Raaz Herzberg

speaker

1,806 appearances 2 recordings 2 series first heard Dec 2025 last heard 12 Dec

Raaz Herzberg’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 2 in all, peaking in Dec 2025 with 2.

Appearances

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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch · 20Growth: How Wiz Built a $30BN Brand in Enterprise | What Worked vs What Was a Mega Failure: Lessons Learned | Why Marketers Make the Worst CMOs & What To Look for in Growth with Raaz Herzberg · 12 Dec 2025 podcast

I've always found everything interesting.

I mean, I studied computer science in one of Israel's best tech universities.

But then in parallel, I also studied arts in the best art school.

They're both in the same city in Israel.

So I've always liked everything.

And I always say that for me, it doesn't really matter what I'm working on.

I just really want to do it with a team of extremely talented people I look up to.

And I really don't care what the domain is.

That's what drives me.

I'm not a marketing expert.

I know very little about marketing.

My only marketing ever role has been as part of Wiz.

I don't think I could do marketing at any other company.

I think it comes from really, really knowing the domain, really knowing the customers, really knowing the pain points, really knowing the tech, really knowing the before and after that Wiz brings to organizations.

I think when we think of marketing at companies and startups, it comes with all those skills,

scary words and terms and pipelines and mqls and sqls and like a ton of things where for me because i didn't know marketing actually i had the privilege of being removed from that and being like what are we trying to solve right i have a product i can explain to you in english very clearly why it's amazing and what is it before and what is the after of using the product and i feel confident that if you try my product out it's going to be incredible and i know who's buying my product

So it's just about how do I tell that to the right audience that's buying my product?

And then I'm going to use any channel in my possible imagination, and I'm happy to try anything to make it work, right?

And the thing about marketing is you don't have to be so careful.

I came from product, and in product you have to be very careful, meaning every decision you make, it's forever.

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