Karim Atiyeh
speaker
955 appearances
1 recordings
1 series
first heard Oct 2025
last heard 21 Oct
Karim Atiyeh’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Oct 2025 with 1.
Appearances
If you want to put three billboards, that's $300,000.
But if you want to change a billboard that you've already bought, it only costs you $1,000.
So that means that if you're...
Have one billboard in Union Square and you want to change it tomorrow, that costs you another $1,000.
You want to change it after tomorrow, that's another $1,000.
So you can essentially have a billboard in Union Square that changes seven times in a week, and that's $107,000.
Or you can have two static billboards for $200,000.
I would argue that one billboard changing seven times in a week is a much more powerful way to drive a message and get a story out than two billboards.
And it's a lot cheaper.
So a lot of the attitude that we brought in is like, how can we find these hacks and ways to get more out of the systems that exist?
The creative is not really changing.
I'm not trying to influence that, but like the system through which we are doing marketing work is a lot more inquisitive and experimentation driven.
I love that.
could either figure out what the exact value is, or you could think about it comparatively.
So the way we've thought about it in working with you, which has been amazing versus, I'd say, working with another random podcast is I listen to your podcast a lot.
I love it.
I think a lot of people like me listen to your podcast.
I think a lot of our audience is people like me who are building businesses and obsessing over businesses.
If we decided that we wanted to work with podcasters, who are the best in the world that we can work with that have the
the right audience for us.
Showing 681–700 of 955 · page 35 of 48
← Previous
Next →