Henry Piney

speaker

238 appearances 2 recordings 1 series first heard Jun 2026 last heard 19 Jun

Henry Piney’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 2 in all, peaking in Jun 2026 with 2.

Appearances

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Insights, Marketing & Data: Secrets of Success from Industry Leaders · BILL.COM - Janani Venkataraman. When Fifty Surveys Beat Three Hundred? Synthetic data, the challenge for agencies & getting to better decisions in B2B research. · 9 Jun 2026 podcast

Yeah, I I do see that.

And so what type of research do you supervise then?

And yeah, I mean, what are some of the you know, the key business issues that you're looking at the most often?

In that case, you're researching a lot amongst, you know, finance directors, fian you know, financial controllers, that type of thing, I would imagine.

Yeah, I c I can imagine.

And so I mean, what do you tend to do?

Do you do mainly sort of IDIs and that type of thing?

I mean, 'cause surveys must be tough to get that audience to complete surveys of any length, I imagine.

Yeah, it it's super interesting.

And we we could go really deep into this question, but maybe just briefly.

But how did you validate the synthetic

Org band.

Yes, that does make a lot of sense.

It's also an interesting point around trying to grade synthetic data against the human data and going back to the idea of the source of truth, keeping stated survey data

as that source of truth.

So would you consider doing things like, for instance, taking the synthetic data and then trying to match those against outcomes of some type?

Yeah, thank you.

I think that's a really, really helpful and cogent explanation of it.

I like that signals versus insight.

Yes, totally take that on board.

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