Haylee Gaffin

speaker

1,859 appearances 12 recordings 1 series first heard May 2026 last heard 11 Aug

Haylee Gaffin’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 12 in all, peaking in Jun 2026 with 5.

Appearances

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Clocking In with Haylee Gaffin - Podcast for Podcasters about Podcasting · 224: Your Business Strategy Should Be Driving Your Podcast—Not the Other Way Around [Podcasting for Business] · 11 Aug 2026 podcast

Hey y'all, I'm Hayley Gaffin, and you're listening to Clocking In, the podcast where we help podcasters and business owners grow their show and their brand with strategy, clarity, and confidence.

Now let's clock in and get to work.

Friends, before we dive in, I want to take a second to welcome anyone who is listening for the very first time. voice-verified

I'm Hayley Gaffin, founder of Gaffin Creative, where we help podcasters leverage their podcast for their business. voice-verified

I have a feeling this episode might introduce this podcast to some new listeners. voice-verified

And if that's you, I genuinely think you have started in the right place, especially if you're a business owner who is using your podcast or wants to use your podcast to grow your business. voice-verified

Around here, we do talk about podcasting, but more importantly, we talk about how podcasting fits inside your business. voice-verified

Because I don't believe your podcast exists on its own. voice-verified

It influences your marketing and your authority and your sales process and your client experience. voice-verified

When those pieces start to work together, your podcast will become so much more than a weekly piece of content. voice-verified

I believe it can become one of your most valuable business assets. voice-verified

Over the last couple of months, I've had the opportunity to lead the first official round of podcasting for business. voice-verified

And it has been incredibly rewarding to watch these business owners begin thinking about their podcast differently. voice-verified

When I built this program, I intentionally designed it around the idea that your podcast does not exist separately from your business. voice-verified

That's why we spend just as much time talking about offers, your positioning, your visibility, your marketing, and your long-term business goals as we do episode strategy, analytics, and content planning. voice-verified

Because the reality is I can't recommend the right podcast strategy until I understand the business it's meant to support. voice-verified

So that is why some of the most valuable conversations we have had have not started with a content calendar. voice-verified

We've talked about content calendars, yes, but we've started with questions like where do you want your business to be six months from now? voice-verified

What opportunities are you trying to create? voice-verified

What offer are you trying to grow right now? voice-verified

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