Pierre Walshtrom

They are not specialists in dogs' behavior.

They are good in veterinary medicine.

We have etologs.

They're super good to explain the science around it, but they're not the best ones to explain the behavior of a dog or how a dog reacts in different situations.

We can continue.

Everyone thinks they have the rights to explain what is good or bad for a dog.

How many you have in your country who's not even close to your knowledge, Ivan, who give seminars, who are in television, who are in newspapers, different parts, discussing dogs.

And I don't know the right word, blackmail normal people to trust their methods.

Yeah.

And people are so, many people are so primitive into evaluating

the value of which one shall you listen to.

I mean, when people should buy a house, they're super serious to investigate all the weaknesses in the house.

When they buy a new car, they read everything about this car, these models, everything.

A new cream for your skin, people read the ingredients, is that good?

When they buy a dog, or when they buy a training concept, or listen to someone, they buy everything.

They have no selection.

There is people in Sweden, in Europe, who really say, if your dog is hunting rabbits,

threw candy over the dog and put the attention to you, and the dog will stop running after the rabbit.

This is no joke.

I understand it.