Melanie Borden

speaker

315 appearances 1 recordings 1 series first heard Mar 2026 last heard 10 Mar

Melanie Borden’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Mar 2026 with 1.

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Creating Confidence with Heather Monahan · Why Your Personal Brand is a Non-Negotiable in the AI Era with Melanie Borden · 10 Mar 2026 podcast

And at the time, I wasn't exactly leading by example.

I had just started posting on LinkedIn.

The pandemic happened and I realized that I had zero digital footprint.

I wasn't really active in any way, shape or form on anything social.

I was not prepared for a catastrophic event like the pandemic.

And I just started going on to LinkedIn where a lot of people were going on instead of, you know, going into their water cooler, going to the break room.

People were now just living on LinkedIn.

So I started posting every single day, multiple times a day, becoming obsessed with my personal brand, going on podcasts.

creating a website, creating a digital presence for myself.

And one thing led to another.

And that's exactly what I did is I created a presence for myself.

Since then, I've won a few different awards, including 40 under 40 in my industry, women in retail, because at the time I was working in the auto industry.

I've done a couple of like magazine covers, as well as just

a lot of different advertorials, and 99% of everything that I've done has been inbound, meaning I hadn't had to really go out and find it.

It found me based on everything that I was doing, whether it was posting on LinkedIn or it was writing a blog or having a newsletter.

People were finding me online.

mainly through LinkedIn, and it led me to my position changing from one role to another in 2021, which then led to me taking the step to start my own business in 2021 as well.

And so it just goes to show that if you really want something and you go after it and you take those steps, the universe will kind of align everything in place to make it happen.

And so it really was something that I just became very disciplined with and just kept showing up with over and over and over again.

And I've really been obsessed with it for years.

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