Josh Blyskal
speaker
754 appearances
5 recordings
1 series
first heard Jan 2026
last heard 9 Jan
Josh Blyskal’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 5 in all, peaking in Jan 2026 with 5.
Appearances
You love this brand, you hate that brand.
You have this need, you don't like that thing.
You're training for a marathon, uh, you're just getting into running.
Like those things basically we can model very easily.
And we can even model things like I don't want to see new balance shoes.
Like we can it's it's quite simple to do that and to throw that in the actual response.
The thing that I think is important here when we're thinking about that hyper personalization is really following out the actual fan out to completion.
I
There's a need to actually get analytics on when we think these buyers are going to be doing these things.
And when we see them doing it with prompt volumes, or we don't see them doing it with prompt volumes, if they say, you know, if New Balance comes to me and says, You know, I think you know a lot of our consumers are just, or maybe Nike, maybe this is better.
Nike's kind of the standard.
Nike comes to us and says, I think our consumers just want to try something different.
What's happening?
Like how do we keep them or maybe Apple?
Everyone wants to switch to a Samsung or a Pixel.
How do we work on that narrative?
I think the first thing you have to do is to start analyzing those prompts and those fan outs.
Like, is it a done deal?
Is the fan out say Google Pixel?
That's a very different situation than and we see that a lot by the way, research coming out there on that.
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