Hala Taha

Yeah.

And now I think, you know, we have this almost like renaissance coming out of this pandemic.

We've seen this before.

So big, big, massive pandemic.

And then this renaissance period of creativity and connection that I think is going to breed a whole new generation of live experiences that kind of cross the transom of, you know, I'm a passive participant to I'm in the middle of this storyline.

Yeah.

And that's, I think, what people are looking for.

Yeah.

And we see it time and time again, continue to reinvent itself and grow in strength.

So for somebody who's really interested, like you mentioned, there's this huge opportunity in creating experiences and actually not just like talking to people at an event, actually bringing them in.

So they're like actually participating.

What are some of the coolest events that you've seen or opportunities for entrepreneurs when it comes to throwing these new types of experiences?

Well, I think the authority on this, in my opinion, is a woman named Priya Parker.

She wrote The Art of Gathering.

And she is, you know, I think one of the foremost experts on sort of social dynamics and how to create a memorable connection.

And she's done this through, you know, conflict resolution, but she actually like applies it to sort of any genre.

And so I highly recommend checking out her work.

I got to interview her.

She sounds interesting.

She's incredible.