Jonathan Courtney
speaker
3,311 appearances
15 recordings
1 series
first heard May 2024
last heard 25 Aug
Jonathan Courtney’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 5 in all, peaking in Oct 2025 with 2.
Appearances
No problem.
And what I was doing is I was looking at the communities around funnel building and around kind of digital marketing.
And for me, I had the feeling if I, the feeling I had is if I do an in-person version of it, call it summer camp, give it that nostalgic vibe, make it really not bro-y and
And it's a place not just to learn marketing, but also to just hang out with people and kind of get out of your dirty cave and interact with other humans.
And if I sell that idea, the idea that you're getting out into the real world, it's a little bubble away from everything else that's happening.
And it's also fun, which is why I called it summer camp and not...
revenue camp or something.
And so what we did is we took something pretty boring that everyone is doing, which is sort of like a mastermind.
And we stripped out all of the virtual elements of it.
There's no virtual element of this mastermind.
There's also no recordings of it.
There's also no virtual tickets, even though people wanted virtual tickets to keep it really
aggressively in person.
We just made it an in-person only event, charged $6,800 per ticket, and sold 30 tickets.
And those were the easiest 30 tickets I've ever sold in my life for anything, even though it's a lot more expensive than maybe what the others were charging for the digital version of it.
And so I ran that now two years in a row.
And this is me just taking something that's out there.
I know maybe I'm not helping you create this framework, but I'm just looking at what's there, what's digital and popular, and how can I turn this into something that will give people a sense of community, something that will give people like fun, like give people...
The ability to have some fun.
And I also strongly believe, and this is part of the marketing as well, is that people learn better through osmosis, meaning just sitting in a room with people and just the conversations that happen during coffee breaks and all that kind of stuff, learning through osmosis.
Showing 1381–1400 of 3,311 · page 70 of 166
← Previous
Next →