Petra Kis-Herczegh

speaker

290 appearances 5 recordings 1 series first heard Oct 2025 last heard 10 Oct

Petra Kis-Herczegh’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 5 in all, peaking in Oct 2025 with 5.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · The Unique Challenges of Enterprise SEO · 6 Oct 2025 podcast

And I would say especially if you're working for a for a large large site.

So I think as as SEOs, we are guilty of thinking that we have to put more content out there.

I mean, obviously like Evergreen is is go growing, but I think there are still trends around like, you know, like the programmatic SEO and like just just creating very specific localized content for all sorts of audiences.

But

More doesn't always create more traffic, more o opportunity, more conversions when it comes to enterprise where you're managing things like crow budgets and

And it's it's also very difficult to scale.

So I think the that less is more and and also like having uh you know, a huge list of SEO tasks that you wanna get done.

Again, less is more.

If you

are trying to push twenty tickets and, you know, none of them get done or or like two of th those get done, versus if you would be really focused on like three core initiatives that you can get done within different teams.

then your energy would be going towards things that are actually getting executed.

So maybe that

Less is more or the fact that if you prioritize everything, if everything is important, then nothing is important.

You just need to really carefully select those things where you spend your energy on in terms of pushing internally.

Yeah, absolutely.

And they need to be results that then you can where where people really commit it so it gets implemented in a way that, you know, people have taken accountability for it.

It's not just like

There we go, we've done it, but actually there are like we've implemented HRFLANG, but actually there are like tons of errors in there, let's say.

Then they are saying, like, oh, we've done it, but they've clearly not committed to they haven't understood why this is so important.

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