Nicolas Darveau-Garneau

speaker

464 appearances 1 recordings 1 series first heard Apr 2026 last heard 9 Apr

Nicolas Darveau-Garneau’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Apr 2026 with 1.

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Finding Peak with Ryan Hanley · Ex-Google Chief Evangelist: 90% of Companies Optimize AI Wrong · 9 Apr 2026 podcast

And so once we retrained it and say, hey, look, if somebody's bought a lot of shirts, yes, the recommendation engine should have some shirts into it for sure, but it should also have some pants and some belts and some shoes.

And if you look at Netflix, Netflix is a really good example of this.

If you look at Netflix seven, eight years ago, it would just recommend stuff exactly like what you've already watched.

And so because they were trying to increase watch time, presumably, I haven't worked with Netflix on this topic,

But now if you go to Netflix, you see that recommendations and engines are like all over the place, right?

Like, you know, stuff you may like because of what you saw, but then you get like a lot of weird stuff that, you know, like why are they showing me horror movies?

I haven't really watched any horror movies.

If you like a show and you watch that show and you're done with the show, maybe you'll churn.

But if you watch a show and then watch a show in a different category, right?

Because if you run out of rom-coms, but then you have a horror show or an action show,

And so this kind of really deep knowledge of customers is what we have to train AI on.

And most companies just do a pretty bad job at one, understanding, you know, their own customers.

If you, you know, these thousand CEOs that I met, one of the first questions I would ask them is what percentage of your profits come from your top 20% customers?

And only about 20% to 25% of CEOs knew that.

And then if you ask the follow-on question, which is, okay, what do these customers eat for breakfast?

Who are they?

Tell me more, right?

Because if I know that, I'm going to train the AI to find you more people like that, to then develop your current customers to be more like that.

And then if you think this way, everything is around improving customer lifetime value.

as opposed to every other metric you can think of, right?

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