Howard Lim

speaker

410 appearances 1 recordings 1 series first heard Jul 2026 last heard 22 Jul

Howard Lim’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

Appearances

newest first · ▶ plays the moment

The Vault Unlocked · How Real Brands Build Trust and Consistency (Most Companies Miss This Entirely) · 22 Jul 2026 podcast

And then what I'm doing is looking at, well, let's create now the dots and now let's connect the dots.

Okay.

That's a part they don't, don't never get and understand that comes back to be an expert in the space of branding and positioning.

But the point being, you're right.

They have all the answers.

They've just been buried over the years and not been asked the right questions.

And that's where I get into the strategy to figure out their positioning and even goes further in positioning, but also gets into the finances as well.

Right back there.

Yeah, exactly.

So with the SIM system, by the way, what you're describing, which a lot of people get these two confused quite a bit too, is a style guide and a brand manual.

So I've seen...

Now it's become very popular where I see a lot of designers are creating style guides, like what fonts you use, what colors you use, which is great.

Don't get me wrong.

That's great.

But it's still on theory.

What they're missing is that core content, what's our message, what's our philosophy, which comes from what I started to create a new category, which is brand manuals that are deeper.

So therefore the culture, not just designers can understand this and marketing,

but the culture at whole.

So the more you have everyone working in a sense and going in the right direction, right?

And that means all the stakeholders, literally.

Showing 221–240 of 410 · page 12 of 21