Sam John
speaker
735 appearances
1 recordings
1 series
first heard Apr 2026
last heard 3 Apr
Sam John’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Apr 2026 with 1.
Appearances
of a great deal or a perception of someone I can trust or a perception of somebody that can help me with my problem.
That's really what you guys are doing is solving problems.
And so when somebody comes to us and says, hey, I want to grow my leads, I want to grow my business, but this is what's working and I'm spending all my money over here, like Valpak and all those things.
I'm going to say, hey, let's not get rid of that, but let's look at your comp.
What's your current comp?
And so that's where we come in.
We're not going to just say, hey, here's how much you need to spend.
It's like, well, my current – and lots of HVAC companies, for example, we talk with a lot of HVAC companies, 3% to 6%.
And I'm like, that's great.
If you want to grow, though, you're going to need to hit 12% to 15%.
And that's – everyone's comp is going to be different, right, depending on their – how much –
markup they have on their products and whatnot.
And I know garage doors are a little bit harder than HVAC, right?
Oh, yeah, today.
And so we're going to look at that.
We're going to look at the, you know, every industry is going to be different.
There's no one size fits all.
And we're going to look and say, you know, in order to grow your business, you're going to need to, like, look at how you can increase that cost of marketing.
Now, if you want to dominate, we're going to tell you what number it needs to be.
If you want to just grow steadily, we're going to tell you what that number needs.
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