Ruchika Batra
speaker
128 appearances
1 recordings
1 series
first heard Feb 2025
last heard Feb 2025
Ruchika Batra’s voice in public audio — every appearance, attributed to the second.
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Appearances
Bird Eye is a reputation management company and that's how we are known as the leading.
We've won several G2 awards and so on.
And what in other categories as well.
So what happens is uh we have this access to
Tons of data.
We've got hundred and fifty thousand plus customers, and we have reviews data.
So we every year we look at that data and come up with
certain trends and produce what we call as the state of online reviews.
So whenever we release this,
not only does it create have the legion impact, for instance, it goes through nurture females, it goes through
uh it's there on the website, uh creates the sense of authority that the stats are used by other blogs, other websites.
So you're getting a lot of valuable backlink.
from that initiative itself and you having a webinar on one side, you're having a you know podcast, you having an organic social campaign along with it.
This is so much you can do from that one little initiative where you've put in that time and effort and resources.
An SEO at the end of the day becomes only a small part of it.
The SEO does benefit from it, but so does the rest of the demand channel as well.
Yeah.
So I think one is definitely uh keeping your eyes and ears open, right?
Like what are the opportunities?
The other part of it is being completely cued on to the content calendar.
Showing 81–100 of 128 · page 5 of 7
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