Ryan Peterson

speaker

1,212 appearances 6 recordings 5 series first heard Apr 2025 last heard 20 Jun

Ryan Peterson’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 3 in all, peaking in Jun 2026 with 2.

Appearances

newest first · ▶ plays the moment

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch · 20VC: Why Remote Work is White Collar Fraud | Why Revenge and Patriotism are the Best Founder Traits | Two Questions Every Founder Needs to Ask | The Wild Story of Raising $1BN from Masa Son in an Hour Long Meeting with Ryan Peterson, Founder @ Flexport · 20 Jun 2026 podcast

So it's the big benefit that, like, a big brand has is they can just do really expensive stuff.

Yeah.

Expensive is a feature in enterprise marketing, because it's like, you wouldn't spend a lot of money on something, promoting something, if it wasn't good, so it must be good.

What's the most expensive thing you've done marketing-wise?

Well, we don't have money to waste on marketing, so... But you've never spent, like, a million dollars on big logos, big brand?

No, I mean, a million dollars.

Sure.

We do like a conference that costs maybe a little bit more than that customer conference.

So that's fine.

Them effective.

Yeah, for sure.

Events like events works all day.

And by the way, you don't have to be that crazy to do events.

B2B marketing is events marketing to some extent.

And like,

That's like plain vanilla.

By the way, you don't need to go hire a CMO to run events.

Conferences are kind of hard to pull off, but normal events like, hey, host a dinner, you don't need marketing at all.

Just have your sales guy call the people and give them a budget for it.

You probably go through these phases, right?

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