Matt Brockman

save more than 50% on term life insurance at selectquote.com slash dsh today to get started at selectquote.com slash dsh real genuine human connection is never going to be replaced by ai when it comes to like sales and closing deals like people want to feel understood and people just want to feel heard and understood i mean that's why i don't think therapists ever going to be replaced by ai either

Yeah, appreciate you having me.

Yeah.

Like everyone, even like two or three years ago, people were saying we're in a trust recession.

But I think it just gets even worse as time goes on.

Yeah.

Because there's so many people because it's so easy now to throw together a coaching program, right?

Put together a course, have some group calls or whatever.

Yeah.

And it's easy for people to like not do it well and then burn a bunch of clients.

And then now those clients are harder sales for the next offer they invest in because they're like, oh, I spent 10K with this last guy and he didn't give me results.

Um, like his course sucked, like the, he threw me in a group call with a hundred other clients.

I didn't get real support.

And I mean, I feel like over the last few years that has kind of compounded over time and it's getting harder and harder to sell people into high ticket programs because.

I mean, the secret is out.

It's so easy for anyone these days to make and launch a high ticket program where there's a lot of backlash from that where it's way harder to gain people's trust these days.

Right.

Yeah.

I mean, if you have a really big track record, like your household name in the digital marketing space, those people are probably still fine.

But for people who are just getting started out, maybe they're still under $100,000 a month.