Mordy Oberstein
speaker
218 appearances
1 recordings
1 series
first heard Jan 2025
last heard Jan 2025
Mordy Oberstein’s voice in public audio — every appearance, attributed to the second.
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Appearances
Huge part of this.
That idea of like casting a YNET across the internet is over.
It's all about refinement and targeting.
And SEO is
Can be really good at that.
By the way, even on the data side, like the information that you have can be huge.
All of those branded searches are Google still is the largest driver of traffic out there, whether or not they first came from social, but those does it that doesn't matter.
All of those navigational searches, forget the amount of them, but what are they searching for?
Like your brand plus X or whatever.
I remember looking one time at the NFL and looking like, wow, there are
So many branded searches for the preseason, which if you're not an NFL fan, like the Google and the NFL Google, the NFL threw the preseason out the window and said, We don't care about that.
But people still Google that thing.
Yeah.
So that as an SEO, like I would go to the comms say, hey, I know y'all threw out the preseason from the the vernacular and you don't care about it, but people are still interested in some way, shape, or form.
Maybe you should do something with it.
So I have a big thing like brand can be measured.
It's on my homepage on my on my website.
Like you can measure brand and the the fact that you think you can is already a misconception.
It's just a little bit different.
Like you know, like correlation doesn't equal causation and brand it does.
Showing 161–180 of 218 · page 9 of 11
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