Seth Godin
speaker
635 appearances
1 recordings
1 series
first heard Jul 2026
last heard 11 Jul
Seth Godin’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.
Appearances
So how are they spending their day?
They're spending their day in meetings and with filing cabinets.
They should have just gone to work at a law firm because they have nothing to do with music except that Elvis Presley's name is on something they make, right?
That to be in the granola business almost certainly means you're not going to be making any granola.
That's not what it is to be in the granola business.
To be in the granola business is to create a story and an item that people will happily pay more than it costs to make and tell their friends about.
These are issues of logistics and marketing and packaging and customer service and finance and supply chain and management of people.
The number of times you're going to be in the kitchen inventing a new kind of granola is close to zero.
So we should take a really deep breath before we even get there and say, how do you want to spend your day?
You're not going to spend your day making granola.
So my wife runs one of the biggest gluten-free bakeries in America.
She does.
Yes.
She's in 700 stores around the country.
It's called By the Way.
It's in Sprouts and Whole Foods, and she has four retail outlets in New York.
Well, I'll pass it on to her.
It's all hers.
Sometimes I will deliver a cake in an emergency.
So if you order a custom cake and you see me show up, that's true.
Showing 141–160 of 635 · page 8 of 32
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