Reese Oliver
speaker
1,229 appearances
6 recordings
1 series
first heard Jun 2026
last heard 15 Sep
Reese Oliver’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 6 in all, peaking in Sep 2026 with 2.
Appearances
That's a feeling, that's a vibe, a feeling and a vibe that is often attached to things like I mentioned before, like white supremacy, like suppression of women's
Rights.
Clean often means pure, which often means sterile, which often means exclusive, which often means fucking culty, guys.
That's what I'm saying.
It is that deep, actually.
I'm sorry, your clean girl slick backbone is that deep.
I hate to admit it to you.
Shit's getting cultish.
So yeah, the celebrity wellness brand is what happens when celebrity endorsements combine themselves with what Dr.
Einstein explains as cult brands to create the ultimate monster of cultish buying influence.
Cult brands, which we love on this show, serve customers who look for alignments between themselves and brand values as opposed to a mere transaction.
So again, you're not just buying Glossier, you're buying into being a young, whimsical, bun, but put together girly.
You're not just getting a Jeep, you're becoming one of the Jeeple.
You're buying the ducks, it's an identity, it's a way of living, it's a fucking cult.
Dr.
Einstein continues to explain that these cult brands create brand communities, or as we would call them cults, that kind of metastasize around a brand's mythology.
The stronger a brand's community, the longer staying power, and the higher the sales, especially in the age of digital neotribalism, where finding a niche to advertise to is paramount.
This is the culty genius of the
Celebrity wellness brand.
They take advantage of the community and mythology that already exists around a celebrity, and then they utilize the Halo effect.
Showing 521–540 of 1,229 · page 27 of 62
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