James Dixon
speaker
1,536 appearances
9 recordings
1 series
first heard Apr 2026
last heard 25 Jun
James Dixon’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Jun 2026 with 4.
Appearances
Sometimes depending on the brand and what message you're actually trying to send out, it sounds like you're saying actually it might not need those elements.
It still needs to look good, it still needs to feel right, but it needs to feel right in the context of what the brand is about.
Uh uh of the excuse me, the the actual
So I suppose I'm gonna call them data outcomes.
Um
But that the the actual sort of
metrics and the data that's generated post event nowadays.
Have you as a as an agency
been able to actually
trace how budgets are changing either
increasing or decreasing indeed based on, you know, tangible metrics and data that clients are able to see now from it.
And actually coming back to you and saying, actually, we've been able to clearly see what we got from this and actually we think if we invest a bit more with you, we can get this out of it.
W wh where are you saying um what
It
It's okay uh on the one hand, it's okay for a company and a brand and a client to come back to you and say, Look, this is this is great, we want to go bigger and better, or we've got this new idea now for next year, so we want to do something different.
But the S word will creep in at some point, sustainability.
They'll look at it and they'll go, Right, yes, we're getting good return on this and we're seeing that it's worth the economic
output from the business because of the economic input that's coming in, but from a sustainability and a uh messaging point of view.
Where is that and how is that manifesting itself in this process?
How savvy have the clients become nowadays with all the tools that are at their disposal?
Showing 61–80 of 1,536 · page 4 of 77
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