea, that was the insight. The insight is there's tons of cool things going on in scientific papers, but they are written for scientists. What if we can extract, probably using AI, insights from scientific papers, curate it, and write it in plain English for people to read. I think that a lot of people would be down with that.
So I'll share my screen to give you a sense of how I think about these things and how I come up with some of these ideas. So I had that insight and then I went to perplexity Perplexity.ai, the AI search engine. And I was just like, what are the best places to find scientific journals and research papers?
Turns out there's Google Scholar, which indexes 200 million scholarly articles across disciplines. There's Base, which indexes 136 million academic documents. There's Core, which is 136 million. And then there's Semantic Scholar, which has 40 million articles. So first of all, I read that and I was like, well, I didn't realize that there were that many academic articles.
Think about how many insights are in these. I mean, of course, some are less relevant to the average person than others, but I bet you there's tons of insights there. So I see there's also some repositories, there's also libraries. So I see this, and then I actually, I want to go check out the Nature website, and I look at it, and this is... music to my ears.
When I see a website that looks like this, it sort of looks like it's been built in the late 2000s. There's nothing better than this. In fact, I can't even click here. It's not even letting me click because this pop-up is up. It's just, it's pretty brutal. So I really like that. And To me, this is validation that you have a lot of people who are referencing these articles.
You have hundreds of millions of articles and that there's just an opportunity to create a repository made for non-scientists. So how would I do this? How would I actually go and create something like this if I wanted to go build a startup? So first I would come up with, you know me, I like a catchy name.
So I think about what is a catchy name that kind of makes fun of the idea that scientific journals are for brainiacs. And I sort of think about that. I use that as my prompt and I just write a bunch of names related to that. And then I would actually probably use ChatGPT, OpenAI, and some other AI products to start fine-tuning a way to unpack scientific articles with one or two key insights.
So I would probably spend a few thousand dollars trying to figure that out because I would use that and essentially create a Twitter account that would automatically post these things. And I'd probably do a before and after as well. I'd show here's the 25,000 word scientific journal article and here's the 25 word insight. Here's what you should actually care about.
And I'm sure you're thinking, well, how can I make money from something like this? Okay, great. You eventually build this and it gets more popular. Well, you could do affiliate products, right? So Using the example of the teabag thing, the teabag is interesting because there are companies, like I buy tea off a company called firebellytea.com, which is just loose-leaf tea.
And the loose-leaf tea doesn't have the microplastic, so I can just strike up an affiliate deal and maybe they already have an affiliate partnership and I can just say, switch to firebellytea. So you generate, and this is a bigger trend I'm starting to see more of where, well, use AI to, step one, you use AI to create content. Step two is that just creates this SEO juice.
And so the SEO starts bringing people, you know, every single month, every single day. So, you know, it's, you have customers basically coming on autopilot. Now this takes six, eight, nine, 12 months to actually build, but, you know, It does take time. SEO takes time. And step three is you monetize initially by affiliate. And that's the playbook. That's the idea. I hope someone takes it.
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