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Shane Evans

πŸ‘€ Speaker
197 total appearances
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Podcast Appearances

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

And so I think it's just education.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

So with the IFA, we actually do a lot of education on Capitol Hill, a lot of things like this where we're just educating people about small business ownership.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

Even if it's a franchise, it is still owned by a small business owner.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

just because it's part of a bigger umbrella doesn't mean it's a big business.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

And so franchising gives people the ability to be in business for themselves, but not by themselves, have all those systems, processes, support, and all of that.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

But, you know, to not do it on their, not do it on their own, but still own it, still be able to own it and give back to their communities in the way that they want to.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

So it's education and educating the general public that

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

hey, these are small businesses owned by people in your community.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

Wow.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

Yeah.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

Well, so we're always, you know, we look for people that either want to work on the business, not necessarily in the business.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

Most of our franchisees are multi-unit owners.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

We have some singles as well.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

But we're looking for people that really want to grow the brand in a market for us, right, and partner on that.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

And so,

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

So onboarding employees, onboarding franchisees, it's all about culture fit.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

It comes down to values.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

We're going to get married for the next 10 years because that's what a franchise agreement is.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

It's 10 years, generally speaking, in almost every system.

Living The Red Life
How She Built a Wellness Empire Before It Was Trendy

And so we've got to be able to live together, and we're going to have challenges because business is challenging.