Michael Buckbee
speaker
260 appearances
1 recordings
1 series
first heard Feb 2025
last heard Feb 2025
Michael Buckbee’s voice in public audio — every appearance, attributed to the second.
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Appearances
And I think that's a struggle for some SEOs and content marketers where it feels a little on the nose, and it feels a little bit like, I don't think anyone's gonna read that.
Well, the AIs are gonna read that.
And when someone asks a question of like, who is the best mark, who is the best in this category?
They're gonna pair it.
it back what it is.
And so you meant you asked about ranking factors.
I I think the biggest ranking factor in all the AI search is repetition, just repetition, repetition, repetition of the message you want to get out about your business and just repeat that in different ways and put that in as many different platforms as possible.
Yeah.
Yeah.
Oh, absolutely.
Um, so there's been a lot of talk in the last couple of weeks about HubSpot, and HubSpot took a big traffic dip.
I really looked into that with respect to this, and this is all public information they've written about.
I'm not like talking about them out of the school.
But uh they so they took this big traffic dip and I looked into it, and one of the terms that they took a huge hit on was uh resignation template that you
You know, people looking for like resignation letter, resignation template.
And they had a page that was perfectly SEO optimized, you know, from the technical standpoint with you know it had schemas, EEAT, it had a diagram for you know Google image search.
It had everything but an actual like copy and paste this template so you can resign from your job, which is kind of the search and
content, they had you go to another page where then it was the HubSpot smart form where you put in your email and you hit next, then you put in your next bit of information.
And there's an AIO for that now, which is here is this very reasonable resignation letter that
You get in the AIO and then you click a button and it launches it in Gmail or you click a button and it opens it in Google Docs and you can tweak it.
Showing 81–100 of 260 · page 5 of 13
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