James Reed

And he's your partner.

So you look for partners?

Tell us more about Scott.

So that obviously worked really well, but what was it that particularly sort of drew you to him when you first heard about him or saw him?

Is Scott still involved with it?

Fantastic.

So you're back in business in Japan.

What if doing good was the smartest business move you'll ever make?

I'm James Reid, CEO of Reid.

In my new book, Karma Capitalism, I reveal how being a Philco, that's a company where at least 10% of shares are owned by a charitable foundation, has become our business superpower.

Companies like Lego, Ikea and Novo Nordisk share the same Philco identity.

These businesses last longer, inspire loyalty, and make a bigger impact on society.

This book is part manifesto, part practical guide.

Karma Capitalism is available now at karmacapitalism.org.

Being a good business is good business.

So you're a venture builder.

Tell me about some of the others you've got going at the moment.

So LLM, large language models.

Correct.

So that's all on the ship.