Matt Brockman

Oh, yeah.

Shout out to him.

But yeah, he was the first person who kind of helped me believe that it's possible to sell anything high ticket.

Because I remember back in the day when he was selling DMC, Digital Millionaire Coaching, that he had people in there selling handstand offers and just people doing the most random things.

There was a client, Bruce, that he had who sold a piano course for $5,000.

Wow.

And I think, and then another client named Vaughn, who I'm actually good friends with now, he has a gospel piano program that he's had seven figures with.

Holy crap.

Piano lessons?

And authentic gospel piano too.

That's so niche.

And he, seven figure company to this day.

But it was after seeing case studies like that where I'm like, okay, if these guys can sell a piano program for 5K, I can do this for trumpet.

And then I launched Trumpet Mastery.

Wow.

$3 million with that offer, yeah.

That's insane.

Yeah.

I mean, at the end of the day, I mean, in the music niche, most people are paying for like one-on-one lessons.

That's what everyone's used to.