Jason Giles

speaker

830 appearances 6 recordings 1 series first heard Feb 2026 last heard 5d ago

Jason Giles’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 6 in all, peaking in Sep 2026 with 2.

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Insights Unlocked · How to avoid cultural blind spots in AI-powered customer research · 3 Aug 2026 podcast

Oh, totally.

So I've had the opportunity to relocate a couple times now.

I spent a few years in the UK and in Spain.

And I would say one of the things that the best part about that experience was that it was so humbling because I thought that like everybody, I didn't realize the biases that I had.

You know, whether it was like the employee experience and my attitude towards work.

And it's been incredibly, yeah, I guess I use the word humbling.

I'm like, oh, wow.

And it really has kind of driven an appreciation for understanding the different cultural implications of work.

of so many things that we can take for granted.

And so I love this idea that there is more awareness and there's more specialists like yourself that are really helping companies understand how important those differences are and how it can be meaningful to their business.

At the same time, folks that I've spoke to are like, well, you know, we've got AI now.

And this is great because we can just get translation now.

And I would like your take on why maybe understanding a market is so much more than just translation of words.

Yeah.

I mean, that becomes my very next question, right?

Like with all of these, like you don't know the assumptions that you're making.

When I first started working in the UK and someone was like, yeah, Jason, I really appreciated your perspective.

It was very interesting.

And I was thinking it was all great.

And then I get the elbow in the side from my locals.

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