Richard Baker
speaker
1,143 appearances
2 recordings
2 series
first heard May 2026
last heard 7 Jul
Richard Baker’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 1.
Appearances
And they were all of these different nameplates.
In Chicago, it was Marshall Fields.
And there were marshes in Connecticut.
They took all these regional nameplates and they turned them to Macy's.
When they did that, some of the customers said, I don't want to shop at Macy's.
I'm going to try Lord & Taylor.
So sales, dumb luck, sales at Lord & Taylor start going up by 10% right before we bought the company.
So I'm like,
how hard could it be to run a department store chain?
How about we run it instead of liquidating it?
So now we begin to run the business.
There was a great CEO at the time by the name of Jane Elfers, and she was in the chair.
And she had a team and we began to operate this business.
I became the chairman.
So now I went from running my family real estate business that had 40 people, uh, to being the chairman of Lord and Taylor, which had 10,000 employees.
And I, uh, went through the business with Jane Elfers, the CEO,
And I used a perspective and a brain of a real estate brain instead of an operating company brain.
And if you could imagine the risk reward and the perspective of a real estate entrepreneur versus an operating company entrepreneur are very different.
I walked through with Jane the first day and they had these jewelry cases.
And inside the jewelry cases were the nicer jewelry.
Showing 301–320 of 1,143 · page 16 of 58
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