Sam John
speaker
735 appearances
1 recordings
1 series
first heard Apr 2026
last heard 3 Apr
Sam John’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Apr 2026 with 1.
Appearances
And so there's this model of when you believe in something that's going to work, it's going to work.
Yeah, I mean, Tommy, you know more about marketing than most people I've ever worked with.
The amount of time you've invested in learning about and testing and really just coming to an expert level of what makes advertising actually work, you know, it's unmatched, honestly.
And so what we find is that people will come into an advertising idea thinking advertising is going to change my world in 30 days, maybe like a pay-per-click campaign can do, not realizing that it's an investment.
And so when we think about the stock market as an investment, we're going to put our money in and hope that we have a return in 30 years, right?
Well, obviously we want to start seeing some return right away.
And when the stock market gets a little rough, then people start to panic and maybe they pull out and then they've lost everything.
Same thing happens in advertising.
I mean, people throw in, you know, 30, 40, maybe even 100 grand in advertising, think it's going to work in 30 days, and then they pull out.
They've just lost 100 grand.
I can spend that 100 grand better just by putting it in the stock market for you.
Honestly, what we try and do is we try and let people know really what it is that makes advertising work.
And really, the answer is the same, and it's always gonna be the same, it depends.
And so the answer to what makes advertising work depends on a lot of things, and it's gonna depend on the market conditions.
And so if we're looking into a market where, like, for example, Las Vegas right now, it's hard for all my home service businesses, but it's also hard for my car dealers.
It's hard for everybody right now.
Las Vegas is a struggling market.
It's struggling, and there's a lot of competition.
A lot of competition.
I mean, I've got a personal injury attorney who wants to go into a lot of markets this year.
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