Sam John

speaker
735 appearances 1 recordings 1 series first heard Apr 2026 last heard 3 Apr

Sam John’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months
1 · Apr OctJan 26AprJulnow

Recordings per month over the last 12 months — 1 in all, peaking in Apr 2026 with 1.

Appearances

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Like, how do we sell?
I'm like, you have to grow the business.
And so that's why they're advertising is because they want to grow this business into a position where they can profit from it.
And I think most of your listeners are in that same position.
Most of the guys we talk to, it's like, yes, I want this business, but I'm not so proud of the business that I have to run it.
That's understanding your market.
Your market conditions are gonna determine how you win or how you lose, but being able to reach the right audience and knowing who they are, and that's gonna translate into where you buy media, that's gonna translate into how much money you need to spend, it's gonna translate into what message you have.
Because if you do all those things wrong to the wrong audience, you've lost, you're wasting money.
And that's where my goal in life is to really help my clients not waste a penny.
I want every single dollar that they spend to go to their success.
And so one of the questions you asked earlier is how do we do that?
Well, that's how.
It's going in and really evaluating who are the time savers?
Who are the people who just want the job done right?
And ultimately, there's going to be some wasted dollars if you look at it from the perspective of, well, I'm going to try this for a little while and see what happens.
You're wasting money.
And it's like, let's just not waste money.
But what I will say is if you're putting money into the ValPaks and the paper clicks and all those things, you're never going to make enough money
Even though this advertising seems expensive, it's the best investment you're going to ever make versus doing these things that never give the long-term value.
It's a one and done.
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