Nathan Latka

Were you an owner operator first or did you build the software then buy a golf course?

That's great.

Okay, so before we get the full backstory, I don't want to bury the lead.

Can you tell us sort of what's the average price point customers are paying you today and what are they paying?

What's the software delivered to them?

Okay.

Okay.

Would you say if I was going to force you to go into like an average, would you say your typical customers like in that $4,000 to $6,000 per year price range?

Per year.

And which of these, I've got your screen, your website shared right now.

I have your products all listed here.

Which one's your bestseller?

And take me back to the year you launched the business and how you got your first couple of customers.

Obviously you were your first customer, but besides you, how'd you get your second and third?

Was there early on in those initial years in the 2017-2018 timeframe, was there a lot of other competition?

Or, I mean, it sounds like you used some of the competitors.

There were things you didn't like, so you built your own.

What were some of the things you didn't like?

Interesting.

And you could also say, look, the reason our own golf course is doing so well is because we use our software, right?