Jason Cohen
👤 SpeakerAppearances Over Time
Podcast Appearances
This is my favorite one, which is background checks.
I don't mean whether they went to jail, although I guess that too.
I mean, call their references.
And of course, if you call their references and ask, how are they?
They're going to say, they're great.
So of course, you don't do that.
That tells you nothing.
What you do is you call and say,
What is the perfect scenario where this person is an absolute superstar, that they're so happy and so effective, and they just get 10 times more done than you would expect?
What does that, if you were to construct that for them, what would that be?
Like, for example, some people say, tell me exactly what to do, and I will crush it.
And they will.
And there's other people that are like, if you tell me what to do, I will leave.
Show me where we're going.
I want to figure that out.
Then I'm super happy.
Who's right?
Nobody.
That's just different modes is all.
So that's what you're trying to suss out.