Kelly Roach

speaker
1,101 appearances 6 recordings 3 series first heard Jan 2025 last heard 18 Sep

Kelly Roach’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
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Recordings per month over the last 12 months — 2 in all, peaking in Sep 2026 with 1.

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And I was like, I'm going to go and bring this business education to small business owners, right? Because 85% of businesses still fail. Why do they fail? Not because the business owner isn't working their tail off, not because the business owner doesn't have a great idea, doesn't have the energy, the passion, but because most small business owners have no business education.
And I'm not talking about going to business class. Okay. I'm talking about real world business skills, the ability to understand the mechanics of how well run company operates. And so I was like, you know what, I'm going to do this. So I went to my boss and I said, listen, I was a top performing executive in the company. And I said, hey, listen, I'm not making enough money here.
And I'm going to start my own company. And I said, I'm going to do it at night. And I'm going to do it on the weekend. And I said, I'm going to continue to be the top performing executive in the company. And I said, you can fire me right now on the spot if you want to, because I understand you have the right to do that. I'm not going to hide anything. But I said, this is what I'm doing.
And he said, OK. So I stayed there. I built my business at night on the weekends, built a business to pretty much the million dollar mark while still working full time as a corporate executive. And then, you know, eventually made the leap once the business was, you know, really successful, had a staff and all of that, you know, now a multi-figure company. But so many lessons.
I mean, I think the biggest thing is just, you know, for anyone listening, you know, if you're willing to work at something over a period of years, you can accomplish anything. Patience is the number one thing that kills people's dreams. They're not willing to work hard enough, long enough at the same thing. We expect overnight sensation, overnight success.
I had someone say to me the other day, I've been working at this thing in my business for three months and I'm just not getting traction. And I actually started laughing. I was like, and? And? Talk to me in a year and a half. Like, what are you talking about? Right.
And it was one of the things that really shocked me when I entered the business coaching space, because I saw that there were so many people promising to teach people how to start and grow businesses in like three weeks or less. They're like six weeks, like laptop lifestyle, like, you know, whatever. And I'm like, I don't think that's how it works. Building a company.
But yeah, so that's just a little bit about my story.
Yeah, absolutely. And I just want to circle back on your point there really quickly because, you know, there's this huge idea in the personal development world of like, burn the bridges, quit your job. Like, look what's happening right now. The great resignation. Everyone's quitting and no one has a job and no one has a plan.
And everyone's going to go spend their life savings and they're going to be broke and they're going to be even more depressed and they're going to be starting their life over because they didn't put the thought in. into what's my plan. The best thing I ever did was keep my corporate job while I built my business.
It's why I have this beautiful, robust, amazing company that I have today, because I didn't have a sense of this desperation that you see in the online marketing world. I mean, people are so desperate. That's why they can't build a great company. It's like, this has to work.
This has to be like, I can't tell you how many people I come across that want to come into my programs that are like, and this has to produce. And I'm like, no, No, like don't bring that energy up in here. Like you are responsible for setting up a situation in your life that you can sustain. So I just want to point that out because you mentioned that, Hala, and I think that's really important.
Like smart people have a plan. Smart people have patience, right? You don't need to go burn the bridges. And oh, and by the way, and I'll mention one more thing, I am going back and facilitating as a guest trainer for the Fortune 500 that I worked at for 10 years.
They now bring me back to literally do trainings for their entire leadership team on the East Coast from the most Northern point down into the Carolinas. So isn't that full circle? Don't burn the bridge. Don't burn the boat. Have a plan. Be patient. Right. So you asked about how I spend my time. So basically I would do an hour to two hours in the morning before work.
I would go out on my little Jeep Liberty on my lunch break and I would literally make my sales calls on my lunch break. And then I would do my client calls at seven and eight o'clock at night every night. And then I would work on the weekends.
And it's the best thing I ever did because it actually taught me how to build a million dollar business while only working in my business about 20 hours a week. And it really taught me to be disciplined, to be focused, to understand where I should and shouldn't be spending my time. And it's really such a gift because now I have a family. I have a seven year old.
Now I run a multiple eight figure company and I have so much time freedom with my family that Because I built a business where I have, and you've done, our stories are like eerily similar. Very similar. You have a very large team. I do as well. That was also a very intentional part of the design of my business and my brand. I'm sure with you as well.
But like, I start my calls at 11 o'clock every day. Like I can take off when my daughter is off. I go to the beach a couple of times a week with my family. Now I work my tail off. I'm not going to pretend for a single second. And I don't want anyone to misinterpret what I'm saying. I work my tail off. Okay.
But what I'm saying is, is I have discipline around where I spend my time, which allows me to be intentional and allows me to put my family first.
And I was able to design a business that works that way because I was working full time in my job and because I sustained the position as the number one performer in my company while I was building my own business, which was a huge integrity thing for me to make sure that my results in my full time job didn't suffer.
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