Guy Yalif

speaker

382 appearances 5 recordings 1 series first heard Sep 2025 last heard 3 Oct

Guy Yalif’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 3 in all, peaking in Oct 2025 with 3.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · Answer Engine Optimization (AEO) maturity · 29 Sep 2025 podcast

I think websites will be important forever, but they will now they they they have two audiences to speak to.

Going to speak to humans, you need people are going to want to hear your story your way forever.

That will continue to matter.

And so you need

Visually stunning, emotionally evocative, engaging experiences.

That matters.

And they need to speak to machines.

Now, we've quietly been doing that for a while by doing SEO, right?

And speaking to Google.

Okay, now there's a bit more to do where you know the data we provide them will be used more broadly.

So I don't think websites are going away.

I don't think SEO is going away.

I think the balance

Will shift.

So, like, you know, for the human, you're going to engage them.

For the LLM, you are serving them uh concise, direct to the point, well-structured semantic content.

For SEO and AEO, you know, I I sometimes just want the data and sometimes I want the synthesis.

The fact that AEO is probabilistic and not deterministic, like that it that it can hallucinate, knowing that there's huge progress being made on that.

Every month, every quarter.

Um, that's a thing.

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