John Dwyer
speaker
1,014 appearances
1 recordings
1 series
first heard Jun 2026
last heard 26 Jun
John Dwyer’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.
Appearances
Number one, it's easy.
And number two, most people who are running a business are a good technician.
So through they you know, they went to medical school and they become a good dentist or doctor, or they've been to university and they became a good builder or
landscaper or whatever the skill set is that they've got, and they've turned out to be a very good technician.
But when I ask any business owner, and I speak at a lot of conferences and so forth, and I ask, you know, a room of maybe a hundred or two hundred businesses might be in the auditorium when I'm speaking, I say to them, Who here has done any marketing
degree or any marketing, you know, sort of course and I'll get one or two or three hands go up out of a hundred or two hundred business owners in the room.
And that demonstrates that, you know, most business owners are very good at what they do.
But they don't know how to attract clients.
And so that's where we come in.
And you know, you'll you'll s if you went to a traditional advertising agency, they will tell you, look, we'll help you build your brand.
Okay, we'll help you get people to fall in love with your brand so that they'll taste your product.
We do the opposite.
We flip that.
We get them to taste your product so that they'll fall in love with your brand.
And the best example of that would be if I had a seafood store, I would be
having a hostess at lunchtime and dinner time outside the seafood store handing out calamari samples because if people actually taste tested that and loved it, they might come into the seafood store and buy the more expensive fish.
Marketing.
I I know, you know, I'm biased because that's what we do for a living.
Uh but yeah, it's all about the marketing.
And the best example I could give to answer that question would be I lived in a little country town here in Australia at one stage and uh you know, we had a bunch of little kids and uh we decided to move out of Sydney to a little country town two and a half hours north of Sydney.
Showing 61–80 of 1,014 · page 4 of 51
← Previous
Next →