Jordan Cooney

speaker

14,565 appearances 257 recordings 1 series first heard Sep 2024 last heard 20 Aug

Jordan Cooney’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 138 in all, peaking in Jan 2026 with 22.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · The Evolution from SEO to GEO for Modern Marketers · 8 Jun 2026 podcast

Welcome to the Voices of Search Podcast, a member of the I Hear Everything Podcast Network.

Ready to expedite your company's organic growth efforts?

Sit back, relax, and get ready for your daily dose of search engine optimization wisdom.

Here's today's host of the Voices of Search Podcast, Jordan

Cooney. matched

I'm Jordan Cooney and joining me today is Lisa Adams, AI advisor and go-to-market strategist at Growth Path Partners. matched

Lisa, welcome to the Voices Search Podcast. matched

Likewise, I am thrilled to have you for a variety of reasons. matched

One of them is you have got a a plethora of experience working across a variety of different industries. matched

And and I think that it's it's great to have folks with a with a totally different perspective, right? matched

So so many of the individuals right now in in the tech space are just uh really barreled into a very um you know matched

myopic view of how AI is is impacting their world and and your experience is is much broader than that. matched

So tell our tell our listeners a little bit about where where you're coming from, um, what what you've been doing and then what what you're what you're you're planning to do here um as you've been building up uh growth path partners. matched

And and I love this because you you've transcended throughout a variety of different eras of how brands would communicate through these channels, right? matched

And AI is just one of these new channels. matched

And I think level setting on that perspective is is really critical for us as we're going through this AI transformation. matched

Tell us a little bit about how brands should be thinking about this channel. matched

What are some of the tactics that have we've always used as brands and marketers to ensure that AI is um is is is conveying what is needed about our brand. matched

I I love this because uh this is matched

A first very central to a theme that I don't think a lot of marketers have grasped onto, which is focusing on your customer and the full journey both once they've become a customer as well as before they become a customer is is absolutely critical to winning an AI. matched

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