Jess Ekstrom

But the kicker is no one knew it was you.

You had to remain anonymous.

You couldn't post on LinkedIn.

I'm pleased to announce that.

You couldn't tell your spouse.

You couldn't tell anyone.

ask yourself, would you still do it?

Is this something you would still pursue?

And if it is a part of your success fingerprint, you're probably gonna say yes, because it's not as much of how it, it doesn't matter much of how it looks.

Instead, it's more based on how it feels and if you know that it matters.

And then if you tell yourself, I wouldn't pursue it if I wasn't named, then it might be time to just audit some of the things that you're chasing and decide, is it still something that is important to me?

And it might be not auditing the thing that you're chasing, but just how you're going about it, how you think of it.

So those are a couple of things that I wish early on in my career when I didn't have the success was like, no one knows what they're doing.

Success is redefined by each person and each season.

And then audit the things that you're chasing and why you're doing it.

Because so many times I've chased something because I'm like, I saw you post it.

Oh, I should do what Heather's doing.

I should do it this way.

And then it's like, oh, no, she has a different success fingerprint than me.

Like, that's OK.