Lisa Bilyeu

If I want to do on a global scale, I want 100,000 people to watch 10 of my videos consistently for the next month.

Now you've got metrics that you can hold yourself to, to know if you've got there or not.

Okay, that's the first part of why you need to hold a goal.

Now you've got metrics that you can hold yourself to, to know if you've got there or not.

Because otherwise, for your own sake, you will never hit it.

A fuzzy target is hard to hit.

Okay, that's the first part of why you need to hold a goal.

Make that target super freaking crystal clear.

Because otherwise, for your own sake, you will never hit it.

Now the second part is so many times if you set a goal, you'll be like, well, I can't do that.

A fuzzy target is hard to hit.

Make that target super freaking crystal clear.

And you'll dismiss it, and then you'll move on, and then you'll wonder, unfortunately, years later, why you never actually hit your goal.

Now the second part is so many times if you set a goal, you'll be like, well, I can't do that.

So what Tom and I do is we play the game.

And you'll dismiss it, and then you'll move on, and then you'll wonder, unfortunately, years later, why you never actually hit your goal.

No bullshit, what would it take?

And what that does is it removes all reason and excuses of why you can't do something.

So what Tom and I do is we play the game.

No bullshit, what would it take?