Mary Ann O'Connell
speaker
1,572 appearances
3 recordings
1 series
first heard Jul 2010
last heard Oct 2014
Mary Ann O'Connell’s voice in public audio — every appearance, attributed to the second.
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Appearances
it should logically be.
So if I'm having a problem with a disgruntled customer and he is disrupting the store right now, where in that manual should I find it?
So that leads you to, again, the small volumes because now they don't have to go comb through the four inch
binder or they don't have to go through
thousands of pages that are hung on a franchise support system online somewhere.
Um, they will know by title which book it's in and then the key to all things is your table of contents.
that's the spine of this of the entire structure of the manual.
Um, if you have an ordered table of contents using linear thought
So this builds on what everyone needs to know and it makes logical sense on how I'm going to apply it.
People can quickly find that information, access it, and use it.
The next thing I tell franchisees, uh, when they're looking to write a manual
whether they're gonna hire me or not is there's a very high tech solution.
It's go out and buy a whole bunch of bankers boxes, those cardboard boxes.
And you put one in the office of every subject matter expert
you have
siendo chesca.
And you give yourself
three, four months.
to simply have everyone think of y I can be sitting at the desk and I'm I'm counseling a franchisee
Um
Showing 521–540 of 1,572 · page 27 of 79
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