John Dwyer
speaker
1,014 appearances
1 recordings
1 series
first heard Jun 2026
last heard 26 Jun
John Dwyer’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.
Appearances
I just pull the brief into Chat GBT and I get that entire script for a ten or fifteen minute video within three or four minutes.
And it's not just a script, it's the, as you would know, it's the briefing to the video editor.
Put this here, put that there, do this, do that.
So you've just got to embrace it.
Obviously I've had, regardless of the fact that I'm a baby boomer, I've
embraced it because my career path.
But even if you are not in marketing, you've just got to embrace it because it's here to stay and it can be your very best friend.
Well, number one, don't pretend it's something that it's not.
If someone asks you, has that been produced by AI, say yes, because there's too many people go, No, no, no, I came up with that.
And as you know, if you're using Chat G B T for example, there's a certain format that it gives you, for example, long hyphens.
I I've I've told it and told it and told it, do not give me a long hyphense because everyone then will immediately think
But no, it won't listen to me.
So I'm swearing at it these days.
I I have a microphone on my desk.
I don't bother two finger typing.
I just talk to it all day.
And and look what I do, if I'm sending out a mock up if I'm sending out a mock up of a Facebook ad, I will say to the client, Listen, my best friend, a guy called ChatGBT, has helped me put this together.
So I'll put a little bit of Conan O'Brien humor in there, but I am basically admitting that this has been put together by
artificial intelligence and nobody cares.
But if I try to make out that we've put the what blows people away, because I I can sketch pretty fast.
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