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Lisa Bilyeu

👤 Person
1244 appearances

Podcast Appearances

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Yeah, it's so true. I go to like, is it still moving me towards your goal? Yes or no. So actually there's two parts. Is it still moving you towards your goal? And is this still fulfilling? Because those things sometimes, right? It's like, well, no, we get a, you know, especially in entrepreneurial world these days, it's like, you know, be on your grind, hustle, hustle, work hard, move forward.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Yeah, it's so true. I go to like, is it still moving me towards your goal? Yes or no. So actually there's two parts. Is it still moving you towards your goal? And is this still fulfilling? Because those things sometimes, right? It's like, well, no, we get a, you know, especially in entrepreneurial world these days, it's like, you know, be on your grind, hustle, hustle, work hard, move forward.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Yeah, it's so true. I go to like, is it still moving me towards your goal? Yes or no. So actually there's two parts. Is it still moving you towards your goal? And is this still fulfilling? Because those things sometimes, right? It's like, well, no, we get a, you know, especially in entrepreneurial world these days, it's like, you know, be on your grind, hustle, hustle, work hard, move forward.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And so the question is, yes, work hard, but are you working smart? And are you working in the right direction? It's like, think of, you know, I love analogies. So just thinking about going in the car and it's like, you want to drive to New York, right? But you actually take the wrong freeway and you keep going and you're just like, But I'm on this freeway now.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And so the question is, yes, work hard, but are you working smart? And are you working in the right direction? It's like, think of, you know, I love analogies. So just thinking about going in the car and it's like, you want to drive to New York, right? But you actually take the wrong freeway and you keep going and you're just like, But I'm on this freeway now.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And so the question is, yes, work hard, but are you working smart? And are you working in the right direction? It's like, think of, you know, I love analogies. So just thinking about going in the car and it's like, you want to drive to New York, right? But you actually take the wrong freeway and you keep going and you're just like, But I'm on this freeway now.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

It will eventually get me to New York. But do you want it to take 10 times longer? What if you now realize, actually, I don't want to go to New York anyway? We're like having these assessments of, am I still on the right path? Do I still want to go to New York? All these assessments, just because you're one year in, doesn't mean that you shouldn't. In fact, that's when you should.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

It will eventually get me to New York. But do you want it to take 10 times longer? What if you now realize, actually, I don't want to go to New York anyway? We're like having these assessments of, am I still on the right path? Do I still want to go to New York? All these assessments, just because you're one year in, doesn't mean that you shouldn't. In fact, that's when you should.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

It will eventually get me to New York. But do you want it to take 10 times longer? What if you now realize, actually, I don't want to go to New York anyway? We're like having these assessments of, am I still on the right path? Do I still want to go to New York? All these assessments, just because you're one year in, doesn't mean that you shouldn't. In fact, that's when you should.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

I wish I did that. In eight years, I didn't do that even once. Me and my husband, we play this game called no bullshit. What would it take? And so the no bullshit, what would it take to X, Y, and Z? So let's say your goal is to build a company and you're like, okay, no bullshit. What would it take? It would take me. seven years to make a hundred thousand dollars.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

I wish I did that. In eight years, I didn't do that even once. Me and my husband, we play this game called no bullshit. What would it take? And so the no bullshit, what would it take to X, Y, and Z? So let's say your goal is to build a company and you're like, okay, no bullshit. What would it take? It would take me. seven years to make a hundred thousand dollars.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

I wish I did that. In eight years, I didn't do that even once. Me and my husband, we play this game called no bullshit. What would it take? And so the no bullshit, what would it take to X, Y, and Z? So let's say your goal is to build a company and you're like, okay, no bullshit. What would it take? It would take me. seven years to make a hundred thousand dollars.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And in that path, I will have to give up on spending Saturdays with my partner and I can no longer get my hair done. Like that's what no bullshit. What would it take me to get to your goal? Actually refine, where are you going? No bullshit. What is it going to take to get you there? And then are you willing to do it? Because that's the thing, right?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And in that path, I will have to give up on spending Saturdays with my partner and I can no longer get my hair done. Like that's what no bullshit. What would it take me to get to your goal? Actually refine, where are you going? No bullshit. What is it going to take to get you there? And then are you willing to do it? Because that's the thing, right?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And in that path, I will have to give up on spending Saturdays with my partner and I can no longer get my hair done. Like that's what no bullshit. What would it take me to get to your goal? Actually refine, where are you going? No bullshit. What is it going to take to get you there? And then are you willing to do it? Because that's the thing, right?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Like for you with your C-suite, if you're just like, I want to run this company, Great. Now you've got the goal. You know what you want to do. How do you get that? Okay. Well, I need to fill this position. I need to work my way up the ladder. Okay, great. What skill sets are you going to build to work your way up the ladder?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Like for you with your C-suite, if you're just like, I want to run this company, Great. Now you've got the goal. You know what you want to do. How do you get that? Okay. Well, I need to fill this position. I need to work my way up the ladder. Okay, great. What skill sets are you going to build to work your way up the ladder?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Like for you with your C-suite, if you're just like, I want to run this company, Great. Now you've got the goal. You know what you want to do. How do you get that? Okay. Well, I need to fill this position. I need to work my way up the ladder. Okay, great. What skill sets are you going to build to work your way up the ladder?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Now, when you're in the process each year, you need to assess, are you having fun? Is it a life you still want? You have to replay the no bullshit. What would it take? Because now your goal still may be, I want to be to the top, but you know what? I actually really want to have a partner. And I've given up dating for four years. And the truth is, this may not be the life I want anymore.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Now, when you're in the process each year, you need to assess, are you having fun? Is it a life you still want? You have to replay the no bullshit. What would it take? Because now your goal still may be, I want to be to the top, but you know what? I actually really want to have a partner. And I've given up dating for four years. And the truth is, this may not be the life I want anymore.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

Now, when you're in the process each year, you need to assess, are you having fun? Is it a life you still want? You have to replay the no bullshit. What would it take? Because now your goal still may be, I want to be to the top, but you know what? I actually really want to have a partner. And I've given up dating for four years. And the truth is, this may not be the life I want anymore.

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

I want to date. I want to go out there. Okay, so now maybe you've assessed your goal of running the company may not align with your day-to-day. And now you better reassess, does your goal still match the life you want? And I think that to your point of how do you make sure you're not wasting your years is the reassessment of is your goal still your goal?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

I want to date. I want to go out there. Okay, so now maybe you've assessed your goal of running the company may not align with your day-to-day. And now you better reassess, does your goal still match the life you want? And I think that to your point of how do you make sure you're not wasting your years is the reassessment of is your goal still your goal?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

I want to date. I want to go out there. Okay, so now maybe you've assessed your goal of running the company may not align with your day-to-day. And now you better reassess, does your goal still match the life you want? And I think that to your point of how do you make sure you're not wasting your years is the reassessment of is your goal still your goal?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And are your acts on a day to day filling your heart? Because if it's not, do you actually want to get to your goal in the first place?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And are your acts on a day to day filling your heart? Because if it's not, do you actually want to get to your goal in the first place?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

And are your acts on a day to day filling your heart? Because if it's not, do you actually want to get to your goal in the first place?

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

what you're gonna hear start learning and growing inevitably something will happen no one succeeds alone you don't stop and look around once in a while you could miss it i'm on this journey with me

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

what you're gonna hear start learning and growing inevitably something will happen no one succeeds alone you don't stop and look around once in a while you could miss it i'm on this journey with me

Creating Confidence with Heather Monahan
#503 Radical Self-Confidence + A Different Take on Perfectionism; Best of Lisa Bilyeu, Katherine Morgan Schafler, and Tania Lester

what you're gonna hear start learning and growing inevitably something will happen no one succeeds alone you don't stop and look around once in a while you could miss it i'm on this journey with me

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's very comfortable to stay where you are. But the handcuffs is the thing that keeps you there that allows you to never leave.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's very comfortable to stay where you are. But the handcuffs is the thing that keeps you there that allows you to never leave.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So if Quest doesn't work, my house goes away. In all honesty, how the hell do you have the audacity to think that you're going to be better than me when I've put in 10,000 hours and you haven't even put in one? You chose to Netflix and chill. But that's okay because it's your decision. Just don't trick yourself into saying it's not my decision. I wish, I wish, I wish. I love working.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So if Quest doesn't work, my house goes away. In all honesty, how the hell do you have the audacity to think that you're going to be better than me when I've put in 10,000 hours and you haven't even put in one? You chose to Netflix and chill. But that's okay because it's your decision. Just don't trick yourself into saying it's not my decision. I wish, I wish, I wish. I love working.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I love building these businesses with my husband. Why would I change that? Do I need to birth my own children to have a legacy? And the answer is no. i'm not telling people so that i can negotiate whether i'm going to have children or not and i've accepted the backlash that would come with it when i go to bed at the end of the day i can be at peace with the decision i've made because

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I love building these businesses with my husband. Why would I change that? Do I need to birth my own children to have a legacy? And the answer is no. i'm not telling people so that i can negotiate whether i'm going to have children or not and i've accepted the backlash that would come with it when i go to bed at the end of the day i can be at peace with the decision i've made because

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah. So I was brought up Greek Orthodox and a big part of my upbringing was being taught that as a Greek woman, that my goal in life was to get married and have kids and be an amazing mother. And even when you're a kid and you have all these crazy dreams, I wanted to come to America, I wanted to win an Academy Award.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah. So I was brought up Greek Orthodox and a big part of my upbringing was being taught that as a Greek woman, that my goal in life was to get married and have kids and be an amazing mother. And even when you're a kid and you have all these crazy dreams, I wanted to come to America, I wanted to win an Academy Award.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Over time, every single day, it becomes the dripping effect that ends up changing who you are. Now, I liken it to, have you ever seen a water drop on a stone? over time, it just starts to change its shape, right? You have this rock and the water drips and over time it ends up molding. I think of that as your belief system. So you have a belief system.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Over time, every single day, it becomes the dripping effect that ends up changing who you are. Now, I liken it to, have you ever seen a water drop on a stone? over time, it just starts to change its shape, right? You have this rock and the water drips and over time it ends up molding. I think of that as your belief system. So you have a belief system.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Each day, that drip of water is draining on you. And then over time, you end up doing something or being something that you'd never dreamt of. That was exactly what happened to me. I grew up with orthodoxy. I end up in America, married to a man of my dreams, having these big audacious dreams.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Each day, that drip of water is draining on you. And then over time, you end up doing something or being something that you'd never dreamt of. That was exactly what happened to me. I grew up with orthodoxy. I end up in America, married to a man of my dreams, having these big audacious dreams.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But how on earth did I end up for eight years being a stay-at-home wife, taking care of my husband, which was the thing that I didn't want to do? It's not that it's bad. There's anything wrong with being a stay-at-home wife. In fact, it was one of the hardest things I've ever done, but it wasn't what I wanted. And I asked myself, how the hell

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But how on earth did I end up for eight years being a stay-at-home wife, taking care of my husband, which was the thing that I didn't want to do? It's not that it's bad. There's anything wrong with being a stay-at-home wife. In fact, it was one of the hardest things I've ever done, but it wasn't what I wanted. And I asked myself, how the hell

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

if I had such big dreams and I went to college and I knew what I wanted in life how the hell do I end up doing something for eight years that I despise and when I look back it is absolutely the drip that ended up happening on the rock that became who I was so my dad tells me every single day that I'm going to be a great Greek wife my grandmother tells me if I'm running on the streets and I fall

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

if I had such big dreams and I went to college and I knew what I wanted in life how the hell do I end up doing something for eight years that I despise and when I look back it is absolutely the drip that ended up happening on the rock that became who I was so my dad tells me every single day that I'm going to be a great Greek wife my grandmother tells me if I'm running on the streets and I fall

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

She literally, the message she would tell me is she would pick me up off the floor, wipe off the blood and say, oh, it's okay, you're going to be fine by the time you get married. The messaging that that's doing, right, this Greek woman to this little susceptible Lisa that's telling me that don't worry, no matter what bad things happen in your life, the goal is to get married.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

She literally, the message she would tell me is she would pick me up off the floor, wipe off the blood and say, oh, it's okay, you're going to be fine by the time you get married. The messaging that that's doing, right, this Greek woman to this little susceptible Lisa that's telling me that don't worry, no matter what bad things happen in your life, the goal is to get married.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Once you get married, life will be fine. So there's no surprise that I ended up living a life that didn't serve me, living a life that wasn't mine, but living a life that absolutely was the path that my parents created. Now, the question is, how the hell do you get out of that? Most people end up living their lives in that space.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Once you get married, life will be fine. So there's no surprise that I ended up living a life that didn't serve me, living a life that wasn't mine, but living a life that absolutely was the path that my parents created. Now, the question is, how the hell do you get out of that? Most people end up living their lives in that space.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Most people end up living their lives for the greater good of other people, especially once you've started. Once you're in it, you're like, well, I can't upset so-and-so. I can't say this. I can't change my mind. I can't let this person down. I can't, I can't, I can't. That's one part. The other part is you put off your own dreams because you're living in service of other people.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Most people end up living their lives for the greater good of other people, especially once you've started. Once you're in it, you're like, well, I can't upset so-and-so. I can't say this. I can't change my mind. I can't let this person down. I can't, I can't, I can't. That's one part. The other part is you put off your own dreams because you're living in service of other people.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So what you end up doing is you say, I will do that when? I will go for my dream once my husband is happy. I will go for that dream job once my kids are in college. I will fill in the blank, do that when something else happens. Now, what you're doing is you're using an excuse, but that excuse feels real. And that's where it gets complicated.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So what you end up doing is you say, I will do that when? I will go for my dream once my husband is happy. I will go for that dream job once my kids are in college. I will fill in the blank, do that when something else happens. Now, what you're doing is you're using an excuse, but that excuse feels real. And that's where it gets complicated.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because in those moments where you're self-soothing yourself and you're telling yourself, don't worry, you're doing it for the greater good. That can be wonderful, right? You're doing it for your kids. That's a beautiful feeling. You're doing this for the family. That's a beautiful feeling. The problem is, is that the excuse ends up getting in the way of you actually living out your dream.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because in those moments where you're self-soothing yourself and you're telling yourself, don't worry, you're doing it for the greater good. That can be wonderful, right? You're doing it for your kids. That's a beautiful feeling. You're doing this for the family. That's a beautiful feeling. The problem is, is that the excuse ends up getting in the way of you actually living out your dream.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I ask anyone listening right now, if you want to get shaken awake, ask yourself this question. What if the when never happens? So if you say, I'm going to do this when my husband is happy, what if he's never happy? I'm going to do this when I've got enough money in the bank. What if you never have enough money in the bank? What if that when never happens?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I ask anyone listening right now, if you want to get shaken awake, ask yourself this question. What if the when never happens? So if you say, I'm going to do this when my husband is happy, what if he's never happy? I'm going to do this when I've got enough money in the bank. What if you never have enough money in the bank? What if that when never happens?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Are you okay with living in the means of where you are now? Are you happy doing that job? Are you happy doing that activity? Are you happy or are you just putting off your dream? Because you think eventually one day that excuse will go away, which spoiler alert, it never will.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Are you okay with living in the means of where you are now? Are you happy doing that job? Are you happy doing that activity? Are you happy or are you just putting off your dream? Because you think eventually one day that excuse will go away, which spoiler alert, it never will.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah, I mean, I think it came from the idea of being a people pleaser, making everybody else happy. That's number one. Number two, I think it came from using gratitude as a piece to get through. And then what I realized over time is that gratitude of being grateful that I've got a husband that loves me. I'm grateful that I've got a roof over my head.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah, I mean, I think it came from the idea of being a people pleaser, making everybody else happy. That's number one. Number two, I think it came from using gratitude as a piece to get through. And then what I realized over time is that gratitude of being grateful that I've got a husband that loves me. I'm grateful that I've got a roof over my head.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

All these things that I was grateful for, I had to recognize, turned into toxic gratitude. And what that meant was the thing that helped me in the first year or two, like, all right, you're a housewife, you're not quite happy, but you know, I'm really grateful that I have a husband that loves me, right? That feels good.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

All these things that I was grateful for, I had to recognize, turned into toxic gratitude. And what that meant was the thing that helped me in the first year or two, like, all right, you're a housewife, you're not quite happy, but you know, I'm really grateful that I have a husband that loves me, right? That feels good.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That second year, the third year, the fourth year, when you get to like year six, where you're using that same gratitude piece, it starts to become toxic. So now imagine my dreams and my desires are getting louder inside my head. They start off like a whisper, like, are you happy? And then they start getting louder and louder and louder.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That second year, the third year, the fourth year, when you get to like year six, where you're using that same gratitude piece, it starts to become toxic. So now imagine my dreams and my desires are getting louder inside my head. They start off like a whisper, like, are you happy? And then they start getting louder and louder and louder.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

As that voice starts getting louder and louder, I ask myself, okay, is this gratitude that is making me feel better? Actually, it's the thing now that's holding me down. So when that voice gets louder, like, Lisa, you're not happy. That gratitude turns into, well, how ungratefully you... after year seven, after year eight. You want another life?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

As that voice starts getting louder and louder, I ask myself, okay, is this gratitude that is making me feel better? Actually, it's the thing now that's holding me down. So when that voice gets louder, like, Lisa, you're not happy. That gratitude turns into, well, how ungratefully you... after year seven, after year eight. You want another life?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You want to go out and work when other women don't even have to work and you don't have to? How ungrateful are you? And what I realized was that gratitude piece was now actually keeping me stuck. It was creating the guilt and the shame for me to even want to speak up. So that's a big piece. I had to address the gratitude.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You want to go out and work when other women don't even have to work and you don't have to? How ungrateful are you? And what I realized was that gratitude piece was now actually keeping me stuck. It was creating the guilt and the shame for me to even want to speak up. So that's a big piece. I had to address the gratitude.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

The second big, big piece that I don't think we talk about enough is the validation we get from people pleasing. It's easy to blame other people. I people please because I was brought up to do it. But the truth is, I feel good about people pleasing. Let's just take the extreme, Mother Teresa. She helped so many people. Are you telling me now Mother Teresa didn't get validation from helping people?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

The second big, big piece that I don't think we talk about enough is the validation we get from people pleasing. It's easy to blame other people. I people please because I was brought up to do it. But the truth is, I feel good about people pleasing. Let's just take the extreme, Mother Teresa. She helped so many people. Are you telling me now Mother Teresa didn't get validation from helping people?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Of course she did. If she didn't get validation, she wouldn't have done it. So I go, okay, I'm getting validation from being the good Greek wife. I'm getting actual validation from being the woman that's willing to do the hard thing for her husband. And I'm scared to let go. And so what I call this in my book is the velvet handcuffs. It's going back to your comfortability of what you said before.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Of course she did. If she didn't get validation, she wouldn't have done it. So I go, okay, I'm getting validation from being the good Greek wife. I'm getting actual validation from being the woman that's willing to do the hard thing for her husband. And I'm scared to let go. And so what I call this in my book is the velvet handcuffs. It's going back to your comfortability of what you said before.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's very comfortable to stay where you are. That's the velvet. That's the velvet around your wrist. It's like it's comfortable. It's soft. It feels familiar. But the handcuffs is the thing that keeps you there that allows you to never leave. So when I think about the reason why I didn't change and why I spent eight years, eight years, look at a human. Go from a baby to eight years old.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's very comfortable to stay where you are. That's the velvet. That's the velvet around your wrist. It's like it's comfortable. It's soft. It feels familiar. But the handcuffs is the thing that keeps you there that allows you to never leave. So when I think about the reason why I didn't change and why I spent eight years, eight years, look at a human. Go from a baby to eight years old.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That's a long time. How on earth did I not speak up for eight years? It's because I was so afraid and I was so insecure about getting my validation from somewhere that I was afraid to let go of the one thing that I knew people were priding me on. And that was being a good Greek wife. So what I had to acknowledge in that moment is that the people pleasing was on me. It wasn't on anybody else.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That's a long time. How on earth did I not speak up for eight years? It's because I was so afraid and I was so insecure about getting my validation from somewhere that I was afraid to let go of the one thing that I knew people were priding me on. And that was being a good Greek wife. So what I had to acknowledge in that moment is that the people pleasing was on me. It wasn't on anybody else.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And it was on me to find a different place of where I could get the validation from so I no longer sought it out from somewhere that actually made me unhappy. Once I then addressed that, I put an action plan in to take the leap and make a different change in my life.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And it was on me to find a different place of where I could get the validation from so I no longer sought it out from somewhere that actually made me unhappy. Once I then addressed that, I put an action plan in to take the leap and make a different change in my life.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I think I'm very goal oriented and I get out of my own way. And what I mean by that is if I feel insecure about something, if I'm an emotional about something, if that doesn't serve my goal, I just tell myself that I cannot use that to influence how I show up. So let's take a real world example. Quest has grown at 57,000%.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I think I'm very goal oriented and I get out of my own way. And what I mean by that is if I feel insecure about something, if I'm an emotional about something, if that doesn't serve my goal, I just tell myself that I cannot use that to influence how I show up. So let's take a real world example. Quest has grown at 57,000%.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So that takes you from, in three years, you go to the second fastest growing company in North America. In five years, we go from zero to a billion dollar company. So that's how fast we were growing. Now, remember, I've just said that I was a stay-at-home wife for eight years. So I was a boss of two dogs. That was it. That was my experience. Two little chihuahuas.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So that takes you from, in three years, you go to the second fastest growing company in North America. In five years, we go from zero to a billion dollar company. So that's how fast we were growing. Now, remember, I've just said that I was a stay-at-home wife for eight years. So I was a boss of two dogs. That was it. That was my experience. Two little chihuahuas.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So now we grow so rapidly, we start to build our manufacturing. And because I was the one that was shipping bars from my living room floor, I was just walking to the post office, mailing one box here and there. When you're grown at 57,000%, what that looks like is one day you're shipping from your living room floor, a couple of bars. And then within two years, I've got 10,000 square feet.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So now we grow so rapidly, we start to build our manufacturing. And because I was the one that was shipping bars from my living room floor, I was just walking to the post office, mailing one box here and there. When you're grown at 57,000%, what that looks like is one day you're shipping from your living room floor, a couple of bars. And then within two years, I've got 10,000 square feet.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I've got 40 employees working just in my department alone. And half of those employees have criminal records. an ex-convict. Now we started our business in Compton and my husband used to work in the inner cities and big brother. And one of the things that we always said is we don't care where you come from. You may be have made mistakes in your past.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I've got 40 employees working just in my department alone. And half of those employees have criminal records. an ex-convict. Now we started our business in Compton and my husband used to work in the inner cities and big brother. And one of the things that we always said is we don't care where you come from. You may be have made mistakes in your past.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What we actually care about is who do you want to be? And are you willing to show up today and fight to be that person? That's what I care about. If you've robbed a car in your teenage years because you had bad guidance, that in and of itself shouldn't be punishment for the rest of your life. So Tom and I really did open up the doors to say, who wants to come in? Now, look, it's a beautiful idea.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What we actually care about is who do you want to be? And are you willing to show up today and fight to be that person? That's what I care about. If you've robbed a car in your teenage years because you had bad guidance, that in and of itself shouldn't be punishment for the rest of your life. So Tom and I really did open up the doors to say, who wants to come in? Now, look, it's a beautiful idea.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But when it comes to reality, you have a five foot one British chick trying to command respect with some guys who are six foot five, ex-convicts with tats all around their neck and a teardrop on their cheek. Now, if no one knows what a teardrop on the cheek means, go just search it on Google. I would just leave it at that. It means that you have paid your dues in a very heinous way.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But when it comes to reality, you have a five foot one British chick trying to command respect with some guys who are six foot five, ex-convicts with tats all around their neck and a teardrop on their cheek. Now, if no one knows what a teardrop on the cheek means, go just search it on Google. I would just leave it at that. It means that you have paid your dues in a very heinous way.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, when I say that, you can imagine the imposter syndrome. I didn't have a clue what I was doing. So here I am trying to take the leap from being a housewife to an entrepreneur, but I didn't know what I was doing. Now, there was a couple of elements here that I'd like to break down of how I just kept going.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, when I say that, you can imagine the imposter syndrome. I didn't have a clue what I was doing. So here I am trying to take the leap from being a housewife to an entrepreneur, but I didn't know what I was doing. Now, there was a couple of elements here that I'd like to break down of how I just kept going.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Number one was back in the day, before we started Quest, fear was the thing that stopped me from taking action. I don't want my husband to judge me that I don't want to take care of his clothes or his food anymore, so I'm not going to speak out loud that I'm unhappy. That's fear preventing you from taking action. When we started Quest, we put our house up for collateral.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Number one was back in the day, before we started Quest, fear was the thing that stopped me from taking action. I don't want my husband to judge me that I don't want to take care of his clothes or his food anymore, so I'm not going to speak out loud that I'm unhappy. That's fear preventing you from taking action. When we started Quest, we put our house up for collateral.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So if Quest doesn't work, my house goes away. So that fear that once upon a time would hold me back from taking action actually propelled me forward to take action. So every moment that I found myself not knowing what I was doing, I said to myself, Lisa, you have a choice. You can do what you used to do, which was run and hide, or you can save your house. Which one do you want?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So if Quest doesn't work, my house goes away. So that fear that once upon a time would hold me back from taking action actually propelled me forward to take action. So every moment that I found myself not knowing what I was doing, I said to myself, Lisa, you have a choice. You can do what you used to do, which was run and hide, or you can save your house. Which one do you want?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And every time the fear of losing my house came into effect, I said, well, you better figure it out. So that became the motto I would use that you've got to better figure it out. Now, there's multiple ways to figure it out. The problem is if you just blindly listen to somebody, you're going to find yourself not succeeding.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And every time the fear of losing my house came into effect, I said, well, you better figure it out. So that became the motto I would use that you've got to better figure it out. Now, there's multiple ways to figure it out. The problem is if you just blindly listen to somebody, you're going to find yourself not succeeding.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Even if you're listening to this podcast right now, you'd be like, all right, Lisa said to do this. I did this and it didn't work. Well, I guess I'm no good. No, you have to find out the thing that actually works for you, which means you have to try a bunch of stuff. You may have to try 50 things to find that one thing that actually serves you and your goal. And I'm speaking from experience.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Even if you're listening to this podcast right now, you'd be like, all right, Lisa said to do this. I did this and it didn't work. Well, I guess I'm no good. No, you have to find out the thing that actually works for you, which means you have to try a bunch of stuff. You may have to try 50 things to find that one thing that actually serves you and your goal. And I'm speaking from experience.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I started trying to figure out how do I get these ex-convicts, these really big dudes, how do I command respect with them? So I went in reading all the books. I read the Sheryl Sandberg book, Lean In. I read all the leadership books. And I went in trying to be like Sheryl Sandberg. And I was like, all right, well, Sheryl said to do this. So this is what I'm going to do.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I started trying to figure out how do I get these ex-convicts, these really big dudes, how do I command respect with them? So I went in reading all the books. I read the Sheryl Sandberg book, Lean In. I read all the leadership books. And I went in trying to be like Sheryl Sandberg. And I was like, all right, well, Sheryl said to do this. So this is what I'm going to do.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Didn't work at all, Ilana. What a surprise, right? You're dealing with different people in a corporate world with people that come from, let's say college, is very different than working in manufacturing and talking to a human that doesn't care about your degree. They just care about your interaction with them. So I tried a bunch of things, nothing worked.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Didn't work at all, Ilana. What a surprise, right? You're dealing with different people in a corporate world with people that come from, let's say college, is very different than working in manufacturing and talking to a human that doesn't care about your degree. They just care about your interaction with them. So I tried a bunch of things, nothing worked.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So eventually I just said, okay, I know I still have to reach a goal. I have to command respect with the team. Otherwise I'm never going to succeed. We're not gonna be able to ship these bars out in time. So I said, what do I know? Forget about all the lessons that I'm reading. What's in my heart? And in my heart was they were guys who loved hip hop. I'm a freaking hip hop fan.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So eventually I just said, okay, I know I still have to reach a goal. I have to command respect with the team. Otherwise I'm never going to succeed. We're not gonna be able to ship these bars out in time. So I said, what do I know? Forget about all the lessons that I'm reading. What's in my heart? And in my heart was they were guys who loved hip hop. I'm a freaking hip hop fan.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I grew up in the 90s. I wasn't listening to pop music. I was listening to Tupac, Biggie. I wanted to be a rapper. If I really could in another life, Ilana, I would be a rapper. So in saying that, I was like, hang on, this is something that's really genuine. I freaking love Tupac so much that I know half of his music. I probably know 90% of the lyrics because I've learned them so much.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I grew up in the 90s. I wasn't listening to pop music. I was listening to Tupac, Biggie. I wanted to be a rapper. If I really could in another life, Ilana, I would be a rapper. So in saying that, I was like, hang on, this is something that's really genuine. I freaking love Tupac so much that I know half of his music. I probably know 90% of the lyrics because I've learned them so much.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I was like, I love freaking rap music. These guys like rap music. On a busy day, instead of cracking the whip, if you will, and just yelling and being like, work harder, work more. I'm just going to connect with them. And so I went out to the store. I bought these big speakers. I put them in our shipping facility.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I was like, I love freaking rap music. These guys like rap music. On a busy day, instead of cracking the whip, if you will, and just yelling and being like, work harder, work more. I'm just going to connect with them. And so I went out to the store. I bought these big speakers. I put them in our shipping facility.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And every time we had these big orders and we were on a clock because you've got these big trucks coming to pick up the orders, I would blast the music and I'd be like, all right, guys, who can rap faster than me? Now, what I would do is when I would use rap as the analogy, right, because we would have to wrap pallets with plastic and

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And every time we had these big orders and we were on a clock because you've got these big trucks coming to pick up the orders, I would blast the music and I'd be like, all right, guys, who can rap faster than me? Now, what I would do is when I would use rap as the analogy, right, because we would have to wrap pallets with plastic and

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, what they don't realize is by the time I hired them, what they didn't realize is that I used to do their job. So they saw me as this woman that's working in the office that doesn't have any idea about what they're doing. And what I realized was I needed to show them that I knew what it was like. I needed to show them that I knew how hard you had to work in this department.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, what they don't realize is by the time I hired them, what they didn't realize is that I used to do their job. So they saw me as this woman that's working in the office that doesn't have any idea about what they're doing. And what I realized was I needed to show them that I knew what it was like. I needed to show them that I knew how hard you had to work in this department.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I had to make it fun. No one wants to just work hard. So I would do these competitions. And with Blast Tupac, I would have these rapping competitions where I would make people try to see who could beat me with rapping these big palettes. And I'm quite speedy. So like we would rap while rapping to Tupac. So you're doing the double entendre, right? You're rapping and you're rapping.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I had to make it fun. No one wants to just work hard. So I would do these competitions. And with Blast Tupac, I would have these rapping competitions where I would make people try to see who could beat me with rapping these big palettes. And I'm quite speedy. So like we would rap while rapping to Tupac. So you're doing the double entendre, right? You're rapping and you're rapping.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And at the end, if someone beat me, I would give them free quest bars. Now, what that did, multiple things. That number one showed the team that nothing was ever beneath me. I was willing to do exactly what they were willing to do. It showed them that I wasn't stuffy, that I actually had something in common with them.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And at the end, if someone beat me, I would give them free quest bars. Now, what that did, multiple things. That number one showed the team that nothing was ever beneath me. I was willing to do exactly what they were willing to do. It showed them that I wasn't stuffy, that I actually had something in common with them.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that was the fact that we appreciated rap music for the lyrics, the meaning behind it, et cetera. And it showed them that I was willing to be a teammate, that when things get hard, I was willing absolutely to roll up my sleeves and jump in with them. Now, over time, That absolutely commanded respect.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that was the fact that we appreciated rap music for the lyrics, the meaning behind it, et cetera. And it showed them that I was willing to be a teammate, that when things get hard, I was willing absolutely to roll up my sleeves and jump in with them. Now, over time, That absolutely commanded respect.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That wasn't something I learned in a book and that wasn't something that anyone could teach me. It was just me stabbing in the dark, trying a bunch of things and then realizing the thing that worked for me and connected me to my team.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That wasn't something I learned in a book and that wasn't something that anyone could teach me. It was just me stabbing in the dark, trying a bunch of things and then realizing the thing that worked for me and connected me to my team.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I know that was a really long story, but I take that and I echo that type of thing in everything I do, whether that's building my YouTube channel, whether that's building impact theory, that idea of as a leader, you need to show by example, you need to be a part of it, people need to have fun. And now I use laughter as a metric in my company to know how my team is emotionally.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I know that was a really long story, but I take that and I echo that type of thing in everything I do, whether that's building my YouTube channel, whether that's building impact theory, that idea of as a leader, you need to show by example, you need to be a part of it, people need to have fun. And now I use laughter as a metric in my company to know how my team is emotionally.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So that's really a big lesson that I learned in that whole scenario.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So that's really a big lesson that I learned in that whole scenario.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that EQ that you mentioned is really coming from the fact that I had terrible EQ is how I used to see it. I would take everything personally. Everything was emotional and everything was based on emotion. Well, I feel this, so it must be true.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that EQ that you mentioned is really coming from the fact that I had terrible EQ is how I used to see it. I would take everything personally. Everything was emotional and everything was based on emotion. Well, I feel this, so it must be true.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And what I realized is every time I match my feelings and emotions to the goals I'm trying to get to, I realized that a lot of the time my emotions were actually getting in the way. because I would take things personally. And that's where I started to go, okay, this doesn't serve me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And what I realized is every time I match my feelings and emotions to the goals I'm trying to get to, I realized that a lot of the time my emotions were actually getting in the way. because I would take things personally. And that's where I started to go, okay, this doesn't serve me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And what I understand about emotions is the fact that if I don't eat for, let's say, 10 hours, I know I'm gonna get moody. I'm gonna get agitated. If we all know as humans, we all act like that, Why do we not think that emotions are going to be driven by multiple sources? So when I get overwhelmed or let's say I make a decision from an emotional standpoint, well, what if I'm tired?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And what I understand about emotions is the fact that if I don't eat for, let's say, 10 hours, I know I'm gonna get moody. I'm gonna get agitated. If we all know as humans, we all act like that, Why do we not think that emotions are going to be driven by multiple sources? So when I get overwhelmed or let's say I make a decision from an emotional standpoint, well, what if I'm tired?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What if I have eaten sugar that day? What if I just had an argument with my husband? Do I think that that decision is going to be done with clarity? No. All the things that I've just gone through are going to fog my decision making. And I just call myself on that.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What if I have eaten sugar that day? What if I just had an argument with my husband? Do I think that that decision is going to be done with clarity? No. All the things that I've just gone through are going to fog my decision making. And I just call myself on that.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Instead of trying to hide it, instead of trying to be embarrassed by it, I just say, right now, I'm really irritable, so I can't make any decisions. I need to go and eat. I need to sleep. I need my nine hours. What are the things that are going to allow me to have what I call emotional sobriety? And emotional sobriety is when you are not allowing your emotions to make a decision.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Instead of trying to hide it, instead of trying to be embarrassed by it, I just say, right now, I'm really irritable, so I can't make any decisions. I need to go and eat. I need to sleep. I need my nine hours. What are the things that are going to allow me to have what I call emotional sobriety? And emotional sobriety is when you are not allowing your emotions to make a decision.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, it's not that I don't think emotions are important. I actually think emotions are very important because they're going to be signals to tell you something that you may be ignoring. If you're irritable, okay, well, what are you ignoring? Don't ignore the feeling. Actually address, why am I feeling like that? The problem is, I think, then people, they don't do that work.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, it's not that I don't think emotions are important. I actually think emotions are very important because they're going to be signals to tell you something that you may be ignoring. If you're irritable, okay, well, what are you ignoring? Don't ignore the feeling. Actually address, why am I feeling like that? The problem is, I think, then people, they don't do that work.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so they take their feelings as facts. And I'm very aware that my feelings are not facts. So now when I approach a situation, I address why I'm feeling a certain way, but I then try to see the scenario for what it is instead of how I feel. And if people still aren't with me, here's the perfect analogy. Have you drunk an alcohol before, Ilana? Of course. Okay.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so they take their feelings as facts. And I'm very aware that my feelings are not facts. So now when I approach a situation, I address why I'm feeling a certain way, but I then try to see the scenario for what it is instead of how I feel. And if people still aren't with me, here's the perfect analogy. Have you drunk an alcohol before, Ilana? Of course. Okay.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So what do you like if you had one shot of vodka?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So what do you like if you had one shot of vodka?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Okay, there you go. So what I was going to say is the shot number one, I get giggly. Shot number two, I'm very loud. Shot number three, I'm dancing on the table and kissing the security on the way out of the club. I just know that with every shot of vodka, I am going to have a response that in a way that doesn't actually align with who I really am.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Okay, there you go. So what I was going to say is the shot number one, I get giggly. Shot number two, I'm very loud. Shot number three, I'm dancing on the table and kissing the security on the way out of the club. I just know that with every shot of vodka, I am going to have a response that in a way that doesn't actually align with who I really am.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If we can all agree there, then why can we not just say the same as for emotions? If you have a shot of frustration, if you have a shot of anger, if you have a shot of upset or a shot of disrespect, if you have too many shots of that, what's going to happen? You're going to respond in a way that isn't accurate to who you really are. If we can just agree I just then say, when have I had my shots?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If we can all agree there, then why can we not just say the same as for emotions? If you have a shot of frustration, if you have a shot of anger, if you have a shot of upset or a shot of disrespect, if you have too many shots of that, what's going to happen? You're going to respond in a way that isn't accurate to who you really are. If we can just agree I just then say, when have I had my shots?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if I've already had my one shot of anger, then you can't make business decisions. If I've had two shots, I better freaking walk away. I don't beat myself up over feeling it and I don't pretend it doesn't exist. In knowing all of that, now I know in moments where I'm bringing emotion to the table and I can't have this discussion. In fact, this just happened like a week ago with my husband.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if I've already had my one shot of anger, then you can't make business decisions. If I've had two shots, I better freaking walk away. I don't beat myself up over feeling it and I don't pretend it doesn't exist. In knowing all of that, now I know in moments where I'm bringing emotion to the table and I can't have this discussion. In fact, this just happened like a week ago with my husband.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

He said something that triggered me. I realized I was triggered. And I said, look, I know you didn't mean to trigger me right now. I'm having an emotional response. I don't think it's healthy if we keep talking. Let me walk away and I'll come back once I'm emotionally sober. And I actually said those words. It's not like I pretended to say those words. I actually said those words.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

He said something that triggered me. I realized I was triggered. And I said, look, I know you didn't mean to trigger me right now. I'm having an emotional response. I don't think it's healthy if we keep talking. Let me walk away and I'll come back once I'm emotionally sober. And I actually said those words. It's not like I pretended to say those words. I actually said those words.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And what my husband did, he was like, all right, thank you for being honest. Thank you for just not storming off, being moody, pretending like a lot of us do. Like, no, I'm not upset. What do you mean? Right? It's like, everyone can tell that you're upset. So

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And what my husband did, he was like, all right, thank you for being honest. Thank you for just not storming off, being moody, pretending like a lot of us do. Like, no, I'm not upset. What do you mean? Right? It's like, everyone can tell that you're upset. So

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That is how I handle emotions in moments where I don't feel good enough, emotional moments where I don't feel like I can really bring my all. I just admit it. I know what to do about it. And then I'm always acting in accordance. And the last piece that I want to make sure everyone hears, I do all of this without shame and guilt.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

That is how I handle emotions in moments where I don't feel good enough, emotional moments where I don't feel like I can really bring my all. I just admit it. I know what to do about it. And then I'm always acting in accordance. And the last piece that I want to make sure everyone hears, I do all of this without shame and guilt.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah. So here's the thing about this. There's going to be two things. There's going to be one thing where people are going to throw hate and it's really not going to bother you. Probably the reason why it won't bother you is because you don't feel it. It's not true to you. So if someone says, oh my God, Lisa, I hate that you're five foot one. It's all right. I hate that I'm 5'1".

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah. So here's the thing about this. There's going to be two things. There's going to be one thing where people are going to throw hate and it's really not going to bother you. Probably the reason why it won't bother you is because you don't feel it. It's not true to you. So if someone says, oh my God, Lisa, I hate that you're five foot one. It's all right. I hate that I'm 5'1".

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I can't do anything about that. I just brush it off. But if someone says, you're so ugly, that hurts and stings in a very different way. Why? Because I've never beaten myself up or felt badly about being short. I very much beaten myself up and felt badly about myself, about my looks. So

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I can't do anything about that. I just brush it off. But if someone says, you're so ugly, that hurts and stings in a very different way. Why? Because I've never beaten myself up or felt badly about being short. I very much beaten myself up and felt badly about myself, about my looks. So

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

When someone comes at you, when it's something that doesn't trigger you, you're going to let it roll off your back. You're not going to think about it. The ones that really do hurt are the ones that actually hit home. And now you have to ask yourself, what are you going to do about it? So there's a couple of things that I did.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

When someone comes at you, when it's something that doesn't trigger you, you're going to let it roll off your back. You're not going to think about it. The ones that really do hurt are the ones that actually hit home. And now you have to ask yourself, what are you going to do about it? So there's a couple of things that I did.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So to get started, because that's always the hard thing, how do I actually get started? So Imagine I get bullied for my looks. I get teased. I get called big nose, all of the things. I used to have a unibrow. I never had a boyfriend. If you were the Disney character, right, and you're going to write the most ugly young girl, that was how I felt. So you take that.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So to get started, because that's always the hard thing, how do I actually get started? So Imagine I get bullied for my looks. I get teased. I get called big nose, all of the things. I used to have a unibrow. I never had a boyfriend. If you were the Disney character, right, and you're going to write the most ugly young girl, that was how I felt. So you take that.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Thank you. That's very kind. But look, everyone has a belief system, right? And when you're told over and over and over and over the same thing and it becomes a wound, you really do believe it. So here I am as an adult, not feeling good, not feeling like I'm pretty or anything like that. And so I really wanted to start a podcast because I really wanted to help women.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Thank you. That's very kind. But look, everyone has a belief system, right? And when you're told over and over and over and over the same thing and it becomes a wound, you really do believe it. So here I am as an adult, not feeling good, not feeling like I'm pretty or anything like that. And so I really wanted to start a podcast because I really wanted to help women.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I go to start the podcast and I say to my husband, I'm just going to do it on Zoom. I'm going to do it with my friends and I'm just going to do it on Zoom and it's just going to be audio only. Now, my husband, being the person that says we promised we would be with each other, is he called me on my own BS, basically. And he said, hang on a minute. We have a set. We have six cameras.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I go to start the podcast and I say to my husband, I'm just going to do it on Zoom. I'm going to do it with my friends and I'm just going to do it on Zoom and it's just going to be audio only. Now, my husband, being the person that says we promised we would be with each other, is he called me on my own BS, basically. And he said, hang on a minute. We have a set. We have six cameras.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And we have an entire team that can film this for you. Why on earth would you not get in front of the camera? Now, in that moment, I realized the truth was it was a conflict between my mission and my ego. And I had to be honest about it because my mission is to help women. Do I think that if I could go video and audio, that I'm going to reach more women than just audio? The answer is yes.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And we have an entire team that can film this for you. Why on earth would you not get in front of the camera? Now, in that moment, I realized the truth was it was a conflict between my mission and my ego. And I had to be honest about it because my mission is to help women. Do I think that if I could go video and audio, that I'm going to reach more women than just audio? The answer is yes.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Okay, if I know that is true, why do I not want to get on camera? It's my ego. I don't want to be bullied. I don't want to be made fun of. I don't know if I can cope. I don't know if I can handle it, right? All the things that are going through my head. As soon as I just put them out, the reality of what is more important, Lisa, your mission or your ego, then there was nowhere to hide.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Okay, if I know that is true, why do I not want to get on camera? It's my ego. I don't want to be bullied. I don't want to be made fun of. I don't know if I can cope. I don't know if I can handle it, right? All the things that are going through my head. As soon as I just put them out, the reality of what is more important, Lisa, your mission or your ego, then there was nowhere to hide.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I like to do that. I like to not hide anywhere because that's where the reality always comes through. So once I realized that I had to make a decision, I let go of any judgment. That's the second piece. is that if I chose ego, no one's got a right to say that's right or wrong. I have to do what is right for me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I like to do that. I like to not hide anywhere because that's where the reality always comes through. So once I realized that I had to make a decision, I let go of any judgment. That's the second piece. is that if I chose ego, no one's got a right to say that's right or wrong. I have to do what is right for me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I have to do what makes me feel good when I go to bed at night because no one's around except for me and my thoughts. So if I can't be proud of myself, it doesn't matter what other people think. So just remember, guys, when you're asking yourself these questions, what's more important, it doesn't matter what other people think.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I have to do what makes me feel good when I go to bed at night because no one's around except for me and my thoughts. So if I can't be proud of myself, it doesn't matter what other people think. So just remember, guys, when you're asking yourself these questions, what's more important, it doesn't matter what other people think.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What actually matters is what you think because it's not like it's wrong. for me to choose my ego. It's not wrong. Wrong according to who? So once I was allowed to remove the judgment of it as well, and I was like, oh, which one is actually the thing that you're going to be proud of when you go to bed at night? And I knew. It had to be getting in front of the camera.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What actually matters is what you think because it's not like it's wrong. for me to choose my ego. It's not wrong. Wrong according to who? So once I was allowed to remove the judgment of it as well, and I was like, oh, which one is actually the thing that you're going to be proud of when you go to bed at night? And I knew. It had to be getting in front of the camera.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It had to be my mission was more important. And so now that just gave me the decision making. The decision was, I now have to get in front of the camera. That doesn't eliminate the fear. It doesn't eliminate the ego taking a dent. Like it doesn't eliminate any of that. But it allowed me to just make the decision. And now I wasn't second guessing myself.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It had to be my mission was more important. And so now that just gave me the decision making. The decision was, I now have to get in front of the camera. That doesn't eliminate the fear. It doesn't eliminate the ego taking a dent. Like it doesn't eliminate any of that. But it allowed me to just make the decision. And now I wasn't second guessing myself.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And then that piece then allowed me to start moving forward and get in front of the camera. And that was how I ended up taking the leap is I had zero confidence. I didn't know what I was doing. It wasn't like I thought it was going to work. It wasn't like I had confidence in myself to be a big YouTube channel or anything like that.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And then that piece then allowed me to start moving forward and get in front of the camera. And that was how I ended up taking the leap is I had zero confidence. I didn't know what I was doing. It wasn't like I thought it was going to work. It wasn't like I had confidence in myself to be a big YouTube channel or anything like that.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It was just I had to stare nakedly at the decisions I was making, take the freaking blinders off and be confident, at least in the decision I was making. Not confident that one's going to succeed or one's a better option. Just confident in the decision I was making for myself and blocking out all the noise and blocking out what other people thought. So now you can imagine I'm on camera.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It was just I had to stare nakedly at the decisions I was making, take the freaking blinders off and be confident, at least in the decision I was making. Not confident that one's going to succeed or one's a better option. Just confident in the decision I was making for myself and blocking out all the noise and blocking out what other people thought. So now you can imagine I'm on camera.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I see these hate comments in my YouTube channel. Because I've so tied myself to why I get on camera in the first place, you can imagine now when someone throws hate at me, I say, does this matter more than you helping women? Does this bad comment matter more than your mission? And every single time I ask myself the question, I'm like, no, this freaking comment doesn't matter.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I see these hate comments in my YouTube channel. Because I've so tied myself to why I get on camera in the first place, you can imagine now when someone throws hate at me, I say, does this matter more than you helping women? Does this bad comment matter more than your mission? And every single time I ask myself the question, I'm like, no, this freaking comment doesn't matter.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So that's the first step. Now, the second step is what do you do to respond? Do you ignore it or do you respond to it? I happen to have a massive empathy in my body. I don't know where it comes from, but every time I see hate, I'm like, wow, what's happened to that person where they're so cruel towards me and they don't know me?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So that's the first step. Now, the second step is what do you do to respond? Do you ignore it or do you respond to it? I happen to have a massive empathy in my body. I don't know where it comes from, but every time I see hate, I'm like, wow, what's happened to that person where they're so cruel towards me and they don't know me?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So then it comes the empathy piece where I'm like, wow, how much hate have they had to get in their life to think that it's okay to come on my YouTube page or my Instagram page and be that cruel? Wow, they must have gone through some hard crap for them to say this. So that's the second piece is the empathy. Then the last piece is sometimes I ignore them because I'm like, it won't serve me or them.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So then it comes the empathy piece where I'm like, wow, how much hate have they had to get in their life to think that it's okay to come on my YouTube page or my Instagram page and be that cruel? Wow, they must have gone through some hard crap for them to say this. So that's the second piece is the empathy. Then the last piece is sometimes I ignore them because I'm like, it won't serve me or them.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Sometimes I will respond. And I used to respond with... This is actually very spiteful, right? Like I would highlight the cruelty that was behind the comment. And then I realized, you know, all that's doing is actually making them feel worse. I'm not actually helping the scenario. So now my response, and I did this two days ago, in fact,

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Sometimes I will respond. And I used to respond with... This is actually very spiteful, right? Like I would highlight the cruelty that was behind the comment. And then I realized, you know, all that's doing is actually making them feel worse. I'm not actually helping the scenario. So now my response, and I did this two days ago, in fact,

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

My response is, it probably took you two minutes to write this hateful comment. Can you imagine all the good you could do in the world if you took that two minutes and told someone in your life that you loved them? Could you imagine what a world we would live in if we did that? And within two minutes, they deleted their comment.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

My response is, it probably took you two minutes to write this hateful comment. Can you imagine all the good you could do in the world if you took that two minutes and told someone in your life that you loved them? Could you imagine what a world we would live in if we did that? And within two minutes, they deleted their comment.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I hope that they deleted it because I actually got through to them because that's my goal. I'm not looking to make anyone feel badly. But the truth is that if I can greet that type of negativity with grace, what world could we live in? And that's really now where you're finding me, where how can I greet hate with love? And every time I see the hate, I show love. What would that look like?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I hope that they deleted it because I actually got through to them because that's my goal. I'm not looking to make anyone feel badly. But the truth is that if I can greet that type of negativity with grace, what world could we live in? And that's really now where you're finding me, where how can I greet hate with love? And every time I see the hate, I show love. What would that look like?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And it's an experiment. I don't know. You may find me in a year being like, that experiment failed. Everyone just met me with more hate. But again, I'm going to keep repeating, I want to reach my goal. And so every time I'm just willing to try different strategies, I'm willing to try different techniques in order to get there.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And it's an experiment. I don't know. You may find me in a year being like, that experiment failed. Everyone just met me with more hate. But again, I'm going to keep repeating, I want to reach my goal. And so every time I'm just willing to try different strategies, I'm willing to try different techniques in order to get there.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So in a year, if I realize why that didn't do anything, I may try a different technique with the haters. And that will be my next step. But I won't give up because I'm so dedicated to the goal.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So in a year, if I realize why that didn't do anything, I may try a different technique with the haters. And that will be my next step. But I won't give up because I'm so dedicated to the goal.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah, exactly. And the thing that used to hold me back from reaching my confidence is my emotions. So there's no surprise there. One of the big things that is important is making sure that I'm so aligned with my mission and that I'm always reminded me of what my mission is, that I never allow my emotions to take lead.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah, exactly. And the thing that used to hold me back from reaching my confidence is my emotions. So there's no surprise there. One of the big things that is important is making sure that I'm so aligned with my mission and that I'm always reminded me of what my mission is, that I never allow my emotions to take lead.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because often we may do things that make us feel good in the moment, but end up derailing us from our actual mission and goal. So instead of saying, my mission is to help people, that's so non-tangible. What does that actually mean? How do you show up every day knowing if you're working towards your mission or not? So I have these two parts of me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because often we may do things that make us feel good in the moment, but end up derailing us from our actual mission and goal. So instead of saying, my mission is to help people, that's so non-tangible. What does that actually mean? How do you show up every day knowing if you're working towards your mission or not? So I have these two parts of me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I have the emotional side of my brain and I have the very mathematical science side. So every time I try to get out the emotion, I need to put a mathematical equation in to know that I'm working towards it. Now, what do I mean by that? A mission to me becomes a mathematical somewhat of a sentence, a framework. It needs to have the what, the why, and the who.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I have the emotional side of my brain and I have the very mathematical science side. So every time I try to get out the emotion, I need to put a mathematical equation in to know that I'm working towards it. Now, what do I mean by that? A mission to me becomes a mathematical somewhat of a sentence, a framework. It needs to have the what, the why, and the who.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

This allows me to know exactly where my North Star is. Because sometimes you can get derailed. So know your North Star. Write a mission statement, again, that creates the who, the what, and then the why. So my mission statement is to create content that impacts women, to help them with their mindsets. They never have to rebuild or unwire the negative mindset I've had to. Who? Women.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

This allows me to know exactly where my North Star is. Because sometimes you can get derailed. So know your North Star. Write a mission statement, again, that creates the who, the what, and then the why. So my mission statement is to create content that impacts women, to help them with their mindsets. They never have to rebuild or unwire the negative mindset I've had to. Who? Women.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So if you were to ask me at any point, Lisa, will you come and speak in front of a thousand men? I go, does that fit my mission statement? No, because there isn't a woman in the audience. So while I really want to help men, and I think it's super freaking important, my specific mission of why I show up every day is to help the woman. Okay. The what? Create content. Why?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So if you were to ask me at any point, Lisa, will you come and speak in front of a thousand men? I go, does that fit my mission statement? No, because there isn't a woman in the audience. So while I really want to help men, and I think it's super freaking important, my specific mission of why I show up every day is to help the woman. Okay. The what? Create content. Why?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because I went to film school. I love creating content. So if you want to know how I'm going to be able to show up every day and fight for my mission, it's doing the thing that I love. Now you can imagine, Lisa, can you come on a fishing trip with me and talk to my daughter, my daughter's cousin or my daughter's friend's cousin?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because I went to film school. I love creating content. So if you want to know how I'm going to be able to show up every day and fight for my mission, it's doing the thing that I love. Now you can imagine, Lisa, can you come on a fishing trip with me and talk to my daughter, my daughter's cousin or my daughter's friend's cousin?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I'll be like, all right, well, let me go back to my mission statement. Creating content, this isn't content creation. And I would just break down, okay, it's a woman, but it's not content creation. So actually that isn't where my energy should go. And so I'm able to say no with respect and politeness, but I know that's not my North Star. And then why?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I'll be like, all right, well, let me go back to my mission statement. Creating content, this isn't content creation. And I would just break down, okay, it's a woman, but it's not content creation. So actually that isn't where my energy should go. And so I'm able to say no with respect and politeness, but I know that's not my North Star. And then why?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

To help women unwire the negative mindset that I've had to do. So now when you ask, when Leap Academy reaches out and says, Lisa, will you come on? Of course, I'm going to say yes, because I look at my mission statement and it fits perfectly. But if you were to ask me to create content that helps women paint their nails...

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

To help women unwire the negative mindset that I've had to do. So now when you ask, when Leap Academy reaches out and says, Lisa, will you come on? Of course, I'm going to say yes, because I look at my mission statement and it fits perfectly. But if you were to ask me to create content that helps women paint their nails...

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Again, it fits two, but it doesn't fit that third one, which is actually to help women unwire the negative mindset. So you can see where there's all these different opportunities potentially that could derail me because I love nails. Oh my God, yes, I want to teach women nails. It would derail me from my mission. Oh my God, yes, I really want to help men. It would derail me from my mission.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Again, it fits two, but it doesn't fit that third one, which is actually to help women unwire the negative mindset. So you can see where there's all these different opportunities potentially that could derail me because I love nails. Oh my God, yes, I want to teach women nails. It would derail me from my mission. Oh my God, yes, I really want to help men. It would derail me from my mission.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yes, I want to help women so much that I'm willing to do a one-on-one for five hours. No, it would derail me from my mission. So that's why the mission statement is so damn important is because every time my emotions get in the way, I just go back to my mission. Does this align? Yes or no. Okay, so hopefully people understand the mission.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yes, I want to help women so much that I'm willing to do a one-on-one for five hours. No, it would derail me from my mission. So that's why the mission statement is so damn important is because every time my emotions get in the way, I just go back to my mission. Does this align? Yes or no. Okay, so hopefully people understand the mission.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, the last piece that I'd love to say, though, Ilana, is make sure you check in every single year. I would advise every quarter that your mission actually still aligns with the life you want. Because often I think what we do is we'll go to college, right? We tell our friends. We may actually make a massive change. We may sell our house, move state. and say, this is what I want to do.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, the last piece that I'd love to say, though, Ilana, is make sure you check in every single year. I would advise every quarter that your mission actually still aligns with the life you want. Because often I think what we do is we'll go to college, right? We tell our friends. We may actually make a massive change. We may sell our house, move state. and say, this is what I want to do.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And then three years later, I'm freaking miserable. And now I no longer want to do it. But I'm too embarrassed or I'm too ashamed to tell people that now actually I want a different life. So what we end up doing is we somewhat kind of half dip into our mission. We don't actually take it seriously. We're not really committed anymore because we don't actually enjoy it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And then three years later, I'm freaking miserable. And now I no longer want to do it. But I'm too embarrassed or I'm too ashamed to tell people that now actually I want a different life. So what we end up doing is we somewhat kind of half dip into our mission. We don't actually take it seriously. We're not really committed anymore because we don't actually enjoy it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And then we wonder why we've never gotten to our goal or to our mission. It's that reason. So every quarter, I ask myself, do I still want to help women? Do I still care to pour my heart and energy into actually helping women? That's something that we should be able to ask ourselves without feeling guilty about. I ask myself, do I still want to be in a partnership with my husband?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And then we wonder why we've never gotten to our goal or to our mission. It's that reason. So every quarter, I ask myself, do I still want to help women? Do I still care to pour my heart and energy into actually helping women? That's something that we should be able to ask ourselves without feeling guilty about. I ask myself, do I still want to be in a partnership with my husband?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Do I still want to run a business with him? Now, remember, I've been in business with my husband since 2010, since we started Quest. But I still make sure that I ask myself that because I never want to get trapped again. And I think that so many of us get trapped in making that leap because we don't want to upset people. We've already told people that we've poured our heart and soul into it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Do I still want to run a business with him? Now, remember, I've been in business with my husband since 2010, since we started Quest. But I still make sure that I ask myself that because I never want to get trapped again. And I think that so many of us get trapped in making that leap because we don't want to upset people. We've already told people that we've poured our heart and soul into it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so we don't want to make that change. And we put off taking that leap for years and years and years.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so we don't want to make that change. And we put off taking that leap for years and years and years.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah, absolutely. I mean, it was definitely one of the big pivots in my life and completely changed how I thought. So my husband was interviewing her when we were still at Quest and I was executive producer of the show. Flash forward, Quest was growing so quickly.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Yeah, absolutely. I mean, it was definitely one of the big pivots in my life and completely changed how I thought. So my husband was interviewing her when we were still at Quest and I was executive producer of the show. Flash forward, Quest was growing so quickly.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I moved from the shipping department to the media department because I wanted to use my film degree for actually something that, because I love content, going back to that. So I build a studio, I build a set. My husband's a host. The show's called Inside Quest and he has this motivational speaker. Now she's literally, I mean, there's a room full of maybe a hundred people and

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I moved from the shipping department to the media department because I wanted to use my film degree for actually something that, because I love content, going back to that. So I build a studio, I build a set. My husband's a host. The show's called Inside Quest and he has this motivational speaker. Now she's literally, I mean, there's a room full of maybe a hundred people and

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Every person's in tears, like crying that she's just moved us all to our core. So I'm sitting at the back of the room and I'm like, wow, this woman's amazing. I'm like, I could never be as good. Like, wow, she's just amazing, right? So literally in real time, as I'm thinking, I could never do that. She's so amazing. She goes and says, don't make me extraordinary to let yourself out off the hook.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Every person's in tears, like crying that she's just moved us all to our core. So I'm sitting at the back of the room and I'm like, wow, this woman's amazing. I'm like, I could never be as good. Like, wow, she's just amazing, right? So literally in real time, as I'm thinking, I could never do that. She's so amazing. She goes and says, don't make me extraordinary to let yourself out off the hook.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I was like, oh, that's exactly what I'm doing. I'm saying she's so good that there's no way I could do that. That's literally, you're letting yourself off the hook because you project that someone's got some magical spell on them that you don't. And what it does is it gives you the excuse to not even get started. It gives you the excuse to not even try.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I was like, oh, that's exactly what I'm doing. I'm saying she's so good that there's no way I could do that. That's literally, you're letting yourself off the hook because you project that someone's got some magical spell on them that you don't. And what it does is it gives you the excuse to not even get started. It gives you the excuse to not even try.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I think what's so important is to never compare your beginning with someone else's middle or end. And that's what we do. One of my favorite movies of all time. Did you ever see Karate Kid? Of course. Love it. The whole wax on, wax off is literally the analogy of practice, practice, practice. So that when you eventually get in the ring and someone goes to crane kick you, you're prepared.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, I think what's so important is to never compare your beginning with someone else's middle or end. And that's what we do. One of my favorite movies of all time. Did you ever see Karate Kid? Of course. Love it. The whole wax on, wax off is literally the analogy of practice, practice, practice. So that when you eventually get in the ring and someone goes to crane kick you, you're prepared.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So what is your version of practice? When you are about to get started on something, you don't think about the fact that that person has put in all the practice. So if I was to look at you and be like, oh my God, she's such a great podcast host. I could never be as good as that. No, of course you can't if you don't get started. If you go, I've put in a thousand hours. I've put in 10,000 hours.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So what is your version of practice? When you are about to get started on something, you don't think about the fact that that person has put in all the practice. So if I was to look at you and be like, oh my God, she's such a great podcast host. I could never be as good as that. No, of course you can't if you don't get started. If you go, I've put in a thousand hours. I've put in 10,000 hours.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

In all honesty, how do you have the audacity to think that you're going to be better than me when I've put in 10,000 hours and you haven't even put in one? Put in the reps, homie. It's a blessing. And when you're in that position, you can con yourself because of your ego.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

In all honesty, how do you have the audacity to think that you're going to be better than me when I've put in 10,000 hours and you haven't even put in one? Put in the reps, homie. It's a blessing. And when you're in that position, you can con yourself because of your ego.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But when you're in the advanced position, you can look back and be like, of course, you're not going to be as good because you haven't done the work. So if we can just start there, if we can say, I haven't done the work, what does the work look like? How many hours do I need to put in? And then the last thing is never comparing yourself to the other person.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But when you're in the advanced position, you can look back and be like, of course, you're not going to be as good because you haven't done the work. So if we can just start there, if we can say, I haven't done the work, what does the work look like? How many hours do I need to put in? And then the last thing is never comparing yourself to the other person.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because Ilana, it may have taken you by your fourth interview, you may have been like, oh my God, this woman has it down. She's so great at questions. It may take me a hundred interviews. Now imagine if I paint my future on what you've done. Now after episode 10, if I'm not as good as you, I'm beating myself up. versus saying, what is the thing that is going to allow me to get to my mission?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because Ilana, it may have taken you by your fourth interview, you may have been like, oh my God, this woman has it down. She's so great at questions. It may take me a hundred interviews. Now imagine if I paint my future on what you've done. Now after episode 10, if I'm not as good as you, I'm beating myself up. versus saying, what is the thing that is going to allow me to get to my mission?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if that means I have to put in 100 hours and that 10 times more than Alana, then cool, I've got to put in 100 hours. You maybe have a skill set that I don't. So maybe I'm starting behind the eight ball. Let's say you played the flute or the clarinet. when you were a kid and I didn't, and now I wanna learn how to play the piano.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if that means I have to put in 100 hours and that 10 times more than Alana, then cool, I've got to put in 100 hours. You maybe have a skill set that I don't. So maybe I'm starting behind the eight ball. Let's say you played the flute or the clarinet. when you were a kid and I didn't, and now I wanna learn how to play the piano.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

All right, well, you're ahead of me because you know how to read sheet music. So I go, even if she's never played the piano, she knows sheet music and I still have to learn the sheet music. So there's so much complexity to how someone got where they are. And I get the natural inclination to make them extraordinary because sometimes you don't actually want to do what it takes to get there.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

All right, well, you're ahead of me because you know how to read sheet music. So I go, even if she's never played the piano, she knows sheet music and I still have to learn the sheet music. So there's so much complexity to how someone got where they are. And I get the natural inclination to make them extraordinary because sometimes you don't actually want to do what it takes to get there.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that's where I talk about in the book, playing the game, no BS, what would it take? No BS, what would it take for me to have a podcast as big as Ilana's? Like actually play the game. Maybe, in fact, Ilana, how long do you spend on the podcast, Leap Academy? Roughly how many hours a week?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that's where I talk about in the book, playing the game, no BS, what would it take? No BS, what would it take for me to have a podcast as big as Ilana's? Like actually play the game. Maybe, in fact, Ilana, how long do you spend on the podcast, Leap Academy? Roughly how many hours a week?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Okay, perfect. So let's say you do 50, 20. So you're probably doing around 70, 80 hours a week, which is absolutely insane. To your point, you don't have time to go to the beach. Okay. So now let's say someone's sitting here and they're listening to this podcast and they're like, I want to have a podcast like Ilana's. I want to be able to monetize it. I want to be as big.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Okay, perfect. So let's say you do 50, 20. So you're probably doing around 70, 80 hours a week, which is absolutely insane. To your point, you don't have time to go to the beach. Okay. So now let's say someone's sitting here and they're listening to this podcast and they're like, I want to have a podcast like Ilana's. I want to be able to monetize it. I want to be as big.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I want to be the number one or number two in education. Amazing. Now play the game. No BS. What would it actually take for me to be as big as Ilana? Because you can't just expect that to happen. So that's where I go into get detailed. No BS. What would it take? You can't go to the beach. You can't go on that vacation. You can't say yes to those dates.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I want to be the number one or number two in education. Amazing. Now play the game. No BS. What would it actually take for me to be as big as Ilana? Because you can't just expect that to happen. So that's where I go into get detailed. No BS. What would it take? You can't go to the beach. You can't go on that vacation. You can't say yes to those dates.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If you've got kids, maybe you can't go to every parent-teacher meeting. That is the realities of showing up like Ilana. That's the reality of having something like Leap Academy. So when someone's sitting at home right now saying, I want a podcast, how do I get it? I'm not even going to get started because I'm not as good as Ilana. That's the one excuse.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If you've got kids, maybe you can't go to every parent-teacher meeting. That is the realities of showing up like Ilana. That's the reality of having something like Leap Academy. So when someone's sitting at home right now saying, I want a podcast, how do I get it? I'm not even going to get started because I'm not as good as Ilana. That's the one excuse.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

The second excuse is that I don't have the time or I can't. Well, if you put in 70 to 80 hours and you played no BS, what would it take? And you have to say no to those beach vacations and you have to say no to those outings and you have to say no and no and no and no. Now you can see how you end up getting as good as Alana, but you have to put in the reps.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

The second excuse is that I don't have the time or I can't. Well, if you put in 70 to 80 hours and you played no BS, what would it take? And you have to say no to those beach vacations and you have to say no to those outings and you have to say no and no and no and no. Now you can see how you end up getting as good as Alana, but you have to put in the reps.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if you're not willing to do the reps, of course you're not going to be as good as them. But don't trick yourself in thinking it's because you don't have the capability.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if you're not willing to do the reps, of course you're not going to be as good as them. But don't trick yourself in thinking it's because you don't have the capability.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Or not work hard and just accept that they're never going to be as potentially as big as you, which again is okay. But don't be yourself out and then in 10 years say, I can't believe I'm not as big as Leap Academy. Well, no. You're not as big as Leap Academy because you chose those moments where Ilana's off working. You chose to Netflix and chill. But that's okay because it's your decision.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Or not work hard and just accept that they're never going to be as potentially as big as you, which again is okay. But don't be yourself out and then in 10 years say, I can't believe I'm not as big as Leap Academy. Well, no. You're not as big as Leap Academy because you chose those moments where Ilana's off working. You chose to Netflix and chill. But that's okay because it's your decision.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Just don't trick yourself into saying it's not my decision. I wish, I wish, I wish.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Just don't trick yourself into saying it's not my decision. I wish, I wish, I wish.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Being Greek Orthodox, it wasn't even in my brain or thought process to realize I had a choice whether I wanted kids or not. Now, that may seem crazy now, but I was born in 79, so that I'm 45 years old. So it was at a point where I was like, of course, I'm going to have kids. It didn't even dawn on me that I could ask myself, did I want children?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Being Greek Orthodox, it wasn't even in my brain or thought process to realize I had a choice whether I wanted kids or not. Now, that may seem crazy now, but I was born in 79, so that I'm 45 years old. So it was at a point where I was like, of course, I'm going to have kids. It didn't even dawn on me that I could ask myself, did I want children?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, as Quest started to grow and as I started to just help out, that was like what I was, I'm just going to help out. I'm the good Greek wife, remember? I'm just helping my husband out, not realizing we would grow so quickly. So I'm like, I'm helping out. And then every day I was like, wow, I really love this. Yesterday, I had no idea how to do X, Y, and Z. Today, I figured it out.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, as Quest started to grow and as I started to just help out, that was like what I was, I'm just going to help out. I'm the good Greek wife, remember? I'm just helping my husband out, not realizing we would grow so quickly. So I'm like, I'm helping out. And then every day I was like, wow, I really love this. Yesterday, I had no idea how to do X, Y, and Z. Today, I figured it out.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Wow, I didn't realize I could do that. And yet I managed to figure it out. I had such low self-esteem that every day I was doing something and figuring something out, I started to build pride. And that pride made me realize that I could maybe be unstoppable. And I actually said that, huh, maybe you could just keep going. keep going.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Wow, I didn't realize I could do that. And yet I managed to figure it out. I had such low self-esteem that every day I was doing something and figuring something out, I started to build pride. And that pride made me realize that I could maybe be unstoppable. And I actually said that, huh, maybe you could just keep going. keep going.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Maybe you can keep figuring things out and you're not as dumb as you thought you were. So that's an insight into me. When I was a kid, I used to think that I was dumb because I was the artist in the family and I wasn't getting A's, I was getting C's. So the narrative I taught myself growing up was that I was the dumb one in the family.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Maybe you can keep figuring things out and you're not as dumb as you thought you were. So that's an insight into me. When I was a kid, I used to think that I was dumb because I was the artist in the family and I wasn't getting A's, I was getting C's. So the narrative I taught myself growing up was that I was the dumb one in the family.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So by the time Quest started to grow and I started to realize, wow, hang on a minute. I've had this idea that I was really stupid, but I've kind of figured this stuff out. Maybe I'm not as stupid as I thought I was. I was finding the validation.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So by the time Quest started to grow and I started to realize, wow, hang on a minute. I've had this idea that I was really stupid, but I've kind of figured this stuff out. Maybe I'm not as stupid as I thought I was. I was finding the validation.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that validation piece that I said that I was getting from being the stay-at-home wife, I realized I could now build my validation and being the person that didn't know something one day and could figure it out the next. Now, that idea was so enticing to me. Because imagine now, I fail. Oh, well, if I fail, what did I learn? Oh, great. I'm more powerful for it. Brilliant.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that validation piece that I said that I was getting from being the stay-at-home wife, I realized I could now build my validation and being the person that didn't know something one day and could figure it out the next. Now, that idea was so enticing to me. Because imagine now, I fail. Oh, well, if I fail, what did I learn? Oh, great. I'm more powerful for it. Brilliant.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now I validated myself through the failure. which is insane in and of itself. So I was like, this is fascinating. I wanted to keep going. And that was where I just paused and I said, but Lisa, you're about to have kids. And I was like, well, hang on a minute. Do I actually want kids? And that's where the idea came from. So the way that I processed it is I just are very honest.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now I validated myself through the failure. which is insane in and of itself. So I was like, this is fascinating. I wanted to keep going. And that was where I just paused and I said, but Lisa, you're about to have kids. And I was like, well, hang on a minute. Do I actually want kids? And that's where the idea came from. So the way that I processed it is I just are very honest.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What does life actually look like in every possibility? So I just started writing out what are the possibilities? Number one, I quit my job and And I'm a stay-at-home wife. That's a possibility. Number two is that I keep working and I still have babies. That's a possibility because I know women that have done it. Number three is that I decide not to have kids and I just keep working. All right.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What does life actually look like in every possibility? So I just started writing out what are the possibilities? Number one, I quit my job and And I'm a stay-at-home wife. That's a possibility. Number two is that I keep working and I still have babies. That's a possibility because I know women that have done it. Number three is that I decide not to have kids and I just keep working. All right.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Those feel like three very possible buckets. Now what I do is I take an average Wednesday because Alana, we can all trick ourselves into thinking something's going to be amazing, right? We can trick ourselves into be like, oh my God, I really want to have a million subscribers on YouTube like Lisa. Well, let me tell you what a million subscribers come with. Demands. You have to keep serving.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Those feel like three very possible buckets. Now what I do is I take an average Wednesday because Alana, we can all trick ourselves into thinking something's going to be amazing, right? We can trick ourselves into be like, oh my God, I really want to have a million subscribers on YouTube like Lisa. Well, let me tell you what a million subscribers come with. Demands. You have to keep serving.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So the idea and the reality are very different because you can... paint a beautiful picture. But let's face it, every time you paint a beautiful picture, it never looks like that. So instead of me saying, I could very much get carried away with the excitement of having children. That is true. The idea of feeling like I've got a baby grown inside of me, I could...

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So the idea and the reality are very different because you can... paint a beautiful picture. But let's face it, every time you paint a beautiful picture, it never looks like that. So instead of me saying, I could very much get carried away with the excitement of having children. That is true. The idea of feeling like I've got a baby grown inside of me, I could...

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

get emotional just thinking about it. The idea of having a little Tom with his ears and he's running around and he's like Tom Jr. the fourth is what we're going to call him because Tom was the third. I love that idea. So I could for sure convince myself why having kids is amazing. But what happens on an average Wednesday? That's what I really want to focus on.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

get emotional just thinking about it. The idea of having a little Tom with his ears and he's running around and he's like Tom Jr. the fourth is what we're going to call him because Tom was the third. I love that idea. So I could for sure convince myself why having kids is amazing. But what happens on an average Wednesday? That's what I really want to focus on.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Not on the convincing of how magical it will be. What does your average everyday life actually look like? So now let's paint what an average Wednesday looks like in each of these buckets that I just painted for you. So an average Wednesday of me having both, right? Having kids and running a business. All right, I'm waking up. Let's say the kid is six. I'm waking up at 3 a.m.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Not on the convincing of how magical it will be. What does your average everyday life actually look like? So now let's paint what an average Wednesday looks like in each of these buckets that I just painted for you. So an average Wednesday of me having both, right? Having kids and running a business. All right, I'm waking up. Let's say the kid is six. I'm waking up at 3 a.m.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I'm helping them with their fever. I'm running them to the doctor at 7 a.m. because I've got to get to work by 9 a.m. I'm at work at 9 a.m., but my kid is crying because they want their mommy and I've left them with a nanny. Okay, then I feel really guilty. And so I'm trying to struggle to get home, but I have this big presentation. That's what a freaking average Wednesday looks like. Oh, yeah.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I'm helping them with their fever. I'm running them to the doctor at 7 a.m. because I've got to get to work by 9 a.m. I'm at work at 9 a.m., but my kid is crying because they want their mommy and I've left them with a nanny. Okay, then I feel really guilty. And so I'm trying to struggle to get home, but I have this big presentation. That's what a freaking average Wednesday looks like. Oh, yeah.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's true. Oh, there you go. So I just ask myself with no judgment, is that the life I want? Not anyone else. Does Lisa Bilyeu enjoy that idea of that life? And the answer is no. That feels like freaking chaos to me. I don't function well in chaos. So it actually doesn't sound like a life that I want, an average Wednesday that isn't appealing to me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's true. Oh, there you go. So I just ask myself with no judgment, is that the life I want? Not anyone else. Does Lisa Bilyeu enjoy that idea of that life? And the answer is no. That feels like freaking chaos to me. I don't function well in chaos. So it actually doesn't sound like a life that I want, an average Wednesday that isn't appealing to me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You know, when everyone like dreads the week, I don't want to be the person that's just dreading living. I want to enjoy my average Wednesday like I do a Saturday. So I said, that isn't the life I want. Great, now at least I know. So then I went down to the next bucket. What does it look like if I gave up work and dedicated my life to my children? And that's a very possible option.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You know, when everyone like dreads the week, I don't want to be the person that's just dreading living. I want to enjoy my average Wednesday like I do a Saturday. So I said, that isn't the life I want. Great, now at least I know. So then I went down to the next bucket. What does it look like if I gave up work and dedicated my life to my children? And that's a very possible option.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so I laid out what an average Wednesday looks like. Okay, well, my husband has been very honest and told me he's very ambitious. He's told me he's not coming home at 6 or 7 p.m. at night. So the reality is I'm somewhat of a single mom Monday to Friday. Now, I'm the type of person that appreciates my husband just telling me. I don't want to find out after I've had the child.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so I laid out what an average Wednesday looks like. Okay, well, my husband has been very honest and told me he's very ambitious. He's told me he's not coming home at 6 or 7 p.m. at night. So the reality is I'm somewhat of a single mom Monday to Friday. Now, I'm the type of person that appreciates my husband just telling me. I don't want to find out after I've had the child.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So he's like, peace out, you're on your own. No, thank you. So he's told me this. And so again, not pretending what it would be like to have a child, the actual realities of what it's like to have a child with my husband. And that would be, I'm a single mother from Monday to Friday. Number one. Number two, I'm no longer involved in his daily life, which is building the business. Do I want that?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So he's like, peace out, you're on your own. No, thank you. So he's told me this. And so again, not pretending what it would be like to have a child, the actual realities of what it's like to have a child with my husband. And that would be, I'm a single mother from Monday to Friday. Number one. Number two, I'm no longer involved in his daily life, which is building the business. Do I want that?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Am I going to be resentful towards the child? For now, I'm not with my husband doing the thing that actually makes me feel good about myself. I will ask myself all of these questions and then I will go to the final bucket. And that is what if I don't have children? What would it be like on an average Wednesday right now? I would be doing the same.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Am I going to be resentful towards the child? For now, I'm not with my husband doing the thing that actually makes me feel good about myself. I will ask myself all of these questions and then I will go to the final bucket. And that is what if I don't have children? What would it be like on an average Wednesday right now? I would be doing the same.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But what will it look like on an average Wednesday when I'm 80 years old? Maybe my husband's passed away and now I don't have children and I don't have a husband. Will I be okay? And I'm just honest. Once I'm able to be that honest with myself, I'm not pulling the wool over my eyes and I know exactly what I'm getting into.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But what will it look like on an average Wednesday when I'm 80 years old? Maybe my husband's passed away and now I don't have children and I don't have a husband. Will I be okay? And I'm just honest. Once I'm able to be that honest with myself, I'm not pulling the wool over my eyes and I know exactly what I'm getting into.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so any decision that I end up making, I know that in 2, 3, 5, 10 years, I won't have regrets because I've looked at the situation with the utter reality of what it actually is. And now I would say I made the best decision with the knowledge that I have. So that was how I ended up saying, I love my life. I love working. I love building these businesses with my husband. Why would I change that?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so any decision that I end up making, I know that in 2, 3, 5, 10 years, I won't have regrets because I've looked at the situation with the utter reality of what it actually is. And now I would say I made the best decision with the knowledge that I have. So that was how I ended up saying, I love my life. I love working. I love building these businesses with my husband. Why would I change that?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, the final piece is listening to other people. A lot of the times, and when we make a decision and what we feel, we're like, we want to block everyone out. Don't persuade me. I don't want to hear you. Now, why are we so worried that they're going to persuade us? But if they persuade us, aren't they actually then showing us something else that we haven't seen?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Now, the final piece is listening to other people. A lot of the times, and when we make a decision and what we feel, we're like, we want to block everyone out. Don't persuade me. I don't want to hear you. Now, why are we so worried that they're going to persuade us? But if they persuade us, aren't they actually then showing us something else that we haven't seen?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I think if my decision cannot withstand people's disagreements, people's rebuttals, then maybe I wasn't strong in my conviction in the first place. So what I then did is I allowed to listen to people to say why they think I'm crazy, to make the decision that I don't want children. So number one was my dad. Oh, who are you going to leave your money to? That was his thing.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I think if my decision cannot withstand people's disagreements, people's rebuttals, then maybe I wasn't strong in my conviction in the first place. So what I then did is I allowed to listen to people to say why they think I'm crazy, to make the decision that I don't want children. So number one was my dad. Oh, who are you going to leave your money to? That was his thing.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's like, dad, I don't live in the ancient times. A, I think if I've actually spent every last penny on like my dying bed and I'm taking my last breath and then I'm writing the last check, that's a life well lived. Then he would say, who's going to take care of you when you're older? And I thought, okay, that's actually a very valid thing.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's like, dad, I don't live in the ancient times. A, I think if I've actually spent every last penny on like my dying bed and I'm taking my last breath and then I'm writing the last check, that's a life well lived. Then he would say, who's going to take care of you when you're older? And I thought, okay, that's actually a very valid thing.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I cannot ignore that parents do turn to their children to have that support system when they're elderly. What am I going to do? I better build a great friendship circle. I better have people around me that I've poured my heart and soul into. And just because I haven't given birth myself doesn't mean that they're not going to be around. And then the last piece is your legacy.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I cannot ignore that parents do turn to their children to have that support system when they're elderly. What am I going to do? I better build a great friendship circle. I better have people around me that I've poured my heart and soul into. And just because I haven't given birth myself doesn't mean that they're not going to be around. And then the last piece is your legacy.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

People always say, yeah, but what about your legacy? I had to then just ask, what the hell does that mean? People throw around phrases and you kind of repeat the phrases, but you don't actually ask yourself what that actually means, right? So I'm like, what does it actually mean to have a legacy? And I perceive the word legacy as being something that you are remembered even after death. Great.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

People always say, yeah, but what about your legacy? I had to then just ask, what the hell does that mean? People throw around phrases and you kind of repeat the phrases, but you don't actually ask yourself what that actually means, right? So I'm like, what does it actually mean to have a legacy? And I perceive the word legacy as being something that you are remembered even after death. Great.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If that's true, Do I need to birth my own children to have a legacy? And the answer is no. So that, I know it was a lot and I know that was a really long explanation, but that's how I make decisions. And that was exactly how I ended up deciding I don't want children and I just want to keep helping other women in the world.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If that's true, Do I need to birth my own children to have a legacy? And the answer is no. So that, I know it was a lot and I know that was a really long explanation, but that's how I make decisions. And that was exactly how I ended up deciding I don't want children and I just want to keep helping other women in the world.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I think the truth is that I felt like I was alone. When I was making the decision to not have children, especially, and I don't know where your listeners are from, but when you're brought up in a very heavily cultural background, like being Greek Orthodox, that's a heavy thing. And so for me, making that decision to not have kids was unheard of.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I think the truth is that I felt like I was alone. When I was making the decision to not have children, especially, and I don't know where your listeners are from, but when you're brought up in a very heavily cultural background, like being Greek Orthodox, that's a heavy thing. And so for me, making that decision to not have kids was unheard of.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

In fact, marrying someone out of my religion was unheard of. Did you see the movie, My Big Fat Greek Wedding? No. I did not.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

In fact, marrying someone out of my religion was unheard of. Did you see the movie, My Big Fat Greek Wedding? No. I did not.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's exactly the same. So I found that the pressure, marrying someone in my culture was already pressure as it was. Marrying my husband and him asking my dad for his blessing to marry me. And my dad said no. And And I still married him was one really freaking hard because I was daddy's girl.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It's exactly the same. So I found that the pressure, marrying someone in my culture was already pressure as it was. Marrying my husband and him asking my dad for his blessing to marry me. And my dad said no. And And I still married him was one really freaking hard because I was daddy's girl.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So how do you make a decision against the person in your life that is probably one of the most important humans, which was my dad, and then go against his wishes and How did I navigate that? So that was one of the big things where I was like, okay, unfortunately, going back to asking yourself the hard question, what does my life look like when I'm 50? What does my life look like when I'm 60?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So how do you make a decision against the person in your life that is probably one of the most important humans, which was my dad, and then go against his wishes and How did I navigate that? So that was one of the big things where I was like, okay, unfortunately, going back to asking yourself the hard question, what does my life look like when I'm 50? What does my life look like when I'm 60?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if nature takes its course, while it's heartbreaking to think, my dad is going to die before me. If my dad dies before me, that means he's not going to maybe be around when I turn 50. Okay. If I turn 50 and my dad's not around and I've not married the man of my dreams, who do I have to blame? I can't blame my dad.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And if nature takes its course, while it's heartbreaking to think, my dad is going to die before me. If my dad dies before me, that means he's not going to maybe be around when I turn 50. Okay. If I turn 50 and my dad's not around and I've not married the man of my dreams, who do I have to blame? I can't blame my dad.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So do I want to get to 50, not have my dad around and have made the decision on my love life that was to please him and not me? No. So that was how I was able to make the decision. Again, I listened to my dad's opinions because I think there's some validity in what he was saying because he was like, it won't work. Dad, why won't it work?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So do I want to get to 50, not have my dad around and have made the decision on my love life that was to please him and not me? No. So that was how I was able to make the decision. Again, I listened to my dad's opinions because I think there's some validity in what he was saying because he was like, it won't work. Dad, why won't it work?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because two cultures that don't understand each other can never work. Okay. My dad actually had a point. He actually waved a flag that while other people may either try to push out because they don't want to hear negativity or ignore, I was like, what if this is true? And so what I did is, if it was true, then me and Tom have to sit down before we get married and talk through our culture.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Because two cultures that don't understand each other can never work. Okay. My dad actually had a point. He actually waved a flag that while other people may either try to push out because they don't want to hear negativity or ignore, I was like, what if this is true? And so what I did is, if it was true, then me and Tom have to sit down before we get married and talk through our culture.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that means what is important to me. If we have kids, I want them to learn Greek. If we have children, I want them to get christened Greek Orthodox. And here were all the things that were important to me. And so Tom then said the same thing. And so we were able to align on the cultural differences that I don't think we would have if my dad hadn't said it won't work.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And that means what is important to me. If we have kids, I want them to learn Greek. If we have children, I want them to get christened Greek Orthodox. And here were all the things that were important to me. And so Tom then said the same thing. And so we were able to align on the cultural differences that I don't think we would have if my dad hadn't said it won't work.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I take the negativity as actually a lesson and a warning sign of what I can do differently. So going back to your question, knowing that I've already upset my dad once by marrying a guy that he didn't want me to marry was hard. Now I moved to America, which is another thing is like, against your culture. You don't move that far away from your family.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I take the negativity as actually a lesson and a warning sign of what I can do differently. So going back to your question, knowing that I've already upset my dad once by marrying a guy that he didn't want me to marry was hard. Now I moved to America, which is another thing is like, against your culture. You don't move that far away from your family.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

In fact, my dad bought the house opposite him when I was nine years old. And he said, when you get married, you live in this house. That's, I mean, you're laughing probably because you know exactly the same thing, right?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

In fact, my dad bought the house opposite him when I was nine years old. And he said, when you get married, you live in this house. That's, I mean, you're laughing probably because you know exactly the same thing, right?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Exactly the same. So when I think about the pressures that we get from other people, when I think about the decisions we make because we don't want to make the hard decisions, we don't want to defend ourselves and we don't want to upset people, we end up doing things that don't align with the life that we want.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Exactly the same. So when I think about the pressures that we get from other people, when I think about the decisions we make because we don't want to make the hard decisions, we don't want to defend ourselves and we don't want to upset people, we end up doing things that don't align with the life that we want.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And because I had done that for eight years and I made a promise to myself that I would never go back there again, I think when it got to the point where I was making a decision with children, I just said to myself, Lisa, it's your life. And if you can listen to other people and be gracious in your decisions, but make sure that it's not negotiable.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And because I had done that for eight years and I made a promise to myself that I would never go back there again, I think when it got to the point where I was making a decision with children, I just said to myself, Lisa, it's your life. And if you can listen to other people and be gracious in your decisions, but make sure that it's not negotiable.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I'm not telling people so that I can negotiate whether I'm going to have children or not. I'm telling people to inform them. And if they have advice and an opinion, I'm going to listen. But this isn't a negotiation. And so I went in there knowing this wasn't a negotiation.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I'm not telling people so that I can negotiate whether I'm going to have children or not. I'm telling people to inform them. And if they have advice and an opinion, I'm going to listen. But this isn't a negotiation. And so I went in there knowing this wasn't a negotiation.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It was my life to live, that God forbid something happens to these people around me, my dad or anything else, the people who are telling me, well, you should have kids. I know that when I go to bed at the end of the day, I can be at peace with the decision I've made because I've done it because I've wanted to, not because other people have influenced me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

It was my life to live, that God forbid something happens to these people around me, my dad or anything else, the people who are telling me, well, you should have kids. I know that when I go to bed at the end of the day, I can be at peace with the decision I've made because I've done it because I've wanted to, not because other people have influenced me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I've accepted the backlash that would come with it. And the backlash originally that came with it, especially being a Greek woman, was you're selfish. I even had a comment that I screenshot and saved. I wish I had it with me. The comment, you want to talk about bad comments? Someone said, Lisa, your husband is pretending that it's okay you don't have children.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I've accepted the backlash that would come with it. And the backlash originally that came with it, especially being a Greek woman, was you're selfish. I even had a comment that I screenshot and saved. I wish I had it with me. The comment, you want to talk about bad comments? Someone said, Lisa, your husband is pretending that it's okay you don't have children.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

When you turn 50 and you're old and wrinkly, he's going to leave you for a younger woman and have children. So now in that moment, you can convince yourself that that person is right. You can convince yourself that they have the right to shame you. No one has the right. And I won't allow it. And that is in my control. I won't allow it to shame me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

When you turn 50 and you're old and wrinkly, he's going to leave you for a younger woman and have children. So now in that moment, you can convince yourself that that person is right. You can convince yourself that they have the right to shame you. No one has the right. And I won't allow it. And that is in my control. I won't allow it to shame me.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so in that moment, I just took the comment and I said to my husband, I just want to make sure this isn't true. And he just looked at me and he's like, of course it's not true. I was like, all right, great. Thanks, babe. Love you. Bye. But like going back to like always checking in on people, maybe my husband has made the decision, right? Or has changed his mind.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so in that moment, I just took the comment and I said to my husband, I just want to make sure this isn't true. And he just looked at me and he's like, of course it's not true. I was like, all right, great. Thanks, babe. Love you. Bye. But like going back to like always checking in on people, maybe my husband has made the decision, right? Or has changed his mind.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

When we decided not to have children, he was very okay with it. But if he wants children now, we've created a space to have that honesty where he can come to me and say, look, I know you're 45. I know you probably can't bear children anymore, but I want kids. Would you consider adopting? Would you consider fostering?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

When we decided not to have children, he was very okay with it. But if he wants children now, we've created a space to have that honesty where he can come to me and say, look, I know you're 45. I know you probably can't bear children anymore, but I want kids. Would you consider adopting? Would you consider fostering?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

There's always space for us to say to each other the hard thing and ask each other the hard questions, but it's always in service of trying to get to the answer that feels right for you. So at the end of the day, hopefully the description, the breakdown of how I handle children, people can use for children or anything in their lives. But don't you dare let other people make a decision for you.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

There's always space for us to say to each other the hard thing and ask each other the hard questions, but it's always in service of trying to get to the answer that feels right for you. So at the end of the day, hopefully the description, the breakdown of how I handle children, people can use for children or anything in their lives. But don't you dare let other people make a decision for you.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I'm not religious, so I don't necessarily believe in an afterlife. Now, look, I know other people do, and there's zero problem with that. But I just go, okay, I believe my life on earth is finite. So if my life is finite, what the hell am I doing with the 24 hours I have right now? Am I living it in service of someone else, or am I living it in service of myself?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I'm not religious, so I don't necessarily believe in an afterlife. Now, look, I know other people do, and there's zero problem with that. But I just go, okay, I believe my life on earth is finite. So if my life is finite, what the hell am I doing with the 24 hours I have right now? Am I living it in service of someone else, or am I living it in service of myself?

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What's interesting is, is that the somewhat truth but cop-out answer is I wouldn't share anything because I wouldn't be who I am today if I hadn't experienced it. Now, I need that to be true. And the reason why I need it to be true is I tell myself that the next time something goes wrong, I'm just like, oh, this happened for a reason. You're going to learn from it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

What's interesting is, is that the somewhat truth but cop-out answer is I wouldn't share anything because I wouldn't be who I am today if I hadn't experienced it. Now, I need that to be true. And the reason why I need it to be true is I tell myself that the next time something goes wrong, I'm just like, oh, this happened for a reason. You're going to learn from it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So every time something bad happens, I need it to be true that I'm going to get better for it. So if I go back and I try to soothe the Lisa, then I'm kind of eliminating the belief system that I have today. So I want to make sure that I'm never given a fake answer, which is why I give all of that caveat.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So every time something bad happens, I need it to be true that I'm going to get better for it. So if I go back and I try to soothe the Lisa, then I'm kind of eliminating the belief system that I have today. So I want to make sure that I'm never given a fake answer, which is why I give all of that caveat.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If I could still learn the lessons that I've learned and assume that that doesn't go away, I would go back to the old Lisa and I would say, you've got your own back. You've got your own back. Because I spent so many years looking for people to have my back. I was looking to be saved metaphorically and actually.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

If I could still learn the lessons that I've learned and assume that that doesn't go away, I would go back to the old Lisa and I would say, you've got your own back. You've got your own back. Because I spent so many years looking for people to have my back. I was looking to be saved metaphorically and actually.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And every time I was looking to my dad, I was looking to my mom, I was looking to friends, I was looking to co-workers, I was looking to my husband. And you had said it earlier, I've had massive gut issues. And one of the biggest realizations was I got married very young. Me and my husband are very much intertwined and I love him and we trust each other, but I would turn to him for everything.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And every time I was looking to my dad, I was looking to my mom, I was looking to friends, I was looking to co-workers, I was looking to my husband. And you had said it earlier, I've had massive gut issues. And one of the biggest realizations was I got married very young. Me and my husband are very much intertwined and I love him and we trust each other, but I would turn to him for everything.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so what ended up happening was I didn't build my own backbone. And so it got to a day where my gut was so bad, I couldn't even stand up. I was having excruciating pains. I was 20 pounds lighter than I was now. And I was in the middle of a photo shoot and I'm getting these pains where I could barely breathe. So of course, being a woman, you don't want to make a fuss. This is what I told myself.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And so what ended up happening was I didn't build my own backbone. And so it got to a day where my gut was so bad, I couldn't even stand up. I was having excruciating pains. I was 20 pounds lighter than I was now. And I was in the middle of a photo shoot and I'm getting these pains where I could barely breathe. So of course, being a woman, you don't want to make a fuss. This is what I told myself.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I just politely excused myself. I run upstairs. And the pain is so bad, I actually fall to the floor. Now, in that moment, I have my husband to lean on. So I've got my phone next to me. We have a rule that we're allowed to call each other and we're allowed to ignore each other. I can ignore the first call. I can ignore the second call.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So I just politely excused myself. I run upstairs. And the pain is so bad, I actually fall to the floor. Now, in that moment, I have my husband to lean on. So I've got my phone next to me. We have a rule that we're allowed to call each other and we're allowed to ignore each other. I can ignore the first call. I can ignore the second call.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But if one of us calls the other person for the third time, it means I don't care what you're doing. You could be interviewing the president of the United States. If I call you three times in a row, you drop everything and you answer. That's our code. Great. So imagine I'm on the floor. I'm taking a breath. I'm trying to call him. Hey, I need your help. He doesn't answer.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

But if one of us calls the other person for the third time, it means I don't care what you're doing. You could be interviewing the president of the United States. If I call you three times in a row, you drop everything and you answer. That's our code. Great. So imagine I'm on the floor. I'm taking a breath. I'm trying to call him. Hey, I need your help. He doesn't answer.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I call again the second time. He doesn't answer. But the third time I'm like, oh, he's going to answer. We've got the deal. He doesn't answer. So here I am thinking that my safety net, my savior is going to be here to help me. And he's not. Now, in that moment, I'd already built a billion dollar company at that point. But in that moment, I kept turning to other people.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

I call again the second time. He doesn't answer. But the third time I'm like, oh, he's going to answer. We've got the deal. He doesn't answer. So here I am thinking that my safety net, my savior is going to be here to help me. And he's not. Now, in that moment, I'd already built a billion dollar company at that point. But in that moment, I kept turning to other people.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And in that moment, I said, oh, no one's coming to save you, Lisa. The person you thought was coming to save you, he's not here. What are you going to do about it? Are you going to stay on this cold bathroom floor? Or are you going to freaking get back up and know that you get to save your own life? And in that moment, I was like, well, I guess I've got to get up.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And in that moment, I said, oh, no one's coming to save you, Lisa. The person you thought was coming to save you, he's not here. What are you going to do about it? Are you going to stay on this cold bathroom floor? Or are you going to freaking get back up and know that you get to save your own life? And in that moment, I was like, well, I guess I've got to get up.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I physically got up and I physically went back downstairs. I emotionally sobered up. I got myself back together. I took some deep breaths. I had a glass of water. I went back downstairs and I finished the photo shoot. Now, that story happened in 2000, I want to say 2016, 2017. I remember that story like it was yesterday. Why? Because I remind myself, no one's coming to save you.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And I physically got up and I physically went back downstairs. I emotionally sobered up. I got myself back together. I took some deep breaths. I had a glass of water. I went back downstairs and I finished the photo shoot. Now, that story happened in 2000, I want to say 2016, 2017. I remember that story like it was yesterday. Why? Because I remind myself, no one's coming to save you.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You are the hero of your own life. Get the F up. And that's the story that every time I fall metaphorically, every time I fail, I tell myself over and over. And that's the lesson I wish every single person could know because no one's coming to save you. And that's the best news ever. Why? Because now you can stop waiting. Now you can actually do something about it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You are the hero of your own life. Get the F up. And that's the story that every time I fall metaphorically, every time I fail, I tell myself over and over. And that's the lesson I wish every single person could know because no one's coming to save you. And that's the best news ever. Why? Because now you can stop waiting. Now you can actually do something about it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You can get back up and you can take action. And that is so empowering.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

You can get back up and you can take action. And that is so empowering.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And here's the reality. I'm not always happy. You know, there are moments where I'm like, I'm stressed, I'm frustrated, I'm overwhelmed, I'm burnt out. I mean, even on this interview, there were two moments where I forgot what I was saying and I'm going through perimenopause right now. And so part of that is I actually have brain fog and you're seeing me in real time handle having brain fog.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And here's the reality. I'm not always happy. You know, there are moments where I'm like, I'm stressed, I'm frustrated, I'm overwhelmed, I'm burnt out. I mean, even on this interview, there were two moments where I forgot what I was saying and I'm going through perimenopause right now. And so part of that is I actually have brain fog and you're seeing me in real time handle having brain fog.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And the reality is just like everything else, I have to be honest about it. I have to give myself the grace and then I have to figure out ways around it. So thank you for having me and thank you for saying that. But I want people to know that even in being happy, it takes action. It takes work. I put my hair in a certain way. I wear my Wonder Woman jewelry. I love women.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

And the reality is just like everything else, I have to be honest about it. I have to give myself the grace and then I have to figure out ways around it. So thank you for having me and thank you for saying that. But I want people to know that even in being happy, it takes action. It takes work. I put my hair in a certain way. I wear my Wonder Woman jewelry. I love women.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So coming on and seeing you and talking to you is so energizing. All of this is absolutely deliberate. to make sure that I show up in the way that I want to show up. None of it's by accident. It's not like I have a happy bone that I'm always, you know, like most of the time I'm actually stressed, but I just make fun of myself and I try to be lighthearted about it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

So coming on and seeing you and talking to you is so energizing. All of this is absolutely deliberate. to make sure that I show up in the way that I want to show up. None of it's by accident. It's not like I have a happy bone that I'm always, you know, like most of the time I'm actually stressed, but I just make fun of myself and I try to be lighthearted about it.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Oh, thank you for having me on. It was such a joy to speak to you.

Leap Academy with Ilana Golan
Lisa Bilyeu: Radical Confidence, My Journey From Housewife to Billion-Dollar Boss | E55

Oh, thank you for having me on. It was such a joy to speak to you.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

This is an iHeart Podcast.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

This is an iHeart Podcast.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So many women end up settling. Now, not because we want to, but because we're scared. We're scared of being alone. We're scared of starting over. We're scared that maybe this is as good as we can get. But that fear is actually then just keeping us stuck. So how on earth do we start making choices based on our worth so we never settle for less than we deserve?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So many women end up settling. Now, not because we want to, but because we're scared. We're scared of being alone. We're scared of starting over. We're scared that maybe this is as good as we can get. But that fear is actually then just keeping us stuck. So how on earth do we start making choices based on our worth so we never settle for less than we deserve?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, so break that down even more because it's so hit me when you said we ask people's opinions and then we take that on. So like, let's just take families because I'm Greek Orthodox and obviously you're Indian. So our family culture is very dominant, if you will, in dictating what we should do and how we should show up.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, so break that down even more because it's so hit me when you said we ask people's opinions and then we take that on. So like, let's just take families because I'm Greek Orthodox and obviously you're Indian. So our family culture is very dominant, if you will, in dictating what we should do and how we should show up.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So are you saying, for instance, if we ask our parents, hey, what do you think of my partner? They're going to come from their perspective based on what they think that you need in your life.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So are you saying, for instance, if we ask our parents, hey, what do you think of my partner? They're going to come from their perspective based on what they think that you need in your life.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Oh God, that's so true. Okay, so if you assess, this is their belief, this is their opinion, how do you then, to your words, disappear inwards so that you can start to listen to your own intuition? And then what if that intuition is saying, I don't want you to be alone? Because that's the second thing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Oh God, that's so true. Okay, so if you assess, this is their belief, this is their opinion, how do you then, to your words, disappear inwards so that you can start to listen to your own intuition? And then what if that intuition is saying, I don't want you to be alone? Because that's the second thing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's like there's one thing listening to external, there's another thing listening to your own insecurities.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's like there's one thing listening to external, there's another thing listening to your own insecurities.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Well, because if you're passive, you're not putting yourself out there, you don't feel rejected.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Well, because if you're passive, you're not putting yourself out there, you don't feel rejected.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That was so good. OK, so let's say you've done the work that you've just laid out and you really start to go inwards. But there's also the person that ends up choosing the wrong person time and time again and becomes this toxic cycle. And I'm really curious on why on earth sometimes we go for the person that isn't right for us and ignore the person that actually is right for us.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That was so good. OK, so let's say you've done the work that you've just laid out and you really start to go inwards. But there's also the person that ends up choosing the wrong person time and time again and becomes this toxic cycle. And I'm really curious on why on earth sometimes we go for the person that isn't right for us and ignore the person that actually is right for us.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

God, everything you're saying really hit me in the sense of I had been there once upon a time with my ex-boyfriend. He was very toxic. He was very verbally abusive. And I literally, when I left him, when I finally found the courage, Jay, I was like, I'm going to find a guy that likes me, that's nice, that's kind, that's considerate. I found a guy that was nice, kind and considerate before Tom.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

God, everything you're saying really hit me in the sense of I had been there once upon a time with my ex-boyfriend. He was very toxic. He was very verbally abusive. And I literally, when I left him, when I finally found the courage, Jay, I was like, I'm going to find a guy that likes me, that's nice, that's kind, that's considerate. I found a guy that was nice, kind and considerate before Tom.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And I was like, well, this is boring.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And I was like, well, this is boring.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

YouTube it right now.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

YouTube it right now.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Oh my God.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Oh my God.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Or now it's related to how much the man earns.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Or now it's related to how much the man earns.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

The other day I said something to Tom about menopause and I was like, I just need this because I'm perimenopause, babe. And he turns around to me and he's like, I will absolutely support you. But he's like, look, you have a group of girlfriends that are going through the same thing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

The other day I said something to Tom about menopause and I was like, I just need this because I'm perimenopause, babe. And he turns around to me and he's like, I will absolutely support you. But he's like, look, you have a group of girlfriends that are going through the same thing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

He's like, so no matter how much I try to see you, he's like, I just I cannot see it through your eyes because I'm not a woman. I don't know what it's like to be going through this at your age. So he's like, I'm doing the research, I'm reading the books, but... If there is something that I just cannot grasp, by all means, turn to your friends for it.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

He's like, so no matter how much I try to see you, he's like, I just I cannot see it through your eyes because I'm not a woman. I don't know what it's like to be going through this at your age. So he's like, I'm doing the research, I'm reading the books, but... If there is something that I just cannot grasp, by all means, turn to your friends for it.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Now, the thing also, though, is that a lot of women do is almost the opposite. So this is what my partner wants. This is what they love. So let me sacrifice. In the small things, it isn't a big deal. So it's like, all right, fine. I'll go watch soccer with him, even if I don't like soccer. That's one thing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Now, the thing also, though, is that a lot of women do is almost the opposite. So this is what my partner wants. This is what they love. So let me sacrifice. In the small things, it isn't a big deal. So it's like, all right, fine. I'll go watch soccer with him, even if I don't like soccer. That's one thing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

But the big ones that actually end up wrecking a lot of women is they've sacrificed their entire lives. They've sacrificed the career for the family, whether it's kids or the husband. And as we get older, we start to realize, hang on a minute, what about me? And that maybe compromise that we felt good with now actually we realize was a sacrifice that will never get back.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

But the big ones that actually end up wrecking a lot of women is they've sacrificed their entire lives. They've sacrificed the career for the family, whether it's kids or the husband. And as we get older, we start to realize, hang on a minute, what about me? And that maybe compromise that we felt good with now actually we realize was a sacrifice that will never get back.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

How do you differentiate compromise and sacrifice? And where's that fine line between one's actually really healthy and one's like the thing that will break your relationship?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

How do you differentiate compromise and sacrifice? And where's that fine line between one's actually really healthy and one's like the thing that will break your relationship?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And they're responsive, I never asked you to. You can kind of understand why they would say that as a protective mechanism, because it feels right now, oh my God, is it all my fault that your life hasn't been what you hoped it would be? Well, that's a big burden for a partner to take on. So to protect yourself, you make it was, that was your decision, which actually is true.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And they're responsive, I never asked you to. You can kind of understand why they would say that as a protective mechanism, because it feels right now, oh my God, is it all my fault that your life hasn't been what you hoped it would be? Well, that's a big burden for a partner to take on. So to protect yourself, you make it was, that was your decision, which actually is true.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yes, because you've encouraged them. You've applauded them every time they've made you, and look, I'm speaking for myself with me and Tom, right? It was like every time I would cook dinner and clean his clothes, he was always like, you're the best Greek wife ever. And then eventually after eight years, I'm like, I don't want to cook and clean for you anymore.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yes, because you've encouraged them. You've applauded them every time they've made you, and look, I'm speaking for myself with me and Tom, right? It was like every time I would cook dinner and clean his clothes, he was always like, you're the best Greek wife ever. And then eventually after eight years, I'm like, I don't want to cook and clean for you anymore.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

But he actually never asked me to in the first place.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

But he actually never asked me to in the first place.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yes.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yes.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah, I made sure that I didn't blame Tom and I needed to make sure it was true before I said it. But the truth was he didn't force me. The truth is I never said I was unhappy. Like all of these things I had to be very honest about of where my actions actually contributed to where I was. I actually interviewed recently a guy called Jefferson Fisher and he- Oh yeah, I like Jefferson.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah, I made sure that I didn't blame Tom and I needed to make sure it was true before I said it. But the truth was he didn't force me. The truth is I never said I was unhappy. Like all of these things I had to be very honest about of where my actions actually contributed to where I was. I actually interviewed recently a guy called Jefferson Fisher and he- Oh yeah, I like Jefferson.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, so he even said, when you're having a tough conversation, instead of saying, I want to talk to you, right, that makes it very personal, you say the room. So you're saying, I want this room to be a safe space where I can be transparent and honest. Are you comfortable with that? And so you're saying it's the room instead of them. You're then getting their buy-in to say yes.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, so he even said, when you're having a tough conversation, instead of saying, I want to talk to you, right, that makes it very personal, you say the room. So you're saying, I want this room to be a safe space where I can be transparent and honest. Are you comfortable with that? And so you're saying it's the room instead of them. You're then getting their buy-in to say yes.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And you're then saying, I don't need you to fix it. I need this to be a place where you can listen. And so you're telling them what to expect. So learning the language to communicate with your partners so you don't trigger them so that you both can have an emotionally sober conversation, I think ends up being the most fruitful thing that we can do.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And you're then saying, I don't need you to fix it. I need this to be a place where you can listen. And so you're telling them what to expect. So learning the language to communicate with your partners so you don't trigger them so that you both can have an emotionally sober conversation, I think ends up being the most fruitful thing that we can do.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. That's so simple and so good. And one other thing that you just mentioned that was almost subtlety, it takes out the absolutes of like, you never do this for me. Because I think that when you're trying to make an effort and then someone says you don't ever, it's kind of like, well, why am I even bothering? And so if you say we, there was no absolutes in the we.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. That's so simple and so good. And one other thing that you just mentioned that was almost subtlety, it takes out the absolutes of like, you never do this for me. Because I think that when you're trying to make an effort and then someone says you don't ever, it's kind of like, well, why am I even bothering? And so if you say we, there was no absolutes in the we.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah. So you mentioned earlier about how sometimes we can misunderstand or miscommunicate and we think one thing is one thing, but actually it's the other. So the compromise versus the sacrifice in your words.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah. So you mentioned earlier about how sometimes we can misunderstand or miscommunicate and we think one thing is one thing, but actually it's the other. So the compromise versus the sacrifice in your words.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah. Amazing. I actually have a few more because I was like, OK, what are the things that get us trapped in a relationship? Going back to like the settling thing and why we either choose the wrong person or we end up staying in a relationship that isn't right. And there were a few things that I think that we get confused.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah. Amazing. I actually have a few more because I was like, OK, what are the things that get us trapped in a relationship? Going back to like the settling thing and why we either choose the wrong person or we end up staying in a relationship that isn't right. And there were a few things that I think that we get confused.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So I've written a few down that I'd love to talk about. So actually, let's start with love and lust. So how would you look at the difference between love and lust and how if someone's listening right now, can they decipher which one they're in?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So I've written a few down that I'd love to talk about. So actually, let's start with love and lust. So how would you look at the difference between love and lust and how if someone's listening right now, can they decipher which one they're in?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. What's interesting, I've been with someone for 25 years, we've never once had makeup sex. I'm just thinking about that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. What's interesting, I've been with someone for 25 years, we've never once had makeup sex. I'm just thinking about that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah, that's almost like actually because once we've like kind of come to an agreement, I'm still so raw. And so I just need to be cuddled. I need sweetness. Like the last thing I want is like crazy sex.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah, that's almost like actually because once we've like kind of come to an agreement, I'm still so raw. And so I just need to be cuddled. I need sweetness. Like the last thing I want is like crazy sex.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So that's fascinating.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So that's fascinating.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so true. But yet my ex, who was very toxic, we had a lot of make-up sex and break-up sex.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so true. But yet my ex, who was very toxic, we had a lot of make-up sex and break-up sex.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

All right. So the difference between comfortable or complacent. Have you settled into a healthy rhythm or are you stuck in an unfulfilling routine?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

All right. So the difference between comfortable or complacent. Have you settled into a healthy rhythm or are you stuck in an unfulfilling routine?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's a very negative word.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's a very negative word.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah, but what's interesting, because in your head, though, you were like, well, hang on, I'm working, I'm doing this. And it's the doing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah, but what's interesting, because in your head, though, you were like, well, hang on, I'm working, I'm doing this. And it's the doing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

I'm such a data person as well that I love that you just broke it down out of like four and it's like a checklist.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

I'm such a data person as well that I love that you just broke it down out of like four and it's like a checklist.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

I told you to wash the dishes and I put the soap out.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

I told you to wash the dishes and I put the soap out.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. I love it. I'm going to definitely take that one. I've got a few more for you. All right. Difference between intuition or insecurity. How to tell if your gut is warning you or if past trauma is clouding your judgement.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. I love it. I'm going to definitely take that one. I've got a few more for you. All right. Difference between intuition or insecurity. How to tell if your gut is warning you or if past trauma is clouding your judgement.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, let me give a scenario for you then. And I want you to let me know how you navigate it. So let's assume you're on a date and you really like them. And you're like, oh my God, we have this connection. Maybe they're the one. And my gut is telling me this is the one, Jay.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, let me give a scenario for you then. And I want you to let me know how you navigate it. So let's assume you're on a date and you really like them. And you're like, oh my God, we have this connection. Maybe they're the one. And my gut is telling me this is the one, Jay.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So how do you know in that moment that your gut is telling you that that person is the right person, or it's just the toxic pattern that you've had from childhood that says if someone acts like this, it means love?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So how do you know in that moment that your gut is telling you that that person is the right person, or it's just the toxic pattern that you've had from childhood that says if someone acts like this, it means love?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so true. And I don't know if you remember this, but there was something that you taught me that stuck with me to this day. So it was about maybe two years ago. I can't remember what trip we were on together. For everyone at home, we've been on many trips together. And someone had really hurt me. emotionally and had broken my trust.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so true. And I don't know if you remember this, but there was something that you taught me that stuck with me to this day. So it was about maybe two years ago. I can't remember what trip we were on together. For everyone at home, we've been on many trips together. And someone had really hurt me. emotionally and had broken my trust.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And I remember turning to you and I was like, Jay, I didn't see it coming. I was like, I trusted them and they backstabbed me. And I remember you looking at me and you're like, OK, so did you have them earn your trust? And my answer was no. And I remember you saying that this was years ago and still to this day, whenever I go to, oh my God, I trust them.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And I remember turning to you and I was like, Jay, I didn't see it coming. I was like, I trusted them and they backstabbed me. And I remember you looking at me and you're like, OK, so did you have them earn your trust? And my answer was no. And I remember you saying that this was years ago and still to this day, whenever I go to, oh my God, I trust them.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

The very next thing is you and my head saying, hanging on, but have they earned it? And so I think then in those moments, in that first month of dating, we go off our emotions and the chemicals in our body. But we're made to believe it's love or trust or things like that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

The very next thing is you and my head saying, hanging on, but have they earned it? And so I think then in those moments, in that first month of dating, we go off our emotions and the chemicals in our body. But we're made to believe it's love or trust or things like that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So where's that line between the values that someone has versus what they say? Because actually, let's go back to relationships and how you cannot fix something. In fact, I've got a Jay Shetty quote. We think we have to fix people, but we have to love them while they fix themselves. So how often do we try to? Why is that detrimental? And why do we keep doing it? Why do we keep trying to fix people?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So where's that line between the values that someone has versus what they say? Because actually, let's go back to relationships and how you cannot fix something. In fact, I've got a Jay Shetty quote. We think we have to fix people, but we have to love them while they fix themselves. So how often do we try to? Why is that detrimental? And why do we keep doing it? Why do we keep trying to fix people?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And he probably just feels worse about it.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And he probably just feels worse about it.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, so what if you're with somebody, so you've got with Radhi, you know she values family, you see it's beautiful, you see how that shows up. What sometimes happens over time though is their value starts to change and they're now no longer that person that got the joy from let's say the family.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Okay, so what if you're with somebody, so you've got with Radhi, you know she values family, you see it's beautiful, you see how that shows up. What sometimes happens over time though is their value starts to change and they're now no longer that person that got the joy from let's say the family.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

In those moments, I think we try to fix that person to come back to the person that we first met, that we first fell in love with and going back to the growth thing where it's like you can be on different paths. Sometimes I think someone in a relationship dynamic, one partner is like, hang on a minute, I fell in love with this person. This is the person I may be married.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

In those moments, I think we try to fix that person to come back to the person that we first met, that we first fell in love with and going back to the growth thing where it's like you can be on different paths. Sometimes I think someone in a relationship dynamic, one partner is like, hang on a minute, I fell in love with this person. This is the person I may be married.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

This is the person that I was with. And now over time, you've changed. How do you start to navigate that without the person feeling bad about that change? So Roddy met you. You just come out of monkhood. I'm not sure what you would call it, but it's monkhood. So you just come out of monkhood and you're coaching, you're teaching. She knows who you are. You're all spiritual.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

This is the person that I was with. And now over time, you've changed. How do you start to navigate that without the person feeling bad about that change? So Roddy met you. You just come out of monkhood. I'm not sure what you would call it, but it's monkhood. So you just come out of monkhood and you're coaching, you're teaching. She knows who you are. You're all spiritual.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Let's say 10 years later, you're just an ass. You don't care about work. You don't really care about people. And now she's like, hang on a minute. You're not the person I fell in love with.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Let's say 10 years later, you're just an ass. You don't care about work. You don't really care about people. And now she's like, hang on a minute. You're not the person I fell in love with.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's such a great breakdown. And I love how you think. Like, I really love how you think because every time I'm like, okay, he's going to answer it like this. You never do. Like the idea of like asking yourself those questions is so important. Like a thousand percent. Because it's on you. Yeah, yeah, yeah. I think, but...

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's such a great breakdown. And I love how you think. Like, I really love how you think because every time I'm like, okay, he's going to answer it like this. You never do. Like the idea of like asking yourself those questions is so important. Like a thousand percent. Because it's on you. Yeah, yeah, yeah. I think, but...

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Look, I started Women of Impact Channel so that women never feel like they give their power away again. Where are the moments where we end up losing that control or losing our power and we never find it again? We spend the rest of our life feeling weak, unable to get back up metaphorically. And so I love the personal ownership. I love it because then no one can impact it except for me.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Look, I started Women of Impact Channel so that women never feel like they give their power away again. Where are the moments where we end up losing that control or losing our power and we never find it again? We spend the rest of our life feeling weak, unable to get back up metaphorically. And so I love the personal ownership. I love it because then no one can impact it except for me.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And so even the way you broke it down, I think for me, I would have given my power away to that person. How long are you going to take? When are you going to do it by? I thought you said you were going to do this, but you didn't just do that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And so even the way you broke it down, I think for me, I would have given my power away to that person. How long are you going to take? When are you going to do it by? I thought you said you were going to do this, but you didn't just do that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's such a good technique. In thinking about change as well, the one thing that Tom and I do is if I'm trying to change something. So I used to say to him, like, you always or you never, right? I was very dramatic like that. And I realized it. I made a very conscious effort to stop. But when you've been doing it in a relationship for 15, 20 years, it's so natural. So I start changing my behavior.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's such a good technique. In thinking about change as well, the one thing that Tom and I do is if I'm trying to change something. So I used to say to him, like, you always or you never, right? I was very dramatic like that. And I realized it. I made a very conscious effort to stop. But when you've been doing it in a relationship for 15, 20 years, it's so natural. So I start changing my behavior.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And it was like something like three or four months. I hadn't said it. I I caught myself every time. And then I go and accidentally drop it. And he's like, here you go. You go and do absolute. I'm like, you're right. I've been doing it. I haven't been doing it for four months and I just messed up. And he's like, what do you mean you haven't been doing it for four months?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And it was like something like three or four months. I hadn't said it. I I caught myself every time. And then I go and accidentally drop it. And he's like, here you go. You go and do absolute. I'm like, you're right. I've been doing it. I haven't been doing it for four months and I just messed up. And he's like, what do you mean you haven't been doing it for four months?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And so I realized, and we use this language with each other. It's like, I understand that your mental map of me hasn't quite updated yet. And so it's going to take time for his mental map of me to update. It's kind of a way of saying you may not have noticed, but I understand why. Yes. Because I think that's also on the other side, we blame them. I can't believe you ever noticed.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And so I realized, and we use this language with each other. It's like, I understand that your mental map of me hasn't quite updated yet. And so it's going to take time for his mental map of me to update. It's kind of a way of saying you may not have noticed, but I understand why. Yes. Because I think that's also on the other side, we blame them. I can't believe you ever noticed.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

You said that you wanted me to do the dishes. I've been doing the bloody dishes for two weeks and you haven't even noticed. Now we get annoyed and we just give up.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

You said that you wanted me to do the dishes. I've been doing the bloody dishes for two weeks and you haven't even noticed. Now we get annoyed and we just give up.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. Do you think a couple can recover from infidelity?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. Do you think a couple can recover from infidelity?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And where do you think people go wrong? Because there's two types of people. The person that leaves immediately, get that. And the person that stays in or just like keeps forgiving them.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And where do you think people go wrong? Because there's two types of people. The person that leaves immediately, get that. And the person that stays in or just like keeps forgiving them.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So you have to make sure that you're always showing me love, always showing me with affection so that I never have to deal with the emotion of the hurt that you've caused.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So you have to make sure that you're always showing me love, always showing me with affection so that I never have to deal with the emotion of the hurt that you've caused.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Most times I assume they're going to fake it or say, no, no, no, I'm never going to do it again. And maybe in that moment they really believe it. But the deep work that you're really kind of breaking down, I think really brings everything to the surface. So there's nowhere to hide and there's no miscommunication.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Most times I assume they're going to fake it or say, no, no, no, I'm never going to do it again. And maybe in that moment they really believe it. But the deep work that you're really kind of breaking down, I think really brings everything to the surface. So there's nowhere to hide and there's no miscommunication.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And I'm going to go back to I love that you're always saying like the personal ownership part of it, because. You couldn't control that they cheated on you, right? That's just freaking heartbreaking. But to be able to control how you navigate it afterwards, instead of waiting for them to show you, instead of waiting for them to say they're sorry so many times, I love that. It's so impactful.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

And I'm going to go back to I love that you're always saying like the personal ownership part of it, because. You couldn't control that they cheated on you, right? That's just freaking heartbreaking. But to be able to control how you navigate it afterwards, instead of waiting for them to show you, instead of waiting for them to say they're sorry so many times, I love that. It's so impactful.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Yeah.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So this whole talk is really about building your self-worth, putting the validation on yourself, not expecting it for others. What are like five daily habits that you actually suggest that somebody does in order to build their self-worth and make sure that they never settle in a relationship that isn't right for them?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So this whole talk is really about building your self-worth, putting the validation on yourself, not expecting it for others. What are like five daily habits that you actually suggest that somebody does in order to build their self-worth and make sure that they never settle in a relationship that isn't right for them?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good, programming how you want to wake up. How do you make sure that as you're falling asleep, you're not falling asleep with a negative thought?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good, programming how you want to wake up. How do you make sure that as you're falling asleep, you're not falling asleep with a negative thought?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Because there's actually one of the interviews that I saw you, I can't remember, it might have been with you and Radhi, where you said that when most of us are so busy all day that we don't give our brains a rest, we're go, go, go, and the only time we have a moment of rest is right before we go to bed, which is why all the negative thoughts come flooding to us right when we close our eyes. Yes.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Because there's actually one of the interviews that I saw you, I can't remember, it might have been with you and Radhi, where you said that when most of us are so busy all day that we don't give our brains a rest, we're go, go, go, and the only time we have a moment of rest is right before we go to bed, which is why all the negative thoughts come flooding to us right when we close our eyes. Yes.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So what do you do to make sure that the negative flooding doesn't come right before you go to bed?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

So what do you do to make sure that the negative flooding doesn't come right before you go to bed?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. I'm actually going to start doing that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

That's so good. I'm actually going to start doing that.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Jay Shetty, dude, I could talk to you forever.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Jay Shetty, dude, I could talk to you forever.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Thank you so much. You're going on tour.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Thank you so much. You're going on tour.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Which is so exciting. Tell me about on tour. Where can people also buy tickets?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Which is so exciting. Tell me about on tour. Where can people also buy tickets?

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

You have inspired me, dude. You've inspired me.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

You have inspired me, dude. You've inspired me.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's so inspiring. And I love that you're trying new things. I love that people get to see you in person. And because you're in different cities as well, it allows other people that if they're in that city, they can go and watch you. That's so amazing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

It's so inspiring. And I love that you're trying new things. I love that people get to see you in person. And because you're in different cities as well, it allows other people that if they're in that city, they can go and watch you. That's so amazing.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Oh, my God. And if anyone wants to just follow you in general.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

Oh, my God. And if anyone wants to just follow you in general.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

There's only one Jay Shetty.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

There's only one Jay Shetty.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

People should be compassionate to themselves, but extend that compassion to your future self because truly extending your compassion to your future self is doing something that gives him or her a shot at a happy and a peaceful life.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

People should be compassionate to themselves, but extend that compassion to your future self because truly extending your compassion to your future self is doing something that gives him or her a shot at a happy and a peaceful life.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

This is an iHeart Podcast.

On Purpose with Jay Shetty
Stop Chasing Emotionally Unavailable People (Listen To This To Attract a Long Term Relationship And Stop Wasting Your Time In The Wrong Ones) With Lisa Bilyeu

This is an iHeart Podcast.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

Yeah, I think most people actually have the misinterpretation of what confidence actually is. Because they usually, and I was culprit of this when I was a stay-at-home wife for eight years, I thought I needed it to get started. And I thought I needed the confidence to live out my dreams, to actually go towards my goals, and I was waiting to have the confidence.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

Yeah, I think most people actually have the misinterpretation of what confidence actually is. Because they usually, and I was culprit of this when I was a stay-at-home wife for eight years, I thought I needed it to get started. And I thought I needed the confidence to live out my dreams, to actually go towards my goals, and I was waiting to have the confidence.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

And that I think is a complete misconception is what actually is holding so many of us back from trying anything. And what I realized was in my own journey, I actually just need to take action. I needed to go into something very insecure, not knowing what I was doing, practicing, practicing, practicing, you know, wax on wax off my favorite movie, Karate Kid.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

And that I think is a complete misconception is what actually is holding so many of us back from trying anything. And what I realized was in my own journey, I actually just need to take action. I needed to go into something very insecure, not knowing what I was doing, practicing, practicing, practicing, you know, wax on wax off my favorite movie, Karate Kid.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

and get so damn good that I build the competence to then lead to confidence. So the truth is the confidence is the byproduct of taking action. And a lot of us don't think of it like that. We think it's going to be the magic bullet that's going to get us to actually take that action at the beginning. And so that's where I actually reshaped and how I rethought of the word confidence.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

and get so damn good that I build the competence to then lead to confidence. So the truth is the confidence is the byproduct of taking action. And a lot of us don't think of it like that. We think it's going to be the magic bullet that's going to get us to actually take that action at the beginning. And so that's where I actually reshaped and how I rethought of the word confidence.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

And then also for me, confidence is like a muscle. Thank you. Thank you.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

And then also for me, confidence is like a muscle. Thank you. Thank you.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

Thank you. Thank you. Thank you. Thank you. Thank you. Thank you. Thank you. Thank you.

On Purpose with Jay Shetty
Jay’s Must-Listens: 7 Transformative Lessons to Build Confidence And Real Self Worth (Ft. Kobe Bryant & Kendall Jenner)

Thank you. Thank you. Thank you. Thank you. Thank you. Thank you. Thank you. Thank you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yeah, thank you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I really think that for myself, I really struggled in believing in myself, in learning the skill sets that I needed to in order for me to show up and actually achieve my dream.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And when I look back at what were the things that were holding me back, it was A, just the messaging I got growing up as a young Greek girl that was told time and time again that my future was going to be, I'm going to get married, I'm going to have kids, the end.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that literally was the story that I grew up believing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And when I think about the life I could have had, how far forward I could have been if I didn't have a belief system that didn't serve me and what my life could look like, oh my God, I try not to like dwell on it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But that's kind of the thing that's like, okay, that's the gift that I wish every woman had so that I didn't have to go through it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so that became my North Star.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the confidence part was

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It wasn't even learning the business itself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I don't consider myself smart.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was put in a special class for being mildly dyslexic.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I really struggled the whole way.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But learning business, for me at least, was ABC.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You can read books, you can watch videos, you can ask questions.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The thing that I found the hardest was how do I get out of my own way, from my own belief system that I'm not good enough to get started in the first place.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I think so many women struggle with that, and that's the catalyst.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So if you don't have the catalyst, you then don't actually end up going anywhere.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So in writing the book and really thinking about my story, I'm always thinking about where are women now?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Why do we get stuck?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then how do we get out of that?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How do we build the confidence to speak up, to get out of it?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I think that becomes the first step.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So we can teach business until the cows come home.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But if you don't believe that you're good enough to get started, you won't actually get started.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was stuck for eight years.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I didn't think that I had the right, if you will, to speak up and say that I was unhappy because I felt grateful.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that's almost the problem, if you will, with gratitude.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Gratitude can be beautiful.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It can really pull you out when something's becoming negative.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It can show you the light.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It can show you what

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

the positive side of things are, but it also can keep you exactly where you are.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that's what happened to me is I stayed exactly where I was for eight years because I felt I had to be grateful for the fact that I had a husband that loved me, that I had a roof over my head.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so when you use gratitude to hold you stuck, that's when it can become toxic.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so for me, I had that toxic gratitude.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it wasn't until I recognized that I wasn't living the life that I wanted.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I wasn't speaking up about it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I wasn't talking about it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you have to recognize, number one, that you're not living the life you actually want.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's just step one.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's just acknowledging that you're not where your dream is.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it's okay to say that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then secondly, what is actually holding you back from getting started?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so for me, it was believing that I had the right to say I was unhappy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, that was the first step.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Then just talking through with Tom, my husband, who I was taking care of for eight years, I had to make that change.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so how do I tell the love of my life that I no longer want to take care of him, no longer want to cook for him, I no longer want to clean for him, but I need him to still know that I love him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So the transition was step by step.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It was believing A, that I am worthy enough to say that I'm unhappy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's then coming up with ways to communicate with the people around you that you're going to change because not everyone's going to be happy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Not everyone's going to like your change.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you have to make sure that you're communicating with it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You're not asking permission, but you're communicating with it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then it becomes, if you're building a business, what skill sets do you need to learn in order to grow the business?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because who you are today is not the person that's going to run the billion dollar company in five years.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you need to go, what skill sets do I need to adopt today that I need to do a stack in effect, if you will, that eventually allows me to be able to crush a business, build my career, et cetera, et cetera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But it becomes these stepping stones.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I think what people do is they want the confidence to get started.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what you don't realize is the confidence is the byproduct of getting started.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so if you recognize that, now what you do, one of my favorite movies is The Karate Kid, the wax on, wax off.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So what you do is you just practice.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You just keep waxing on and waxing off.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Once you do that, as you're building your skill sets, you then become competent and

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it's your competence that then leads to your confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But if you're waiting for confidence to get started, you're in for a rude awakening that you will never actually get started.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yes, such a great question, girl.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So in building Quest, over time, it was like, oh my God, imagine what happened if we have a lot of money, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So it's like the typical, like, oh my God, what are we going to do with it?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We're going to buy a house, et cetera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But during those struggles, during those five years of falling and failing time and time again, as we're building the company,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

we realized that we needed a mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We needed a bigger purpose than just money.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And now it becomes a common thing, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

When we talk about mission and passion, but back then it wasn't.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so at the time, it was just like, we need to tie ourselves to why we get up every day, because the second things get hard, you need that why to get you through it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so at the time,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Mother Teresa had said that not everybody's willing to fight for the masses, but everyone's going to fight for the one.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So what me and my husband realized is we need to identify and tie our self-esteem and our ego and our drive to something and someone that is going to help us get up every day.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, my mom grew up with her being borderline anorexic, and then she became morbidly obese.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you can imagine, as Quest is building and things are getting hard, I'm going back to, I'm doing this for my mom.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm doing this for my mom because I want my mom to be healthy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I want my mom to live forever in an ideal world, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I'm waking up every day as we're building Quest with that in mind.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

My husband comes from a morbidly obese family, so he's got his mom in his head as he's getting up every day.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, flash forward now.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We use our moms as our why, as our mission, get up every day.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Flash forward, company gets announced as a billion dollar company.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We then sell a portion of it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it's a lovely, hefty portion.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So we're in our garage.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And we know that the money's about to come in.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, like anything, until the money hits the bank account, nothing's guaranteed.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So we're sitting there, me and my husband, we're refreshing, refreshing his phone, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

On his bank account.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it's like, refresh, refresh, refresh.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

With one more refresh, my life changes forever.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Like ever.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I don't ever have to work again a day in my life.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

In that moment, we celebrated.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I took a selfie photo.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We kissed each other on the lips.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then we got ready and went back to work.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So we went back to Quest.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That same day, we didn't tell a soul.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The only people we told were my parents and his parents.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, why?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because we were so tied to the mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We weren't done.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We hadn't helped obesity on a global scale.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It still existed.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We didn't help my mom.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She was still struggling with her weight.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So as we sold Quest, it was like, I'm not done yet.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The money in my bank account became, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I pivoted.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It was no longer about the money.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It was about my mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I hadn't reached my mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I hadn't reached my goal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

My mom was still struggling.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so as we started to develop Quest more and more, that's when we started to realize that that was amazing for people who'd already decided they were worthy enough to pick up a Quest bar instead of a Snickers bar.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But what about people like my mom who didn't believe she was worthy?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She doesn't pick up a quest bar because she doesn't believe that she's enough.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And in that moment, me and my husband said, okay, we're just playing and pretending that we want to help people if we ignore the mind.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because the body we got on Pat, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I got you with a quest bar.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I got you with a quest product.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If you need it, your body's got it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You got the quest product.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But if you don't believe you're good enough, how do I convince you?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How do I encourage you?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's the mind.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so that's when we realized we have to address the mind if we're going to be very authentic in our message that we actually want to help people, not help people when it's convenient, not help people only until I'm wealthy, but actually help people on a global scale.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so that became the catalyst for Tom to start his show.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then we then walked away from Quest because we realized the mind is the start to everything.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so that's when we just went all in and we rolled the dice and we said,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Sink or swim, either way, we go together.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Thank you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I think the key is that Tom and I now work harder today than we did building Quest because we're so tied to our mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So my mom ended up losing 120 pounds.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She's kept off for seven years, but I still haven't helped women on a global scale.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so until I do, until I've created different mechanisms for any woman out there to get confidence, so whether that's my YouTube channel, my book,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

the audio podcast, my Instagram, I'm still not done.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I'm going to keep going because I so believe in that mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the important thing, though, is to not get so dogmatic in what you do and your beliefs and your goals that it becomes detrimental to your enjoyment.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I mean by that is that's how I got stuck for eight years.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was like, oh, I'm just going to support my husband.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He needs my help.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then that one year turns into two years, turns into five years, and you start to sacrifice, sacrifice, sacrifice to the point where you end up losing yourself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I will no longer do that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So if I feel like right now I end up sacrificing myself, I will shut my YouTube channel down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I will stop doing what I'm doing because ultimately I want to make sure that I put myself first so that I do have the energy and the strength to show up and empower other people.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Up until this point, we women haven't been taught that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We've been taught you live in service of everybody else.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You burn out.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's what I did with Quest.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It was miserable.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I make sure that I tap into myself every quarter.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If I'm going to be honest, I just ask myself, am I happy?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Do I love my business?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Do I still want to be on YouTube?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Do I love being business partners with my husband?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I ask myself that every quarter because I never want to ever get in a place now where I'm on autopilot and I'm not addressing whether I'm happy or not.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I will catch myself even now saying should and shouldn't.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I've learned is in real time, I stop myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, the reason why is because we have a belief system that sometimes doesn't serve us, but we don't realize it because we go on autopilot.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I get it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We have to go on autopilot on some things.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Otherwise, we'd never get anything done.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so when we have been taught over time in our lives that we should or shouldn't do something, it then blocks us from actually asking ourselves if we want to do it, if we need to do it, if we would like to.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

to do it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I have caught myself in real time.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so every time that I do it and I say the word should out loud, even if I do it in this interview, you'll see me in real time, catch myself and I'll stop.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I'll be like, okay, I don't mean should, what do I actually mean?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I'll replace it with a word that empowers me to move towards my goals.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And ultimately, that's everything that I do.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I have a set of goals and I have a set of values.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And every day I go, what moves me towards that and what doesn't?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The things that don't move me towards my happiness, my goal, and even happiness, to be honest, isn't a permanent state.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I almost don't think of happiness in that way.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But does this move me towards my goals?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yes or no?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If the answer is no, I pause and I come up with a strategy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So with the word should or shouldn't, I understand why it holds me back.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I understand what it does to my psyche.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I then go in real time, I have to stop myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So that's what I do.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then in real time, I come up with a different word that empowers me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That little bit of process and that strategy is the things that I do on my mindset with everything that doesn't serve me so that I never fall or get trapped into a place where I play the victim or I have an excuse.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I mean by that is, well, it was not my fault.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Oh, well, I didn't do that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That doesn't empower you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So again, pause.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How is it your responsibility?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How can you take ownership?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How do you reorient yourself?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then how do you keep going?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yeah.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So even when I was writing, but I never wanted to be an author.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That was never in my list of would like to do.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But I had the opportunity.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

They reached out to me going back to what is my goal to help women on a global scale?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Does a book help women on a global scale?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yes.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Should this be priority over my YouTube videos?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yes.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because it's a different mechanism because I've really got the YouTube channel.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So now people that like books, I can reach them in different places.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So that's how I decided to write the book in the first place.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

As I was writing it, I was like, what are the things that got in my way that really impacted me building my confidence that eventually led to me having a life that I feel like I thrive in?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And in hindsight, because I think everything is a lesson, failure is a lesson, success is a lesson.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So after I wrote the book, over time, what I realized was a lot of women were coming up to me and saying that their confidence got dented by toxic relationships.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that if they weren't in a toxic relationship, if they weren't with someone that was gaslighting them for 10 years, if they weren't with someone that was verbally abusing them, or just someone that actually made them feel numb, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Not even to that extreme, just somebody that doesn't set you alight.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That dense women's confidence, more than losing a job, more than potentially having to sell a house,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

All these things that we think of as being stress, having a relationship that brings you down will be one of the top things that sucks your confidence out and erodes you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so once I really identified that, I was like, I have to talk about my past toxic relationship before I met my husband.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, the reason being, he, my ex, was the person that was trying to hold me down, hold me down from my dreams, my goals.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I wanted to come to America and he just used to mock them.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it wasn't kind.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It wasn't even like dismissing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He would actually out loud mock my dreams.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, that brings me down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That made me more hesitant to go after my dream.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That made me more insecure to speak my dream because I was like, well, what if this is silly?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Like you start to doubt yourself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, flash forward, I'm with someone like my husband who uplifts me, who contributes to my confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He's the one where I'm like, oh my God, I'm going to do this book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I don't know what I'm doing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And he's the one that's like, you got this, babe.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I'm building my confidence as I'm taking off what they say, they build the plane as you take off.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So it's like, I'm building my confidence about writing a book as I'm writing the book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And my husband,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Being my partner, there's two ways or there's multiple ways.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He could have been the toxic person that brings me down, that mocks me, that mocks my book, that mocks the idea of what I'm doing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Or it could be him where he's like, you've got this.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Imagine all the women you're going to help.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Even today, when I made my book announcement, he came on my life and he was sick.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And he's coughing and he's sneezing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And he's like, if I've got the flu and I've got the fever, I'm still going to show up for you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's what the difference between a toxic relationship can do and a healthy relationship.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the impact it can have on a woman and her confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I didn't really feel the weight until after my book came out.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So that's really what the extra chapter is about.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's how to identify that you're in a relationship that isn't serving you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's how to address it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's whether you should stay or leave.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's how you got manipulated.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the last thing is we beat ourselves up, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Oh my God, it's my fault.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I shouldn't have seen the signs.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What I did is I definitely took ownership because I can't control how he feels, but I can control how I show up.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I took ownership over the fact that I stayed in that relationship.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I took ownership in the fact that I became toxic too as a defense mechanism so that when he's coming at me, when he's yelling at me, when he's calling me names, how do I protect myself?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Instead of leaving, which I wish I had done, but I didn't feel like I had the confidence to do it, I stayed and became toxic back as a defense so that he couldn't hurt me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I have to own that that was my behavior, that I brought that to the relationship, that that just fueled the fire.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So for me, it was about identifying all the things that I participated in, then going, how do I make sure that I don't do that in the future?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How do I build my confidence back?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And how do I make sure that when I get into a new relationship, that it's somebody that actually deserves me?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And how do I set boundaries and guidelines so that I never get trapped again?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because I wanted to hold on to my confidence and I wanted to make sure that the next person I was with wasn't going to even potentially erode it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, here's the tricky thing is you never know.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You never know who you get with and how they're going to be.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So when I met Tom, I came in with a set of boundaries.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'd already built my confidence back because that's important.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I don't rely on him for my confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I built it myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then I sat with him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And when we're dating, over time, I start to reveal these are my non-negotiables.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

These are my boundaries.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

These are my value system.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

This is my belief system.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And over time, how does he respond?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If he starts to disrespect it, goodbye.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I just told myself, this is what you stand for, Lisa.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If someone disrespects it again, under no circumstances, you're going to let that erode your confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And you're going to have a cheat sheet, if you will, on how you're going to date in future.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so when I met Tom, he held space for me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He held utter respect for my boundaries, for my non-negotiables.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And every single time I had an opportunity to be vulnerable, I was.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And every single time he had an opportunity to use my vulnerability against me in an argument, he never did.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so that's how I went from having a toxic relationship that ripped my confidence, literally shredded it to bits, built my confidence back, and then maintained and even elevated my confidence even more in my new relationship.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

This is so good.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yes.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And people kept asking me, Lisa, where do you build your confidence?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You're so confident.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it never felt true to me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was like, who are they seeing?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I look at women and I'm like, oh my gosh, she's so confident.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I wish I was like her.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Like Serena Williams, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm just like that freaking badass.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Like I want to be confident like her.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But I never felt like I was the thing that people would look at to be confident.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So it was really surprising to me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I was like, what are they seeing?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I realized is they just see me take action.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

They see me get in front of the camera, but they don't see all the negative mindset and the insecurities that my mind was spinning before I get in front of the camera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

They just see me getting in front of the camera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so they perceive that as confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I realized that it's actually misleading to people.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it's misleading if you think that just because I get in front of the camera, just because I speak my mind, that I have confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it isn't.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What I have is radical confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And to me, what that means is I'm freaking petrified.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I don't believe in myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I have insecurities.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I have a wild ego just like everybody else.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But what I do and the ego gets in the way, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Don't do that, Lisa.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You're going to mess up.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I have all of those things.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But what I do is I just keep going back to what is my goal and does that mindset serve me yes or no?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If the answer is no, how do I have some ability to keep showing up?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that ability became radical confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It means that I have no idea what I'm doing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It means that I don't have the confidence that I'm actually going to do a good job.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But you better believe I'm going to learn.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so now anything that I tackle, I just have a mindset that says I'm a learner.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so put me in front of Congress.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I have no idea what the hell I'm going to say in front of Congress, but you better believe anything I say when I leave, I would have learned a lesson and I would have been better and more confident for it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But it becomes the stacking stones and the bricks.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I realized was, is that confidence is misleading.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I needed another word for it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I feel radical was just so on point for what it means to keep showing up every single day.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It means you've got the radical confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You're going to get metaphorically punched in the face over and over and over again, especially if you start a business, especially if you're trying anything new.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so how do you keep going?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's radical confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yeah, our insecurities are, it's the thing that used to hold me back, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's like, well, I'm not good at that, so I won't try it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I don't know this, so I won't learn it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And all those insecurities in the past really did hold me back because I didn't want to be mocked, I didn't want to be teased, and I didn't want to look as stupid because I

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

When I was at school, I was teased and bullied by girls.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was mildly dyslexic and put in a special class.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so all of these things contributed to me never showing weaknesses, failures, because the last thing I wanted was to get mocked or bullied.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so the insecurity held me back time and time again.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, over time, I've just assessed, why am I still not where I want to be?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Why was I stuck for eight years serving everybody else except for myself?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It was my insecurities.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It was my insecurities that someone's going to judge me that I decided I wanted to be in business instead of being a mother.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that judgment would break me, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So it's all these judgments, people's opinions that I thought would break me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I always wanted to protect myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But what I realized was I was actually doing the opposite.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was actually feeding my insecurities more and more and more instead of eradicating them.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I asked myself, what would it look like if you just had to eradicate your insecurities?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, it means you have to embrace them first.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so what I did was I just embraced, what is my insecurity?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So let's just take being in front of the camera, because that's the one that we're here right now in front of the camera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I had a mission to help people.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I now really want to help women.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, I know my goal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I know what I'm trying to get to.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I was like, I said to my husband, you know what, babe, I'm going to start a podcast.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

This is about four or five years ago.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm going to start a podcast.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

but I had insecurity.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I didn't want to go on camera and I didn't want to interview women that intimidated me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So my response was, but I'm just going to interview women that I know, and I'm just going to do it on Zoom and I'm just going to do it on audio.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I'm not going to release the video.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm just going to release the audio.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And he just looked at me and he said, we have a set.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So at this point, my husband's already got his show.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So we have

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The studio that you see, we've got six cameras.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We've got lights.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

We've got the team.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And he's like, babe, why wouldn't you go on camera?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That makes no sense.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I was like, oh, I can't get on camera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And in that moment, what I realized was I was putting my ego ahead of my mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was so worried about being mocked and about being teased that insecurity was what was holding me back.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But my mission is to help women.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So in that moment, I just asked myself, with utter grace, because there is no right or wrong answer, but with utter grace, I just said, Lisa, what's more important, your ego or your mission?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now I decided my mission was more important.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, so now how do I take my insecurity and use it to help me?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because it was just holding me back.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I started to listen to that negative voice.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I call the voice in my head, the critic or the bitch.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Right.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She's just mean.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She's cruel.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She just wants to ridicule me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I said, OK, maybe I should just listen.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What is she actually trying to tell me?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, in listening, I started to write down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

All right, Lisa, you're going to be made fun of on camera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

OK, what do I think I'm going to be made fun of on camera?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Well, because people mock your big nose.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

OK, well, I'm not going to get plastic surgery.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So it is what it is.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Right.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I would just keep going.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I would start to answer my own insecurities.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And one of them was, Lisa, you're very squeaky.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, well, if I'm squeaky and I'm gonna be mocked for it, do I wanna change my squeak or do I wanna embrace being mocked?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But either way, I'm gonna get in front of the camera.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so as I started to process that, I said, okay, well, what would it look like if you weren't squeaky?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I said, well, that's just me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, well, you wanna show up authentic, you don't wanna pretend, you are squeaky, so I guess you're just gonna have to embrace that some people call you squeaky, great.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I just started preparing myself

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

for what my insecurity was telling me and how I could eventually turn that critic in my head into my coach.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that was the final piece where I was like, oh, the bitch in my head is actually my BFF.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She's helping guide me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She's telling me what I'm weak at.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

She's pointing out all the areas where I may get trapped, but she's pointing them out ahead of time so I can preempt and have a plan in place.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Thank you, negative voice, for helping me process this in order for me to show up in true authenticity on the path of my mission.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yeah, identity is what I call like the velvet handcuffs.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So it makes you feel good, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

When someone says, oh, you're a great fill in the blank.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you're a great stay-at-home wife.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now imagine, I don't want to be a stay-at-home wife, but they've put great in front of it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's like, oh, well, at least I'm good at something, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because I didn't believe in myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Again, this is before Quest.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I don't believe in myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm being told time and time again, oh my God, you're such an amazing wife.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I can't believe how much you take care of Tom.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I got that from Tom.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I got that from my mom.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I got that from my dad.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I got it from everybody, every couple that met.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

They would turn to Tom and be like, oh my God, you're so lucky.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Your wife takes care of everything.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What a great wife.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I started to identify with being a great wife.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But I didn't want to be a stay-at-home wife.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so here I am tying my validation to my identity.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the identity wasn't even something that I wanted.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you can see how your identity can actually trap you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so what I do right now is I reassess what my identity is and if it still aligns with the person I'm trying to become.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And if it doesn't, then A, I go, cool, how do I make sure I now no longer get my validation from this identity that doesn't serve me?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That becomes a skill set.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What do I need to do?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, if I'm feeling great about people saying that I'm a great stay-at-home wife, what can I do that's solely based on me and my own ability to validate myself?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

all right, well, I really like working out.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I really want to do 50 push-ups.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you know what?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm just going to build my validation on the fact that right now I can only do two push-ups, but I'm going to promise myself that I'm going to show up at the gym every single day in service of trying to get better at push-ups.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It's abstract.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It has nothing to do with work, but I'm building the validation within myself because I said I was going to do something and I'm working every day to achieve it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The same with a book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I said, I'm going to write a book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm going to build my validation every day in working on the book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I said I was going to write it and I freaking wrote the book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I need to be proud that I wrote the book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the problem is if you start to identify as, let's say, I want to be number one New York Times bestseller.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I do want to be that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But if I tie an identity to only that, now you can see I'm not even happy or validating myself that I wrote a book.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm actually invalidating myself that I didn't hit New York Times number one.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So be careful of what you identify, whether that's in a title, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Whether it's just a job description.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So right now, my job description technically is I'm president of impact theory.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I love that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But I want to make sure every quarter I go back to Lisa, do you still want to be the president of impact theory?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because the identity I know too well will keep me trapped.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the validation of being in front of amazing women like yourself, where you're like, oh my God,

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

God, impact theory is so great.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You mean that as a wonderful compliment.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I take it as a wonderful compliment, but you can see how that could potentially trap me in the future to never leave that position because I've got amazing women like you giving me compliments that I'm president of a company that maybe you admire.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yeah, because now you're dependent on other people.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You're dependent on how they feel, what their mood is, what they're going through, what their hormones are, what's happened in their life.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I was relying on my husband to absolutely validate me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But he would go to work.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He would come home.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He would have a hard day at work.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He would be miserable.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He wouldn't want to talk about work.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He wouldn't even ask me about my day because he's miserable.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, imagine I build my validation on how he greets me every day.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If he comes home and he's like, babe, you're amazing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You're such a great wife.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Look at all this, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

On those days, I feel amazing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

On the days that he feels terrible, that he hasn't slept well, that shit hits the fan, work isn't going well, he's had employees, people have quit, and he comes home and he doesn't even notice that he's got his food cooked.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He doesn't even notice that I've cooked and cleaned.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Then I interpret that as my validation of maybe I haven't done a good job.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But it's all reliant on him and what he does.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so I realized over time that I cannot rely on him in that way.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I think a partner is super important.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Having a loving partner that supports you and uplifts you, I wouldn't trade that for the world.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

My husband is the most important thing to me in my life.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I would burn my company to the ground before ever doing anything detrimental to my relationship.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I'm very clear.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But even in saying that, it isn't fair on him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And it's not fair on me that my validation and identity is built on anything else other than something that I choose to.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And once I realized that, I spoke to him about it because sometimes he's just like, but I like being your knight in shining armor.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so here's the difference between, I'm like, babe, you are, but I can't turn to you to save me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I need to be able to get up myself

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then we can ride off on the horse together.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But I have to have the ability to get up.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I appreciate that you're standing next to me and you're there to uplift me and help me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But what if you're not?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What if you've got a bad day?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What if, what if, what if, what if?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I can't rely on that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So discussing it with the people around you and then making sure that you're always going back to oneself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I can't control what other people do.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I can only control how I show up.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It became the biggest hack, if you will, on how to feel great about yourself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Build it yourself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Don't rely on anyone else.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Yeah, so identifying the goal is going to be super important because so many people are like, oh, I haven't reached my goal yet.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Oh, what's your goal?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

To empower people.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Then how do you know if you've reached it or not?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because you haven't actually drilled down into what that means.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So what does empowerment mean?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I want someone to interact with a piece of content of mine and then they make a change in their life to better themselves.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

All right, now you've actually drilled down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You said you're doing a piece of content.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You said that when someone watches it, they change.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now you've got a way and a mechanism to know how many people have seen my video.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If I want to do it on a global scale, I want 100,000 people to watch 10 of my videos consistently for the next month.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now you've got metrics that you can hold yourself to, to know if you've got there or not.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, that's the first part of why you need to hold a goal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because otherwise, for your own sake, you will never hit it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

A fuzzy target is hard to hit.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Make that target super freaking crystal clear.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now the second part is so many times if you set a goal, you'll be like, well, I can't do that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And you'll dismiss it, and then you'll move on, and then you'll wonder, unfortunately, years later, why you never actually hit your goal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So what Tom and I do is we play the game.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

No bullshit, what would it take?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what that does is it removes all reason and excuses of why you can't do something.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So let's say, for instance, I just said, I can't remember how many videos, so 10 videos, 100,000 views within 30 days, right, is what I just said.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Okay, now, instead of me going, whew, I can't do that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's a lot of videos.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's a lot of people, right?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then I move on.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I go, no bullshit.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What would it actually take for me to make 10 videos?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's the first step.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

All right.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Maybe I have to cancel date night.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Maybe I have to say no to hanging out with my friends.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Maybe I can't afford to go on that Starbucks run that I do every day because I need to save the money to make the video so I can afford an editor to cut my video.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's how detailed I get.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

In no BS, what would it actually take to get 100,000 people to watch 10 of your videos within 30 days?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And now you just ask yourself, am I willing to do it?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Am I willing to not take the Starbucks?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Am I willing to not go on date night?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Am I willing fill in the blank?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Then you can just remove your blinders.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And if the answer is no, actually, I would rather live a life where I get my Starbucks.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

and I enjoy my date night.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Amazing.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Then you know that's why you didn't reach your goal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You don't beat yourself up over it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You just acknowledge that that's what it takes to get to the goal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You've assessed it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You said that's not the life you want, and that should be celebrated.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That notion that you know actually the goal you set doesn't lead to the life you want.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What's interesting is I've got a question for you then.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Have you always not thought about your height?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And do you think it has zero impact on your capability and your personality?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

This is such a good question.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that's really powerful.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Thank you for being so honest.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because for me, I acknowledge that growing up, I was the chihuahua.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I mean by that is chihuahuas are freaking tiny and they bloody yap the loudest.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Have you ever seen those videos of chihuahuas with Dobermans?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The Doberman is just sitting there super freaking chill, just commands the room.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the chihuahua is like trying to insert its authority to the Doberman.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The Doberman just looks down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was a chihuahua.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Growing up, because I was little, I was pushed around a lot.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I think that had to do with partly why I was bullied and mocked was for my looks and for my height.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I go to any crowd, people don't see me, so I get stepped on.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

People don't apologize.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so growing up, I was very aware of my height and how small I was.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I would use my voice and aggression, aggression, just like a chihuahua, as a protective mechanism.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And what I realize is that isn't a good strategy, Lisa.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So over time, I just built my confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I actually don't think about my height at all anymore.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

At all, no matter where I am.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Or actually, that's a lie.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Unless I'm in a shopping mall and I can't find my husband.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because I'm so short, he can't see me over the aisles.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So we have a whole family whistle so that we can locate each other.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's the only time.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That I am aware of how short I am now because I've just built my confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because to be honest, I'm so damn strong-willed now and I have such a solid, concrete, codified brain mind in how I think.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That doesn't mean I'm great at everything.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That doesn't mean that I'm perfect.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It just means I am so strong in the way that I think that now any insecurities, I just process in real time.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm not perfect by all means, but I realize that my aggression...

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And my behavior and feeling small came from the fact that I was small.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I can't change my height.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Obviously, I can wear heels, but I surely can change how I feel if I'm in a room with someone that is either physically taller or feels bigger than me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But I was very aware of that.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And then same with my looks as well.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I use my hairstyle as a calling card.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I use jewelry just like Wonder Woman puts on her cuffs.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

These are all little tips and tactics that I deliberately lean into to build my confidence so that I have the confidence whether I'm five foot or not.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If you're with someone that's truly toxic and my ex was verbally abusive, there's so much manipulation that goes on where you don't know what's up or down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You don't even trust your own thoughts, your own feelings.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And when someone can mock your dreams, I said this earlier, if someone's mocking your dreams, you start to question, are my dreams silly?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

They feel good.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But he keeps saying it isn't.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So maybe because you love them.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So if you love someone, hopefully you show respect for them.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If you respect someone, you hopefully listen to what they say.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, when that's not two-sided and you're doing that and you're just listening to what that person's saying over and over and they know you're listening and they know that they can somewhat control you through the manipulation, then they're going to lean into it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so what I did is I respected him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I listened to him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So he was mocking my dreams.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It made me doubt whether my dreams could be achievable or not.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He would mock my weight.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He would pinch my thigh and be like, oh, you're getting a bit fat, aren't you?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now imagine I'm completely insecure.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He's my first boyfriend.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm 16 years old.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

My validation comes from him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And he pinches my waist saying that I'm putting on a little fat.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That spiraled me into bad relationship with food.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, there's a lot of other reasons.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I had a mom that was borderline anorexic, so I don't just want to pretend it was just him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But it absolutely contributed to me putting validation to you get love, affection, appreciation when you're skinny.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What does that do to an insecure 16-year-old?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You better believe it doesn't help her build her confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That damages confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That makes me eat less.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That makes me look at my body more.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That makes me focus on appearance more.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That makes my confidence go down.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Because if you eat one thing that makes you bloated that day, that made me feel badly about myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so over time, it's the drip.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And the perfect analogy that I've realized I've come up with is a water dripping on a rock.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Have you ever seen over time what happens to that rock?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

The rock ends up changing shape.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You do years and years of something that's water, soft, over time starts to erode the rock just enough that it loses its shape.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That's how I feel about our personalities and our self-esteem and our confidence when you're with someone that doesn't serve you or is manipulative.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so those are just a few examples.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He thought I was cheating on him when I really wasn't at all.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He confessed that he cheated on me, but he did it in a way that he lied to me.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so he actually just dumped me, didn't tell me what he was doing, made me question myself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Then I started to beg, which of course, that's Lisa that didn't have the confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I just thought my validation was tied to him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I need him back so I can feel good about myself again.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So I would beg for him to come back.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

A week later, he confessed that he cheated on me with 10 different women.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, at the time, it was just kissing, but still at 16, that's still a very big deal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

10 people is a big deal.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And even the way he told me, so he dumps me first.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So he makes me needy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I then am desperate to get back with him.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

He then drops this bomb.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And guess what I do?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm like, oh, it's fine.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I just want you back.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So the manipulative tactic that was played in the strategy to keep me, even though he cheated on me, you do that enough.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I was with him for almost four years.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So you can imagine by the end how I felt about myself, how I saw myself, my insecurities, my unworthiness.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so once I left him, it took me a good year to assess, rebuild my confidence so that when I met someone like Tom, I was very confident in laying out my ground rules and my non-negotiables.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

If someone came to me and said the exact words that you just said to me, my response is you're right.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Now, the reason why I say you're right is because you just said it's impossible.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So if you think it's impossible, then of course, that's where you're going to end up in that type of relationship.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

What you need to do as the words of encouragement is you need to start changing your freaking words.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Tell yourself that it's possible because if you don't believe it, it's not going to happen.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

It is possible, but the first step is you have to understand and believe it.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Otherwise, you won't act in accordance.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Our actions are a reflection and an echo of our belief system.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So if you believe it's impossible, yes, you will end up in a relationship that is terrible, that will ruin your confidence.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Obviously, I don't hope that, but I'm just saying if you don't think it's possible to find someone that's going to uplift you, then you're going to settle.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

How do you make sure you don't settle?

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You've got to tell yourself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I have a husband that is generously supportive.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so if nothing else, proof of concept, it does exist.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

I'm not going to say it's easy.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You have to work on yourself.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

That person has to work on themselves.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

So there's a whole load of things that need to go into having a healthy relationship.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

But never, ever should anyone think that they have to settle for what is in front of them.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

You freaking deserve more and you have to start believing you deserve more.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And that all starts with telling yourself that it's possible.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Thank you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I just want to take one moment to let your audience know that when I met you in person, homie, I was so freaking impressed.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I love to surround myself with empowering women that uplift, that think positive, that have huge goals, because you are the epitome of the five people you surround yourself with.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And so in meeting you and what you stand for and what you're doing, homie, I freaking applaud you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I'm so damn impressed of what you've built and what you're doing in the world.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I just want to encourage you.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

And I'm

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

a freaking cheerleader of yours and I hope you feel it because I've got my pom-poms for you, girl, and I'm cheering you on.

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Lisa Bilyeu: Rewire Your Mindset to Unlock Radical Confidence | Human Behavior | YAPClassic

Thank you, my homie.