Robert Stidham

speaker
395 appearances 1 recordings 1 series first heard Jun 2013 last heard Jun 2013

Robert Stidham’s voice in public audio — every appearance, attributed to the second.

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They are W-2 employees.
So, Paul, we're not doing this with independent contractors.
And that's important to a lot of our clients, recognizing that about 50% of our client base is private equity-owned in some form, 20% is publicly traded companies.
we can provide substantial liability insurance protection.
The good news is we've never needed it, but to ourselves and our clients.
As a company, we essentially work with the franchise management within a company to create a development plan.
We drive the implementation of the lead generation marketing program for the client, and we have tremendous amounts of
data so we can do regression analysis based on the level of investment, the type of franchise, the buyer profile, what characteristics are we looking at there.
We can literally look at hundreds of thousands of leads over the last three years, four years, and we're able to help our clients spend for lead generation very effectively.
The leads come to us.
They don't go to the client.
Every client has a dedicated sales team.
We work with those leads.
We qualify those leads.
We take them through the exploration of a franchise opportunity with a given client.
We do all the disclosures.
We host the discovery day.
The client, of course, has the sole responsibility with our input, but certainly legally the sole responsibility to approve that franchisee.
And essentially, we take that buyer all the way through the business planning part of the process,
assist them in the raising of capital.
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