Scott MacGregor

I have always lived into the answers. You know, you talk about messy action a lot, and I believe in that so much. And, you know, I call it living into the answers. I think too many people, they have to figure out what the end of the game looks like in every step along the way. And that's not really how it works, especially as an entrepreneur.

Like, there are so many things that are going to come at you from left field. You have to be prepared to kind of go into uncharted waters and live into the answers. I mean, you have to have some idea of where you're going, but you don't have to have it all mapped out. So I'm very, very comfortable figuring it out as I go.

Like, there are so many things that are going to come at you from left field. You have to be prepared to kind of go into uncharted waters and live into the answers. I mean, you have to have some idea of where you're going, but you don't have to have it all mapped out. So I'm very, very comfortable figuring it out as I go.

Like, there are so many things that are going to come at you from left field. You have to be prepared to kind of go into uncharted waters and live into the answers. I mean, you have to have some idea of where you're going, but you don't have to have it all mapped out. So I'm very, very comfortable figuring it out as I go.

Live into the answers just means you don't have to have the answer right now. You live into that answer. So as you progress through, whether it's a business or whatever it is that you're trying to build or a relationship, You're just living into the answers. So as you're accumulating more data, you're making the adjustments and you're bobbing and weaving and making new decisions.

Live into the answers just means you don't have to have the answer right now. You live into that answer. So as you progress through, whether it's a business or whatever it is that you're trying to build or a relationship, You're just living into the answers. So as you're accumulating more data, you're making the adjustments and you're bobbing and weaving and making new decisions.

Live into the answers just means you don't have to have the answer right now. You live into that answer. So as you progress through, whether it's a business or whatever it is that you're trying to build or a relationship, You're just living into the answers. So as you're accumulating more data, you're making the adjustments and you're bobbing and weaving and making new decisions.

It's just inconceivable to me that you're going to know all that stuff up front. So you really have to live into the answers all the time. But most people get stuck because it's scary to do that.

It's just inconceivable to me that you're going to know all that stuff up front. So you really have to live into the answers all the time. But most people get stuck because it's scary to do that.

It's just inconceivable to me that you're going to know all that stuff up front. So you really have to live into the answers all the time. But most people get stuck because it's scary to do that.

I totally do. You know, it's the reason why I left. I worked at a Fortune 500 company and I had a ton of success. I was the youngest national account manager in the history of the company. And the company at that time was... I don't know, 80, 90 years old, but I left because I would have an idea. I was young. I was in my twenties and I'd have these ideas. I'd be so enthusiastic.

I totally do. You know, it's the reason why I left. I worked at a Fortune 500 company and I had a ton of success. I was the youngest national account manager in the history of the company. And the company at that time was... I don't know, 80, 90 years old, but I left because I would have an idea. I was young. I was in my twenties and I'd have these ideas. I'd be so enthusiastic.

I totally do. You know, it's the reason why I left. I worked at a Fortune 500 company and I had a ton of success. I was the youngest national account manager in the history of the company. And the company at that time was... I don't know, 80, 90 years old, but I left because I would have an idea. I was young. I was in my twenties and I'd have these ideas. I'd be so enthusiastic.

I'd bring it to my manager. They'd be like, oh, my God, that's a great idea. They would take it to their boss. Great idea. And then nothing would ever happen. Because we were kind of like the Titanic. We could see the iceberg and we're like, holy shit, we are too big and too slow and probably too dumb to course correct. And we're just going to smash into that iceberg. And to me...

I'd bring it to my manager. They'd be like, oh, my God, that's a great idea. They would take it to their boss. Great idea. And then nothing would ever happen. Because we were kind of like the Titanic. We could see the iceberg and we're like, holy shit, we are too big and too slow and probably too dumb to course correct. And we're just going to smash into that iceberg. And to me...

I'd bring it to my manager. They'd be like, oh, my God, that's a great idea. They would take it to their boss. Great idea. And then nothing would ever happen. Because we were kind of like the Titanic. We could see the iceberg and we're like, holy shit, we are too big and too slow and probably too dumb to course correct. And we're just going to smash into that iceberg. And to me...

That was like, oh, my God, I cannot live that life like that will drive me absolutely insane. I need to live into the answers and I need to be quick and I need to be able to pivot. And if I see the iceberg, I've got to figure out a way, you know, to get around it. I couldn't live in that environment. So I said that that's it.

That was like, oh, my God, I cannot live that life like that will drive me absolutely insane. I need to live into the answers and I need to be quick and I need to be able to pivot. And if I see the iceberg, I've got to figure out a way, you know, to get around it. I couldn't live in that environment. So I said that that's it.

That was like, oh, my God, I cannot live that life like that will drive me absolutely insane. I need to live into the answers and I need to be quick and I need to be able to pivot. And if I see the iceberg, I've got to figure out a way, you know, to get around it. I couldn't live in that environment. So I said that that's it.

And that's when I went to the startup where we really lived kind of that living into the answer life.