James Chandler

And she said it.

You make a hit, you try and get as many listens as possible...

which makes you more attractive to advertisers so you can make more money from the podcast, gets you more fame, you get to do live shows, you get to do all these other things.

She's not interested in that.

She talked about dogfooding, this idea that a lot of tech companies do where you're kind of building something that might be 30% done and you put it out there for people to try.

And the whole point in doing it is it's not supposed to be perfect.

You're trying to find the flaws.

You're trying to figure out what it is.

Well, I think it could be interesting for some brands.

There's a cost efficiency thing there for sure.

I think there's scalability.

I think she'd do stuff at speed.

I think the economics don't work with the current model to do any of those things, to do the personalisation at scale, to do...

That hyper, hyper specific thing that she was talking about in different towns.

And again, it's the same as listeners.

If advertisers found no value in it whatsoever, why on earth would they put money into it?

You'd actively not do that, would you?

Do you think, like, is your beef with it the fact that you think it sort of besmirches the rest of podcasting?

Does it cast a little bit of a shadow on, you know, we've made so much progress in podcasts and, you know, largely, almost exclusively, that's been around sort of human creators and creativity.

And do you think that this sort of sullies, you know, all that stuff in podcasts?