Max Yoder

It's a number of seats and features.

So there's kind of good, better, best in terms of features and functionality.

You can start in the good side.

You get a certain block of users that you can add to.

You can move up to the better or the best.

And each one of those comes at a different pricing tier.

And then we have some ad hoc stuff.

We have some big six-figure enterprise clients that they're all custom.

Yeah, sure.

So launched in 2012.

The idea was I started a business with three other guys, and one of them had started and sold three businesses at the time.

And he had never invested in learning software.

He had thought about it, but he thought, hey, it's expensive, and it seems to not ever do the trick.

So let's think about building our own version of learning software.

software that maybe does do the trick.

And that was the push that we needed.

Started selling to, the first business we sold to was a spa, small spa that had ambitions to grow into a chain.

And they have since grown into a chain.

They grew in a big way with us and that was super cool.

But now we've really focused on those sales and support teams because we just find that